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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 146 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🔁 Why use the same colours on posters and the stall? (a) to confuse buyers (b) no reason (c) people recognise you (d) it costs more
  2. 2.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Maths Buddies” (c) “Shop” (d) “Things”
  3. 3.Which of these is a poor business name? (a) “Qxzrt Plvv” (b) “Bright Bookmarks” (c) “Chai Corner” (d) “Green Thumb Saplings”
  4. 4.🔍 Which is the odd one out? (a) “Things” (b) “Shop” (c) “Zzkkq Bites” (d) “Sunny Sips”
  5. 5.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  6. 6.Which of these is a good logo idea? (a) twenty colours (b) a simple lemon shape (c) too many small details (d) tiny unreadable text
  7. 7.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a good business name (b) a poor business name
  8. 8.True or false: “Shop” is a good business name. (a) False (b) True
  9. 9.True or false: “Zzkkq Bites” is a poor business name. (a) False (b) True
  10. 10.🔍 Which is the odd one out? (a) “Shop” (b) “Maths Buddies” (c) “Chai Corner” (d) “Sunny Sips”
  11. 11.Which of these is a poor logo idea? (a) clear at a small size (b) easy to draw by hand (c) twenty colours (d) a simple lemon shape
  12. 12.🎨 Good or poor logo idea: easy to draw by hand? (a) a poor logo idea (b) a good logo idea
  13. 13.🏷️ Good or poor business name: “Chai Corner”? (a) a good business name (b) a poor business name
  14. 14.True or false: “The Losers’ Stall” is a good business name. (a) True (b) False
  15. 15.🎨 Good or poor logo idea: twenty colours? (a) a poor logo idea (b) a good logo idea
  16. 16.Which of these is a good logo idea? (a) two or three colours (b) a blurry photo (c) twenty colours (d) copied from a big brand
  17. 17.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  18. 18.True or false: “Chai Corner” is a good business name. (a) True (b) False
  19. 19.True or false: “Stuff and More Stuff” is a poor business name. (a) False (b) True
  20. 20.True or false: “two or three colours” is a good logo idea. (a) True (b) False
  21. 21.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Sunny Sips” (c) “Green Thumb Saplings” (d) “Paper Petals Cards”
  22. 22.True or false: “a blurry photo” is a good logo idea. (a) False (b) True
  23. 23.✍️ A good business name is… (a) short and easy to say (b) impossible to spell (c) rude (d) very long
  24. 24.🎨 Why not copy a famous logo? (a) copying is smart (b) it is too easy (c) it is someone else’s (d) logos are free
  25. 25.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a poor business name (b) a good business name
  26. 26.Which of these is a poor business name? (a) “Maths Buddies” (b) “Bright Bookmarks” (c) “Sunny Sips” (d) “Zzkkq Bites”
  27. 27.Which of these is a good logo idea? (a) too many small details (b) easy to draw by hand (c) copied from a big brand (d) tiny unreadable text
  28. 28.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Things” (c) “Paper Petals Cards” (d) “Qxzrt Plvv”
  29. 29.True or false: “tiny unreadable text” is a good logo idea. (a) False (b) True
  30. 30.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a good business name (b) a poor business name
  31. 31.True or false: “copied from a big brand” is a poor logo idea. (a) False (b) True
  32. 32.🏷️ Good or poor business name: “Shop”? (a) a poor business name (b) a good business name
  33. 33.True or false: “too many small details” is a good logo idea. (a) False (b) True
  34. 34.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a good business name (b) a poor business name
  35. 35.True or false: “your own drawing” is a poor logo idea. (a) True (b) False
  36. 36.🎨 Good or poor logo idea: tiny unreadable text? (a) a good logo idea (b) a poor logo idea
  37. 37.🎨 Good or poor logo idea: copied from a big brand? (a) a poor logo idea (b) a good logo idea
  38. 38.🎨 Good or poor logo idea: a blurry photo? (a) a good logo idea (b) a poor logo idea
  39. 39.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Green Thumb Saplings” (c) “Sunny Sips” (d) “Qxzrt Plvv”
  40. 40.Which of these is a good logo idea? (a) twenty colours (b) copied from a big brand (c) a blurry photo (d) clear at a small size

Answer key

  1. people recognise you
  2. “Maths Buddies”
  3. “Qxzrt Plvv”
  4. “Sunny Sips”
  5. a good business name
  6. a simple lemon shape
  7. a poor business name
  8. False
  9. True
  10. “Shop”
  11. twenty colours
  12. a good logo idea
  13. a good business name
  14. False
  15. a poor logo idea
  16. two or three colours
  17. a good business name
  18. True
  19. True
  20. True
  21. “Zzkkq Bites”
  22. False
  23. short and easy to say
  24. it is someone else’s
  25. a poor business name
  26. “Zzkkq Bites”
  27. easy to draw by hand
  28. “Paper Petals Cards”
  29. False
  30. a good business name
  31. True
  32. a poor business name
  33. False
  34. a good business name
  35. False
  36. a poor logo idea
  37. a poor logo idea
  38. a poor logo idea
  39. “Qxzrt Plvv”
  40. clear at a small size

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