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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 152 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.✍️ A good business name is… (a) short and easy to say (b) impossible to spell (c) rude (d) very long
  2. 2.🎨 Good or poor logo idea: tiny unreadable text? (a) a good logo idea (b) a poor logo idea
  3. 3.🔍 Which is the odd one out? (a) “Things” (b) “Qxzrt Plvv” (c) “Shop” (d) “Bright Bookmarks”
  4. 4.🎨 Good or poor logo idea: two or three colours? (a) a poor logo idea (b) a good logo idea
  5. 5.🏷️ Good or poor business name: “Things”? (a) a good business name (b) a poor business name
  6. 6.True or false: “easy to draw by hand” is a good logo idea. (a) False (b) True
  7. 7.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a poor business name (b) a good business name
  8. 8.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Sunny Sips” (c) “The Losers’ Stall” (d) “Green Thumb Saplings”
  9. 9.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Zzkkq Bites” (c) “Stuff and More Stuff” (d) “Paper Petals Cards”
  10. 10.True or false: “Stuff and More Stuff” is a good business name. (a) True (b) False
  11. 11.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Stuff and More Stuff” (c) “Maths Buddies” (d) “Sunny Sips”
  12. 12.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “The Losers’ Stall” (c) “Things” (d) “Chai Corner”
  13. 13.🎨 Good or poor logo idea: a blurry photo? (a) a good logo idea (b) a poor logo idea
  14. 14.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “The Losers’ Stall” (c) “Zzkkq Bites” (d) “Sunny Sips”
  15. 15.Which of these is a good logo idea? (a) tiny unreadable text (b) two or three colours (c) a blurry photo (d) copied from a big brand
  16. 16.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Chai Corner” (c) “Zzkkq Bites” (d) “Paper Petals Cards”
  17. 17.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Qxzrt Plvv” (c) “Chai Corner” (d) “Sunny Sips”
  18. 18.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Chai Corner” (c) “Bright Bookmarks” (d) “Zzkkq Bites”
  19. 19.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  20. 20.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Zzkkq Bites” (c) “Green Thumb Saplings” (d) “The Losers’ Stall”
  21. 21.🎨 Good or poor logo idea: twenty colours? (a) a poor logo idea (b) a good logo idea
  22. 22.True or false: “easy to draw by hand” is a poor logo idea. (a) False (b) True
  23. 23.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a poor business name (b) a good business name
  24. 24.True or false: “too many small details” is a poor logo idea. (a) True (b) False
  25. 25.True or false: “two or three colours” is a good logo idea. (a) True (b) False
  26. 26.🎨 Good or poor logo idea: a simple lemon shape? (a) a good logo idea (b) a poor logo idea
  27. 27.🏷️ What is a brand? (a) how people know you (b) a type of loan (c) your cash box (d) your stall table
  28. 28.True or false: “Things” is a good business name. (a) True (b) False
  29. 29.True or false: “Zzkkq Bites” is a good business name. (a) False (b) True
  30. 30.🔁 Why use the same colours on posters and the stall? (a) it costs more (b) to confuse buyers (c) no reason (d) people recognise you
  31. 31.True or false: “Bright Bookmarks” is a poor business name. (a) True (b) False
  32. 32.Which of these is a good logo idea? (a) tiny unreadable text (b) twenty colours (c) a simple lemon shape (d) copied from a big brand
  33. 33.🎨 Good or poor logo idea: easy to draw by hand? (a) a poor logo idea (b) a good logo idea
  34. 34.True or false: “Shop” is a poor business name. (a) False (b) True
  35. 35.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a good business name (b) a poor business name
  36. 36.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “The Losers’ Stall” (c) “Bright Bookmarks” (d) “Maths Buddies”
  37. 37.Which of these is a good logo idea? (a) twenty colours (b) a blurry photo (c) easy to draw by hand (d) too many small details
  38. 38.True or false: “Bright Bookmarks” is a good business name. (a) False (b) True
  39. 39.🎨 Good or poor logo idea: too many small details? (a) a poor logo idea (b) a good logo idea
  40. 40.True or false: “Maths Buddies” is a good business name. (a) True (b) False

Answer key

  1. short and easy to say
  2. a poor logo idea
  3. “Bright Bookmarks”
  4. a good logo idea
  5. a poor business name
  6. True
  7. a poor business name
  8. “The Losers’ Stall”
  9. “Paper Petals Cards”
  10. False
  11. “Stuff and More Stuff”
  12. “Chai Corner”
  13. a poor logo idea
  14. “Sunny Sips”
  15. two or three colours
  16. “Zzkkq Bites”
  17. “Qxzrt Plvv”
  18. “Zzkkq Bites”
  19. a good business name
  20. “Green Thumb Saplings”
  21. a poor logo idea
  22. False
  23. a good business name
  24. True
  25. True
  26. a good logo idea
  27. how people know you
  28. False
  29. False
  30. people recognise you
  31. False
  32. a simple lemon shape
  33. a good logo idea
  34. True
  35. a good business name
  36. “The Losers’ Stall”
  37. easy to draw by hand
  38. True
  39. a poor logo idea
  40. True

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