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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 120 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  2. 2.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Bright Bookmarks” (c) “Paper Petals Cards” (d) “Chai Corner”
  3. 3.True or false: “Chai Corner” is a poor business name. (a) True (b) False
  4. 4.Which of these is a poor business name? (a) “Chai Corner” (b) “Paper Petals Cards” (c) “Sunny Sips” (d) “Qxzrt Plvv”
  5. 5.True or false: “two or three colours” is a good logo idea. (a) True (b) False
  6. 6.Which of these is a poor business name? (a) “Stuff and More Stuff” (b) “Paper Petals Cards” (c) “Maths Buddies” (d) “Chai Corner”
  7. 7.Which of these is a good logo idea? (a) copied from a big brand (b) twenty colours (c) two or three colours (d) too many small details
  8. 8.🔁 Why use the same colours on posters and the stall? (a) people recognise you (b) no reason (c) it costs more (d) to confuse buyers
  9. 9.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a good business name (b) a poor business name
  10. 10.🎨 Good or poor logo idea: copied from a big brand? (a) a good logo idea (b) a poor logo idea
  11. 11.True or false: “Qxzrt Plvv” is a poor business name. (a) False (b) True
  12. 12.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  13. 13.True or false: “Stuff and More Stuff” is a good business name. (a) False (b) True
  14. 14.🎨 Good or poor logo idea: your own drawing? (a) a poor logo idea (b) a good logo idea
  15. 15.🔍 Which is the odd one out? (a) “Shop” (b) “Paper Petals Cards” (c) “Things” (d) “Qxzrt Plvv”
  16. 16.Which of these is a poor logo idea? (a) too many small details (b) clear at a small size (c) two or three colours (d) a simple lemon shape
  17. 17.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Stuff and More Stuff” (c) “Things” (d) “Green Thumb Saplings”
  18. 18.Which of these is a good logo idea? (a) copied from a big brand (b) a blurry photo (c) tiny unreadable text (d) easy to draw by hand
  19. 19.🏷️ What is a brand? (a) your stall table (b) a type of loan (c) your cash box (d) how people know you
  20. 20.Which of these is a good logo idea? (a) twenty colours (b) a blurry photo (c) a simple lemon shape (d) too many small details
  21. 21.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Paper Petals Cards” (c) “Things” (d) “Sunny Sips”
  22. 22.🎨 Why not copy a famous logo? (a) it is someone else’s (b) copying is smart (c) logos are free (d) it is too easy
  23. 23.True or false: “twenty colours” is a poor logo idea. (a) True (b) False
  24. 24.True or false: “Green Thumb Saplings” is a poor business name. (a) False (b) True
  25. 25.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  26. 26.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  27. 27.🎨 Good or poor logo idea: clear at a small size? (a) a good logo idea (b) a poor logo idea
  28. 28.🏷️ Good or poor business name: “Maths Buddies”? (a) a good business name (b) a poor business name
  29. 29.True or false: “easy to draw by hand” is a good logo idea. (a) True (b) False
  30. 30.🎨 Good or poor logo idea: tiny unreadable text? (a) a poor logo idea (b) a good logo idea
  31. 31.True or false: “Things” is a good business name. (a) False (b) True
  32. 32.True or false: “Zzkkq Bites” is a good business name. (a) True (b) False
  33. 33.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Paper Petals Cards” (c) “Things” (d) “Bright Bookmarks”
  34. 34.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a poor business name (b) a good business name
  35. 35.🔍 Which is the odd one out? (a) “Things” (b) “Zzkkq Bites” (c) “Chai Corner” (d) “Qxzrt Plvv”
  36. 36.🎨 Good or poor logo idea: twenty colours? (a) a good logo idea (b) a poor logo idea
  37. 37.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Stuff and More Stuff” (c) “The Losers’ Stall” (d) “Zzkkq Bites”
  38. 38.True or false: “twenty colours” is a good logo idea. (a) True (b) False
  39. 39.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Sunny Sips” (c) “Chai Corner” (d) “Shop”
  40. 40.✍️ A good business name is… (a) very long (b) rude (c) impossible to spell (d) short and easy to say

Answer key

  1. a good logo idea
  2. “The Losers’ Stall”
  3. False
  4. “Qxzrt Plvv”
  5. True
  6. “Stuff and More Stuff”
  7. two or three colours
  8. people recognise you
  9. a good business name
  10. a poor logo idea
  11. True
  12. a good logo idea
  13. False
  14. a good logo idea
  15. “Paper Petals Cards”
  16. too many small details
  17. “Green Thumb Saplings”
  18. easy to draw by hand
  19. how people know you
  20. a simple lemon shape
  21. “Things”
  22. it is someone else’s
  23. True
  24. False
  25. a good business name
  26. a poor business name
  27. a good logo idea
  28. a good business name
  29. True
  30. a poor logo idea
  31. False
  32. False
  33. “Things”
  34. a poor business name
  35. “Chai Corner”
  36. a poor logo idea
  37. “Sunny Sips”
  38. False
  39. “Shop”
  40. short and easy to say

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