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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 122 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “two or three colours” is a poor logo idea. (a) True (b) False
  2. 2.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a good business name (b) a poor business name
  3. 3.Which of these is a good business name? (a) “Things” (b) “Sunny Sips” (c) “The Losers’ Stall” (d) “Zzkkq Bites”
  4. 4.True or false: “tiny unreadable text” is a poor logo idea. (a) True (b) False
  5. 5.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  6. 6.True or false: “Stuff and More Stuff” is a poor business name. (a) True (b) False
  7. 7.True or false: “a simple lemon shape” is a good logo idea. (a) True (b) False
  8. 8.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Shop” (c) “Stuff and More Stuff” (d) “Bright Bookmarks”
  9. 9.Which of these is a poor business name? (a) “Things” (b) “Paper Petals Cards” (c) “Green Thumb Saplings” (d) “Sunny Sips”
  10. 10.Which of these is a good logo idea? (a) a blurry photo (b) a simple lemon shape (c) tiny unreadable text (d) too many small details
  11. 11.True or false: “Maths Buddies” is a poor business name. (a) True (b) False
  12. 12.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Chai Corner” (c) “Things” (d) “Shop”
  13. 13.True or false: “two or three colours” is a good logo idea. (a) True (b) False
  14. 14.🎨 Why not copy a famous logo? (a) it is too easy (b) logos are free (c) copying is smart (d) it is someone else’s
  15. 15.Which of these is a poor logo idea? (a) two or three colours (b) tiny unreadable text (c) a simple lemon shape (d) easy to draw by hand
  16. 16.🎨 Good or poor logo idea: copied from a big brand? (a) a good logo idea (b) a poor logo idea
  17. 17.🏷️ What is a brand? (a) your stall table (b) a type of loan (c) your cash box (d) how people know you
  18. 18.🔍 Which is the odd one out? (a) “Things” (b) “Shop” (c) “Maths Buddies” (d) “Qxzrt Plvv”
  19. 19.🏷️ Good or poor business name: “Shop”? (a) a poor business name (b) a good business name
  20. 20.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Things” (c) “Qxzrt Plvv” (d) “Bright Bookmarks”
  21. 21.Which of these is a poor logo idea? (a) easy to draw by hand (b) a simple lemon shape (c) copied from a big brand (d) two or three colours
  22. 22.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a poor business name (b) a good business name
  23. 23.True or false: “Zzkkq Bites” is a poor business name. (a) True (b) False
  24. 24.🎨 Good or poor logo idea: clear at a small size? (a) a good logo idea (b) a poor logo idea
  25. 25.True or false: “clear at a small size” is a poor logo idea. (a) True (b) False
  26. 26.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Stuff and More Stuff” (c) “Chai Corner” (d) “Maths Buddies”
  27. 27.True or false: “tiny unreadable text” is a good logo idea. (a) False (b) True
  28. 28.True or false: “copied from a big brand” is a poor logo idea. (a) False (b) True
  29. 29.True or false: “The Losers’ Stall” is a good business name. (a) False (b) True
  30. 30.🏷️ Good or poor business name: “Chai Corner”? (a) a good business name (b) a poor business name
  31. 31.Which of these is a poor logo idea? (a) clear at a small size (b) two or three colours (c) too many small details (d) easy to draw by hand
  32. 32.True or false: “Green Thumb Saplings” is a good business name. (a) False (b) True
  33. 33.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  34. 34.Which of these is a poor logo idea? (a) a simple lemon shape (b) easy to draw by hand (c) twenty colours (d) two or three colours
  35. 35.True or false: “easy to draw by hand” is a poor logo idea. (a) True (b) False
  36. 36.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Qxzrt Plvv” (c) “Zzkkq Bites” (d) “Shop”
  37. 37.Which of these is a poor logo idea? (a) clear at a small size (b) your own drawing (c) a simple lemon shape (d) a blurry photo
  38. 38.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Maths Buddies” (c) “Chai Corner” (d) “Zzkkq Bites”
  39. 39.True or false: “twenty colours” is a poor logo idea. (a) False (b) True
  40. 40.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “The Losers’ Stall” (c) “Sunny Sips” (d) “Maths Buddies”

Answer key

  1. False
  2. a poor business name
  3. “Sunny Sips”
  4. True
  5. a good logo idea
  6. True
  7. True
  8. “Bright Bookmarks”
  9. “Things”
  10. a simple lemon shape
  11. False
  12. “Chai Corner”
  13. True
  14. it is someone else’s
  15. tiny unreadable text
  16. a poor logo idea
  17. how people know you
  18. “Maths Buddies”
  19. a poor business name
  20. “Bright Bookmarks”
  21. copied from a big brand
  22. a good business name
  23. True
  24. a good logo idea
  25. False
  26. “Stuff and More Stuff”
  27. False
  28. True
  29. False
  30. a good business name
  31. too many small details
  32. True
  33. a poor business name
  34. twenty colours
  35. False
  36. “Paper Petals Cards”
  37. a blurry photo
  38. “Zzkkq Bites”
  39. True
  40. “The Losers’ Stall”

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