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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 102 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🎨 Good or poor logo idea: your own drawing? (a) a good logo idea (b) a poor logo idea
  2. 2.✍️ A good business name is… (a) very long (b) short and easy to say (c) impossible to spell (d) rude
  3. 3.Which of these is a poor business name? (a) “Qxzrt Plvv” (b) “Sunny Sips” (c) “Green Thumb Saplings” (d) “Paper Petals Cards”
  4. 4.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  5. 5.🏷️ Good or poor business name: “Things”? (a) a good business name (b) a poor business name
  6. 6.Which of these is a poor business name? (a) “Things” (b) “Green Thumb Saplings” (c) “Bright Bookmarks” (d) “Paper Petals Cards”
  7. 7.Which of these is a good logo idea? (a) clear at a small size (b) tiny unreadable text (c) a blurry photo (d) copied from a big brand
  8. 8.True or false: “Chai Corner” is a poor business name. (a) True (b) False
  9. 9.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Qxzrt Plvv” (c) “Things” (d) “Maths Buddies”
  10. 10.🏷️ Good or poor business name: “Maths Buddies”? (a) a good business name (b) a poor business name
  11. 11.🎨 Why not copy a famous logo? (a) it is someone else’s (b) logos are free (c) copying is smart (d) it is too easy
  12. 12.🎨 Good or poor logo idea: two or three colours? (a) a good logo idea (b) a poor logo idea
  13. 13.🎨 Good or poor logo idea: copied from a big brand? (a) a good logo idea (b) a poor logo idea
  14. 14.🔍 Which is the odd one out? (a) “Things” (b) “Stuff and More Stuff” (c) “Paper Petals Cards” (d) “Shop”
  15. 15.Which of these is a good logo idea? (a) copied from a big brand (b) twenty colours (c) a blurry photo (d) a simple lemon shape
  16. 16.Which of these is a good business name? (a) “Green Thumb Saplings” (b) “Things” (c) “Stuff and More Stuff” (d) “Qxzrt Plvv”
  17. 17.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  18. 18.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Green Thumb Saplings” (c) “Bright Bookmarks” (d) “Zzkkq Bites”
  19. 19.True or false: “a simple lemon shape” is a poor logo idea. (a) True (b) False
  20. 20.🔁 Why use the same colours on posters and the stall? (a) it costs more (b) to confuse buyers (c) people recognise you (d) no reason
  21. 21.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  22. 22.Which of these is a poor logo idea? (a) clear at a small size (b) two or three colours (c) a blurry photo (d) easy to draw by hand
  23. 23.Which of these is a good logo idea? (a) too many small details (b) twenty colours (c) two or three colours (d) copied from a big brand
  24. 24.🏷️ Good or poor business name: “Chai Corner”? (a) a poor business name (b) a good business name
  25. 25.True or false: “clear at a small size” is a good logo idea. (a) False (b) True
  26. 26.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Sunny Sips” (c) “Shop” (d) “Green Thumb Saplings”
  27. 27.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Shop” (c) “Maths Buddies” (d) “Things”
  28. 28.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Zzkkq Bites” (c) “Shop” (d) “Paper Petals Cards”
  29. 29.🏷️ Good or poor business name: “Shop”? (a) a poor business name (b) a good business name
  30. 30.True or false: “Sunny Sips” is a poor business name. (a) False (b) True
  31. 31.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Zzkkq Bites” (c) “The Losers’ Stall” (d) “Things”
  32. 32.True or false: “The Losers’ Stall” is a poor business name. (a) False (b) True
  33. 33.🎨 Good or poor logo idea: a blurry photo? (a) a poor logo idea (b) a good logo idea
  34. 34.True or false: “copied from a big brand” is a poor logo idea. (a) True (b) False
  35. 35.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Zzkkq Bites” (c) “Qxzrt Plvv” (d) “Bright Bookmarks”
  36. 36.🎨 Good or poor logo idea: too many small details? (a) a poor logo idea (b) a good logo idea
  37. 37.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Chai Corner” (c) “The Losers’ Stall” (d) “Paper Petals Cards”
  38. 38.🔍 Which is the odd one out? (a) “Shop” (b) “Things” (c) “The Losers’ Stall” (d) “Green Thumb Saplings”
  39. 39.True or false: “Things” is a good business name. (a) False (b) True
  40. 40.True or false: “Shop” is a poor business name. (a) True (b) False

Answer key

  1. a good logo idea
  2. short and easy to say
  3. “Qxzrt Plvv”
  4. a good business name
  5. a poor business name
  6. “Things”
  7. clear at a small size
  8. False
  9. “Maths Buddies”
  10. a good business name
  11. it is someone else’s
  12. a good logo idea
  13. a poor logo idea
  14. “Paper Petals Cards”
  15. a simple lemon shape
  16. “Green Thumb Saplings”
  17. a poor business name
  18. “Zzkkq Bites”
  19. False
  20. people recognise you
  21. a good logo idea
  22. a blurry photo
  23. two or three colours
  24. a good business name
  25. True
  26. “Shop”
  27. “Maths Buddies”
  28. “Paper Petals Cards”
  29. a poor business name
  30. False
  31. “Sunny Sips”
  32. True
  33. a poor logo idea
  34. True
  35. “Bright Bookmarks”
  36. a poor logo idea
  37. “The Losers’ Stall”
  38. “Green Thumb Saplings”
  39. False
  40. True

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