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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 169 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.True or false: “clear at a small size” is a good logo idea. (a) True (b) False
  2. 2.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Stuff and More Stuff” (c) “Shop” (d) “Maths Buddies”
  3. 3.True or false: “tiny unreadable text” is a poor logo idea. (a) False (b) True
  4. 4.True or false: “Maths Buddies” is a good business name. (a) False (b) True
  5. 5.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Chai Corner” (c) “The Losers’ Stall” (d) “Sunny Sips”
  6. 6.True or false: “copied from a big brand” is a good logo idea. (a) False (b) True
  7. 7.🔁 Why use the same colours on posters and the stall? (a) people recognise you (b) it costs more (c) to confuse buyers (d) no reason
  8. 8.🎨 Good or poor logo idea: two or three colours? (a) a poor logo idea (b) a good logo idea
  9. 9.Which of these is a poor business name? (a) “Sunny Sips” (b) “Stuff and More Stuff” (c) “Paper Petals Cards” (d) “Maths Buddies”
  10. 10.True or false: “clear at a small size” is a poor logo idea. (a) True (b) False
  11. 11.Which of these is a good logo idea? (a) copied from a big brand (b) a blurry photo (c) clear at a small size (d) twenty colours
  12. 12.True or false: “Paper Petals Cards” is a good business name. (a) True (b) False
  13. 13.Which of these is a good logo idea? (a) easy to draw by hand (b) copied from a big brand (c) twenty colours (d) tiny unreadable text
  14. 14.Which of these is a poor logo idea? (a) clear at a small size (b) easy to draw by hand (c) too many small details (d) a simple lemon shape
  15. 15.🎨 Why not copy a famous logo? (a) logos are free (b) copying is smart (c) it is too easy (d) it is someone else’s
  16. 16.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  17. 17.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Sunny Sips” (c) “Zzkkq Bites” (d) “Shop”
  18. 18.True or false: “copied from a big brand” is a poor logo idea. (a) False (b) True
  19. 19.🎨 Good or poor logo idea: clear at a small size? (a) a poor logo idea (b) a good logo idea
  20. 20.True or false: “Qxzrt Plvv” is a poor business name. (a) False (b) True
  21. 21.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  22. 22.🏷️ Good or poor business name: “Shop”? (a) a good business name (b) a poor business name
  23. 23.Which of these is a poor logo idea? (a) copied from a big brand (b) easy to draw by hand (c) a simple lemon shape (d) clear at a small size
  24. 24.🎨 Good or poor logo idea: a blurry photo? (a) a poor logo idea (b) a good logo idea
  25. 25.True or false: “easy to draw by hand” is a good logo idea. (a) False (b) True
  26. 26.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Chai Corner” (c) “The Losers’ Stall” (d) “Sunny Sips”
  27. 27.🎨 Good or poor logo idea: twenty colours? (a) a poor logo idea (b) a good logo idea
  28. 28.True or false: “tiny unreadable text” is a good logo idea. (a) True (b) False
  29. 29.Which of these is a poor logo idea? (a) clear at a small size (b) two or three colours (c) a blurry photo (d) your own drawing
  30. 30.Which of these is a good logo idea? (a) too many small details (b) copied from a big brand (c) a blurry photo (d) a simple lemon shape
  31. 31.True or false: “easy to draw by hand” is a poor logo idea. (a) False (b) True
  32. 32.🏷️ What is a brand? (a) how people know you (b) your cash box (c) a type of loan (d) your stall table
  33. 33.True or false: “Shop” is a poor business name. (a) True (b) False
  34. 34.🔍 Which is the odd one out? (a) “Chai Corner” (b) “The Losers’ Stall” (c) “Zzkkq Bites” (d) “Qxzrt Plvv”
  35. 35.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Qxzrt Plvv” (c) “Things” (d) “Bright Bookmarks”
  36. 36.Which of these is a good business name? (a) “Green Thumb Saplings” (b) “The Losers’ Stall” (c) “Stuff and More Stuff” (d) “Things”
  37. 37.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Paper Petals Cards” (c) “Zzkkq Bites” (d) “Things”
  38. 38.✍️ A good business name is… (a) very long (b) impossible to spell (c) rude (d) short and easy to say
  39. 39.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  40. 40.Which of these is a good logo idea? (a) tiny unreadable text (b) copied from a big brand (c) twenty colours (d) your own drawing

Answer key

  1. True
  2. “Maths Buddies”
  3. True
  4. True
  5. “The Losers’ Stall”
  6. False
  7. people recognise you
  8. a good logo idea
  9. “Stuff and More Stuff”
  10. False
  11. clear at a small size
  12. True
  13. easy to draw by hand
  14. too many small details
  15. it is someone else’s
  16. a good logo idea
  17. “Sunny Sips”
  18. True
  19. a good logo idea
  20. True
  21. a good business name
  22. a poor business name
  23. copied from a big brand
  24. a poor logo idea
  25. True
  26. “The Losers’ Stall”
  27. a poor logo idea
  28. False
  29. a blurry photo
  30. a simple lemon shape
  31. False
  32. how people know you
  33. True
  34. “Chai Corner”
  35. “Bright Bookmarks”
  36. “Green Thumb Saplings”
  37. “Paper Petals Cards”
  38. short and easy to say
  39. a good business name
  40. your own drawing

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