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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 105 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.Which of these is a good logo idea? (a) twenty colours (b) a blurry photo (c) easy to draw by hand (d) copied from a big brand
  2. 2.True or false: “Green Thumb Saplings” is a poor business name. (a) True (b) False
  3. 3.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Chai Corner” (c) “Maths Buddies” (d) “Things”
  4. 4.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  5. 5.Which of these is a poor logo idea? (a) too many small details (b) your own drawing (c) clear at a small size (d) easy to draw by hand
  6. 6.Which of these is a good logo idea? (a) a blurry photo (b) tiny unreadable text (c) two or three colours (d) too many small details
  7. 7.🎨 Good or poor logo idea: clear at a small size? (a) a good logo idea (b) a poor logo idea
  8. 8.Which of these is a poor business name? (a) “Maths Buddies” (b) “Bright Bookmarks” (c) “The Losers’ Stall” (d) “Paper Petals Cards”
  9. 9.🎨 Why not copy a famous logo? (a) logos are free (b) copying is smart (c) it is too easy (d) it is someone else’s
  10. 10.True or false: “clear at a small size” is a good logo idea. (a) True (b) False
  11. 11.True or false: “Bright Bookmarks” is a good business name. (a) True (b) False
  12. 12.True or false: “Paper Petals Cards” is a good business name. (a) False (b) True
  13. 13.🎨 Good or poor logo idea: copied from a big brand? (a) a poor logo idea (b) a good logo idea
  14. 14.🏷️ What is a brand? (a) your cash box (b) how people know you (c) a type of loan (d) your stall table
  15. 15.True or false: “Maths Buddies” is a poor business name. (a) True (b) False
  16. 16.🔁 Why use the same colours on posters and the stall? (a) no reason (b) to confuse buyers (c) people recognise you (d) it costs more
  17. 17.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Zzkkq Bites” (c) “The Losers’ Stall” (d) “Qxzrt Plvv”
  18. 18.Which of these is a poor logo idea? (a) tiny unreadable text (b) a simple lemon shape (c) clear at a small size (d) easy to draw by hand
  19. 19.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a poor business name (b) a good business name
  20. 20.🎨 Good or poor logo idea: twenty colours? (a) a poor logo idea (b) a good logo idea
  21. 21.✍️ A good business name is… (a) rude (b) short and easy to say (c) very long (d) impossible to spell
  22. 22.🎨 Good or poor logo idea: too many small details? (a) a good logo idea (b) a poor logo idea
  23. 23.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a poor business name (b) a good business name
  24. 24.🔍 Which is the odd one out? (a) “Shop” (b) “The Losers’ Stall” (c) “Sunny Sips” (d) “Things”
  25. 25.🎨 Good or poor logo idea: a blurry photo? (a) a poor logo idea (b) a good logo idea
  26. 26.🔍 Which is the odd one out? (a) “Things” (b) “Zzkkq Bites” (c) “Shop” (d) “Maths Buddies”
  27. 27.True or false: “Maths Buddies” is a good business name. (a) True (b) False
  28. 28.Which of these is a good business name? (a) “Things” (b) “The Losers’ Stall” (c) “Chai Corner” (d) “Shop”
  29. 29.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “The Losers’ Stall” (c) “Qxzrt Plvv” (d) “Things”
  30. 30.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a good business name (b) a poor business name
  31. 31.True or false: “a simple lemon shape” is a good logo idea. (a) True (b) False
  32. 32.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “The Losers’ Stall” (c) “Qxzrt Plvv” (d) “Green Thumb Saplings”
  33. 33.Which of these is a poor business name? (a) “Sunny Sips” (b) “Shop” (c) “Paper Petals Cards” (d) “Bright Bookmarks”
  34. 34.🎨 Good or poor logo idea: two or three colours? (a) a poor logo idea (b) a good logo idea
  35. 35.True or false: “Sunny Sips” is a poor business name. (a) False (b) True
  36. 36.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  37. 37.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a poor business name (b) a good business name
  38. 38.Which of these is a poor logo idea? (a) easy to draw by hand (b) clear at a small size (c) a simple lemon shape (d) twenty colours
  39. 39.🔍 Which is the odd one out? (a) “Chai Corner” (b) “The Losers’ Stall” (c) “Qxzrt Plvv” (d) “Shop”
  40. 40.True or false: “twenty colours” is a poor logo idea. (a) False (b) True

Answer key

  1. easy to draw by hand
  2. False
  3. “Things”
  4. a good logo idea
  5. too many small details
  6. two or three colours
  7. a good logo idea
  8. “The Losers’ Stall”
  9. it is someone else’s
  10. True
  11. True
  12. True
  13. a poor logo idea
  14. how people know you
  15. False
  16. people recognise you
  17. “Paper Petals Cards”
  18. tiny unreadable text
  19. a poor business name
  20. a poor logo idea
  21. short and easy to say
  22. a poor logo idea
  23. a good business name
  24. “Sunny Sips”
  25. a poor logo idea
  26. “Maths Buddies”
  27. True
  28. “Chai Corner”
  29. “Green Thumb Saplings”
  30. a good business name
  31. True
  32. “Green Thumb Saplings”
  33. “Shop”
  34. a good logo idea
  35. False
  36. a poor business name
  37. a good business name
  38. twenty colours
  39. “Chai Corner”
  40. True

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