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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 165 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.Which of these is a good business name? (a) “Things” (b) “Qxzrt Plvv” (c) “The Losers’ Stall” (d) “Green Thumb Saplings”
  2. 2.True or false: “clear at a small size” is a good logo idea. (a) True (b) False
  3. 3.True or false: “Things” is a poor business name. (a) False (b) True
  4. 4.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Shop” (c) “Things” (d) “Maths Buddies”
  5. 5.True or false: “Zzkkq Bites” is a poor business name. (a) False (b) True
  6. 6.🎨 Good or poor logo idea: too many small details? (a) a good logo idea (b) a poor logo idea
  7. 7.Which of these is a poor logo idea? (a) a simple lemon shape (b) two or three colours (c) clear at a small size (d) twenty colours
  8. 8.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Chai Corner” (c) “Maths Buddies” (d) “Qxzrt Plvv”
  9. 9.🎨 Good or poor logo idea: easy to draw by hand? (a) a poor logo idea (b) a good logo idea
  10. 10.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Shop” (c) “Stuff and More Stuff” (d) “Paper Petals Cards”
  11. 11.🏷️ Good or poor business name: “Shop”? (a) a poor business name (b) a good business name
  12. 12.🏷️ Good or poor business name: “Things”? (a) a poor business name (b) a good business name
  13. 13.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Things” (c) “Green Thumb Saplings” (d) “Maths Buddies”
  14. 14.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a poor business name (b) a good business name
  15. 15.True or false: “your own drawing” is a poor logo idea. (a) True (b) False
  16. 16.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Things” (c) “Sunny Sips” (d) “Shop”
  17. 17.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Stuff and More Stuff” (c) “Things” (d) “Chai Corner”
  18. 18.🔍 Which is the odd one out? (a) “Things” (b) “Sunny Sips” (c) “The Losers’ Stall” (d) “Stuff and More Stuff”
  19. 19.🏷️ What is a brand? (a) a type of loan (b) how people know you (c) your stall table (d) your cash box
  20. 20.Which of these is a good logo idea? (a) too many small details (b) a blurry photo (c) a simple lemon shape (d) twenty colours
  21. 21.True or false: “Chai Corner” is a good business name. (a) False (b) True
  22. 22.True or false: “a blurry photo” is a good logo idea. (a) True (b) False
  23. 23.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Bright Bookmarks” (c) “Zzkkq Bites” (d) “Green Thumb Saplings”
  24. 24.True or false: “easy to draw by hand” is a poor logo idea. (a) True (b) False
  25. 25.🔁 Why use the same colours on posters and the stall? (a) it costs more (b) to confuse buyers (c) no reason (d) people recognise you
  26. 26.True or false: “Shop” is a poor business name. (a) False (b) True
  27. 27.True or false: “twenty colours” is a poor logo idea. (a) False (b) True
  28. 28.🏷️ Good or poor business name: “Maths Buddies”? (a) a poor business name (b) a good business name
  29. 29.True or false: “twenty colours” is a good logo idea. (a) False (b) True
  30. 30.🏷️ Good or poor business name: “Chai Corner”? (a) a good business name (b) a poor business name
  31. 31.Which of these is a poor logo idea? (a) a simple lemon shape (b) too many small details (c) easy to draw by hand (d) clear at a small size
  32. 32.True or false: “a simple lemon shape” is a poor logo idea. (a) True (b) False
  33. 33.True or false: “Qxzrt Plvv” is a good business name. (a) True (b) False
  34. 34.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Bright Bookmarks” (c) “Sunny Sips” (d) “Zzkkq Bites”
  35. 35.True or false: “Shop” is a good business name. (a) True (b) False
  36. 36.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Maths Buddies” (c) “Green Thumb Saplings” (d) “Shop”
  37. 37.True or false: “Zzkkq Bites” is a good business name. (a) True (b) False
  38. 38.🎨 Good or poor logo idea: a blurry photo? (a) a good logo idea (b) a poor logo idea
  39. 39.Which of these is a poor logo idea? (a) easy to draw by hand (b) a simple lemon shape (c) copied from a big brand (d) two or three colours
  40. 40.Which of these is a poor logo idea? (a) easy to draw by hand (b) tiny unreadable text (c) your own drawing (d) a simple lemon shape

Answer key

  1. “Green Thumb Saplings”
  2. True
  3. True
  4. “Maths Buddies”
  5. True
  6. a poor logo idea
  7. twenty colours
  8. “Qxzrt Plvv”
  9. a good logo idea
  10. “Paper Petals Cards”
  11. a poor business name
  12. a poor business name
  13. “Things”
  14. a poor business name
  15. False
  16. “Sunny Sips”
  17. “Chai Corner”
  18. “Sunny Sips”
  19. how people know you
  20. a simple lemon shape
  21. True
  22. False
  23. “Zzkkq Bites”
  24. False
  25. people recognise you
  26. True
  27. True
  28. a good business name
  29. False
  30. a good business name
  31. too many small details
  32. False
  33. False
  34. “Zzkkq Bites”
  35. False
  36. “Shop”
  37. False
  38. a poor logo idea
  39. copied from a big brand
  40. tiny unreadable text

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