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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 149 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Green Thumb Saplings” (c) “Chai Corner” (d) “The Losers’ Stall”
  2. 2.True or false: “The Losers’ Stall” is a poor business name. (a) True (b) False
  3. 3.Which of these is a poor logo idea? (a) too many small details (b) your own drawing (c) easy to draw by hand (d) a simple lemon shape
  4. 4.🎨 Good or poor logo idea: your own drawing? (a) a poor logo idea (b) a good logo idea
  5. 5.🎨 Good or poor logo idea: too many small details? (a) a good logo idea (b) a poor logo idea
  6. 6.True or false: “Things” is a poor business name. (a) False (b) True
  7. 7.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  8. 8.True or false: “Paper Petals Cards” is a good business name. (a) False (b) True
  9. 9.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a poor business name (b) a good business name
  10. 10.Which of these is a good logo idea? (a) twenty colours (b) a blurry photo (c) your own drawing (d) tiny unreadable text
  11. 11.✍️ A good business name is… (a) impossible to spell (b) very long (c) short and easy to say (d) rude
  12. 12.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Shop” (c) “The Losers’ Stall” (d) “Qxzrt Plvv”
  13. 13.🎨 Good or poor logo idea: copied from a big brand? (a) a good logo idea (b) a poor logo idea
  14. 14.🏷️ Good or poor business name: “Shop”? (a) a good business name (b) a poor business name
  15. 15.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Things” (c) “Maths Buddies” (d) “The Losers’ Stall”
  16. 16.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Green Thumb Saplings” (c) “Shop” (d) “Sunny Sips”
  17. 17.Which of these is a good logo idea? (a) copied from a big brand (b) twenty colours (c) clear at a small size (d) tiny unreadable text
  18. 18.Which of these is a poor business name? (a) “Shop” (b) “Sunny Sips” (c) “Chai Corner” (d) “Bright Bookmarks”
  19. 19.True or false: “clear at a small size” is a good logo idea. (a) True (b) False
  20. 20.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Sunny Sips” (c) “Stuff and More Stuff” (d) “Things”
  21. 21.True or false: “two or three colours” is a good logo idea. (a) False (b) True
  22. 22.True or false: “Maths Buddies” is a poor business name. (a) True (b) False
  23. 23.True or false: “a blurry photo” is a good logo idea. (a) False (b) True
  24. 24.True or false: “clear at a small size” is a poor logo idea. (a) True (b) False
  25. 25.Which of these is a poor business name? (a) “Qxzrt Plvv” (b) “Paper Petals Cards” (c) “Maths Buddies” (d) “Chai Corner”
  26. 26.🔁 Why use the same colours on posters and the stall? (a) people recognise you (b) it costs more (c) to confuse buyers (d) no reason
  27. 27.🎨 Good or poor logo idea: clear at a small size? (a) a good logo idea (b) a poor logo idea
  28. 28.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a poor business name (b) a good business name
  29. 29.🏷️ What is a brand? (a) your stall table (b) your cash box (c) a type of loan (d) how people know you
  30. 30.Which of these is a poor logo idea? (a) tiny unreadable text (b) easy to draw by hand (c) a simple lemon shape (d) clear at a small size
  31. 31.Which of these is a good logo idea? (a) copied from a big brand (b) a simple lemon shape (c) tiny unreadable text (d) twenty colours
  32. 32.True or false: “easy to draw by hand” is a poor logo idea. (a) False (b) True
  33. 33.True or false: “Maths Buddies” is a good business name. (a) True (b) False
  34. 34.True or false: “Stuff and More Stuff” is a poor business name. (a) False (b) True
  35. 35.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Zzkkq Bites” (c) “Paper Petals Cards” (d) “Chai Corner”
  36. 36.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Things” (c) “Stuff and More Stuff” (d) “Bright Bookmarks”
  37. 37.True or false: “Sunny Sips” is a good business name. (a) False (b) True
  38. 38.True or false: “twenty colours” is a good logo idea. (a) True (b) False
  39. 39.True or false: “too many small details” is a poor logo idea. (a) False (b) True
  40. 40.🎨 Good or poor logo idea: tiny unreadable text? (a) a poor logo idea (b) a good logo idea

Answer key

  1. “The Losers’ Stall”
  2. True
  3. too many small details
  4. a good logo idea
  5. a poor logo idea
  6. True
  7. a good logo idea
  8. True
  9. a good business name
  10. your own drawing
  11. short and easy to say
  12. “Maths Buddies”
  13. a poor logo idea
  14. a poor business name
  15. “Maths Buddies”
  16. “Shop”
  17. clear at a small size
  18. “Shop”
  19. True
  20. “Sunny Sips”
  21. True
  22. False
  23. False
  24. False
  25. “Qxzrt Plvv”
  26. people recognise you
  27. a good logo idea
  28. a poor business name
  29. how people know you
  30. tiny unreadable text
  31. a simple lemon shape
  32. False
  33. True
  34. True
  35. “Zzkkq Bites”
  36. “Bright Bookmarks”
  37. True
  38. False
  39. True
  40. a poor logo idea

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