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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 10 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🎨 Why not copy a famous logo? (a) copying is smart (b) it is someone else’s (c) it is too easy (d) logos are free
  2. 2.True or false: “your own drawing” is a poor logo idea. (a) False (b) True
  3. 3.🏷️ What is a brand? (a) how people know you (b) your cash box (c) a type of loan (d) your stall table
  4. 4.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Things” (c) “Maths Buddies” (d) “Sunny Sips”
  5. 5.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “The Losers’ Stall” (c) “Shop” (d) “Paper Petals Cards”
  6. 6.Which of these is a good logo idea? (a) a blurry photo (b) tiny unreadable text (c) clear at a small size (d) copied from a big brand
  7. 7.✍️ A good business name is… (a) rude (b) impossible to spell (c) very long (d) short and easy to say
  8. 8.Which of these is a poor business name? (a) “Things” (b) “Chai Corner” (c) “Green Thumb Saplings” (d) “Sunny Sips”
  9. 9.🎨 Good or poor logo idea: clear at a small size? (a) a poor logo idea (b) a good logo idea
  10. 10.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a poor business name (b) a good business name
  11. 11.Which of these is a poor logo idea? (a) your own drawing (b) a simple lemon shape (c) two or three colours (d) a blurry photo
  12. 12.True or false: “Green Thumb Saplings” is a poor business name. (a) True (b) False
  13. 13.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Chai Corner” (c) “The Losers’ Stall” (d) “Sunny Sips”
  14. 14.True or false: “twenty colours” is a poor logo idea. (a) True (b) False
  15. 15.True or false: “Maths Buddies” is a poor business name. (a) True (b) False
  16. 16.True or false: “Qxzrt Plvv” is a good business name. (a) True (b) False
  17. 17.🎨 Good or poor logo idea: a blurry photo? (a) a poor logo idea (b) a good logo idea
  18. 18.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a poor business name (b) a good business name
  19. 19.True or false: “twenty colours” is a good logo idea. (a) True (b) False
  20. 20.True or false: “Sunny Sips” is a poor business name. (a) True (b) False
  21. 21.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Shop” (c) “Maths Buddies” (d) “Green Thumb Saplings”
  22. 22.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Qxzrt Plvv” (c) “Paper Petals Cards” (d) “Sunny Sips”
  23. 23.🔁 Why use the same colours on posters and the stall? (a) it costs more (b) people recognise you (c) to confuse buyers (d) no reason
  24. 24.True or false: “The Losers’ Stall” is a good business name. (a) True (b) False
  25. 25.Which of these is a poor logo idea? (a) copied from a big brand (b) two or three colours (c) clear at a small size (d) a simple lemon shape
  26. 26.🏷️ Good or poor business name: “Things”? (a) a poor business name (b) a good business name
  27. 27.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a poor business name (b) a good business name
  28. 28.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Paper Petals Cards” (c) “Shop” (d) “The Losers’ Stall”
  29. 29.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a poor business name (b) a good business name
  30. 30.True or false: “Sunny Sips” is a good business name. (a) False (b) True
  31. 31.True or false: “Zzkkq Bites” is a good business name. (a) False (b) True
  32. 32.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Zzkkq Bites” (c) “Sunny Sips” (d) “Shop”
  33. 33.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  34. 34.True or false: “easy to draw by hand” is a good logo idea. (a) False (b) True
  35. 35.Which of these is a poor logo idea? (a) a simple lemon shape (b) tiny unreadable text (c) your own drawing (d) two or three colours
  36. 36.Which of these is a poor business name? (a) “Sunny Sips” (b) “Maths Buddies” (c) “Stuff and More Stuff” (d) “Bright Bookmarks”
  37. 37.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a poor business name (b) a good business name
  38. 38.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Sunny Sips” (c) “The Losers’ Stall” (d) “Shop”
  39. 39.True or false: “a simple lemon shape” is a poor logo idea. (a) False (b) True
  40. 40.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “The Losers’ Stall” (c) “Zzkkq Bites” (d) “Bright Bookmarks”

Answer key

  1. it is someone else’s
  2. False
  3. how people know you
  4. “Things”
  5. “Paper Petals Cards”
  6. clear at a small size
  7. short and easy to say
  8. “Things”
  9. a good logo idea
  10. a poor business name
  11. a blurry photo
  12. False
  13. “The Losers’ Stall”
  14. True
  15. False
  16. False
  17. a poor logo idea
  18. a good business name
  19. False
  20. False
  21. “Shop”
  22. “Qxzrt Plvv”
  23. people recognise you
  24. False
  25. copied from a big brand
  26. a poor business name
  27. a poor business name
  28. “Paper Petals Cards”
  29. a good business name
  30. True
  31. False
  32. “Sunny Sips”
  33. a good logo idea
  34. True
  35. tiny unreadable text
  36. “Stuff and More Stuff”
  37. a poor business name
  38. “Sunny Sips”
  39. False
  40. “Bright Bookmarks”

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