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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 136 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “Chai Corner” is a poor business name. (a) False (b) True
  2. 2.True or false: “clear at a small size” is a good logo idea. (a) True (b) False
  3. 3.True or false: “The Losers’ Stall” is a poor business name. (a) True (b) False
  4. 4.🎨 Good or poor logo idea: too many small details? (a) a good logo idea (b) a poor logo idea
  5. 5.🔍 Which is the odd one out? (a) “Things” (b) “Sunny Sips” (c) “Paper Petals Cards” (d) “Chai Corner”
  6. 6.True or false: “Maths Buddies” is a poor business name. (a) False (b) True
  7. 7.🎨 Good or poor logo idea: copied from a big brand? (a) a good logo idea (b) a poor logo idea
  8. 8.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a poor business name (b) a good business name
  9. 9.Which of these is a good business name? (a) “Paper Petals Cards” (b) “The Losers’ Stall” (c) “Qxzrt Plvv” (d) “Things”
  10. 10.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a poor business name (b) a good business name
  11. 11.🏷️ Good or poor business name: “Things”? (a) a poor business name (b) a good business name
  12. 12.Which of these is a good logo idea? (a) too many small details (b) copied from a big brand (c) a simple lemon shape (d) a blurry photo
  13. 13.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Maths Buddies” (c) “Shop” (d) “Green Thumb Saplings”
  14. 14.🏷️ What is a brand? (a) your stall table (b) how people know you (c) a type of loan (d) your cash box
  15. 15.Which of these is a good logo idea? (a) too many small details (b) copied from a big brand (c) two or three colours (d) tiny unreadable text
  16. 16.🔍 Which is the odd one out? (a) “Things” (b) “Qxzrt Plvv” (c) “Stuff and More Stuff” (d) “Green Thumb Saplings”
  17. 17.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Qxzrt Plvv” (c) “Sunny Sips” (d) “Things”
  18. 18.✍️ A good business name is… (a) short and easy to say (b) very long (c) impossible to spell (d) rude
  19. 19.Which of these is a poor logo idea? (a) a simple lemon shape (b) easy to draw by hand (c) your own drawing (d) a blurry photo
  20. 20.True or false: “too many small details” is a good logo idea. (a) True (b) False
  21. 21.🎨 Good or poor logo idea: your own drawing? (a) a poor logo idea (b) a good logo idea
  22. 22.🔍 Which is the odd one out? (a) “Shop” (b) “The Losers’ Stall” (c) “Things” (d) “Sunny Sips”
  23. 23.True or false: “Stuff and More Stuff” is a poor business name. (a) False (b) True
  24. 24.Which of these is a poor logo idea? (a) clear at a small size (b) easy to draw by hand (c) tiny unreadable text (d) your own drawing
  25. 25.🎨 Good or poor logo idea: a blurry photo? (a) a poor logo idea (b) a good logo idea
  26. 26.True or false: “Qxzrt Plvv” is a good business name. (a) False (b) True
  27. 27.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Green Thumb Saplings” (c) “Chai Corner” (d) “Bright Bookmarks”
  28. 28.🔁 Why use the same colours on posters and the stall? (a) people recognise you (b) to confuse buyers (c) it costs more (d) no reason
  29. 29.🎨 Why not copy a famous logo? (a) it is too easy (b) it is someone else’s (c) logos are free (d) copying is smart
  30. 30.Which of these is a poor business name? (a) “Things” (b) “Sunny Sips” (c) “Maths Buddies” (d) “Paper Petals Cards”
  31. 31.True or false: “copied from a big brand” is a poor logo idea. (a) False (b) True
  32. 32.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “The Losers’ Stall” (c) “Green Thumb Saplings” (d) “Bright Bookmarks”
  33. 33.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Qxzrt Plvv” (c) “Stuff and More Stuff” (d) “Zzkkq Bites”
  34. 34.🎨 Good or poor logo idea: tiny unreadable text? (a) a good logo idea (b) a poor logo idea
  35. 35.True or false: “easy to draw by hand” is a poor logo idea. (a) True (b) False
  36. 36.True or false: “two or three colours” is a poor logo idea. (a) True (b) False
  37. 37.True or false: “easy to draw by hand” is a good logo idea. (a) False (b) True
  38. 38.True or false: “a simple lemon shape” is a good logo idea. (a) True (b) False
  39. 39.🏷️ Good or poor business name: “Chai Corner”? (a) a good business name (b) a poor business name
  40. 40.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Sunny Sips” (c) “Maths Buddies” (d) “Zzkkq Bites”

Answer key

  1. False
  2. True
  3. True
  4. a poor logo idea
  5. “Things”
  6. False
  7. a poor logo idea
  8. a poor business name
  9. “Paper Petals Cards”
  10. a good business name
  11. a poor business name
  12. a simple lemon shape
  13. “Shop”
  14. how people know you
  15. two or three colours
  16. “Green Thumb Saplings”
  17. “Sunny Sips”
  18. short and easy to say
  19. a blurry photo
  20. False
  21. a good logo idea
  22. “Sunny Sips”
  23. True
  24. tiny unreadable text
  25. a poor logo idea
  26. False
  27. “Stuff and More Stuff”
  28. people recognise you
  29. it is someone else’s
  30. “Things”
  31. True
  32. “The Losers’ Stall”
  33. “Paper Petals Cards”
  34. a poor logo idea
  35. False
  36. False
  37. True
  38. True
  39. a good business name
  40. “Zzkkq Bites”

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