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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 178 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.Which of these is a good business name? (a) “Paper Petals Cards” (b) “The Losers’ Stall” (c) “Qxzrt Plvv” (d) “Stuff and More Stuff”
  2. 2.🎨 Good or poor logo idea: clear at a small size? (a) a good logo idea (b) a poor logo idea
  3. 3.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a good business name (b) a poor business name
  4. 4.True or false: “Sunny Sips” is a poor business name. (a) False (b) True
  5. 5.✍️ A good business name is… (a) very long (b) impossible to spell (c) short and easy to say (d) rude
  6. 6.🔁 Why use the same colours on posters and the stall? (a) people recognise you (b) it costs more (c) no reason (d) to confuse buyers
  7. 7.🎨 Good or poor logo idea: two or three colours? (a) a good logo idea (b) a poor logo idea
  8. 8.Which of these is a good logo idea? (a) a blurry photo (b) twenty colours (c) your own drawing (d) copied from a big brand
  9. 9.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  10. 10.True or false: “a simple lemon shape” is a poor logo idea. (a) False (b) True
  11. 11.True or false: “Stuff and More Stuff” is a poor business name. (a) False (b) True
  12. 12.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Things” (c) “Paper Petals Cards” (d) “Shop”
  13. 13.True or false: “copied from a big brand” is a poor logo idea. (a) False (b) True
  14. 14.Which of these is a poor logo idea? (a) your own drawing (b) a simple lemon shape (c) easy to draw by hand (d) tiny unreadable text
  15. 15.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Paper Petals Cards” (c) “Maths Buddies” (d) “Zzkkq Bites”
  16. 16.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “The Losers’ Stall” (c) “Chai Corner” (d) “Bright Bookmarks”
  17. 17.True or false: “Qxzrt Plvv” is a poor business name. (a) False (b) True
  18. 18.True or false: “Things” is a poor business name. (a) False (b) True
  19. 19.🎨 Good or poor logo idea: twenty colours? (a) a poor logo idea (b) a good logo idea
  20. 20.Which of these is a poor logo idea? (a) easy to draw by hand (b) twenty colours (c) your own drawing (d) a simple lemon shape
  21. 21.🎨 Why not copy a famous logo? (a) logos are free (b) copying is smart (c) it is someone else’s (d) it is too easy
  22. 22.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Qxzrt Plvv” (c) “Shop” (d) “Bright Bookmarks”
  23. 23.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Green Thumb Saplings” (c) “Sunny Sips” (d) “Qxzrt Plvv”
  24. 24.Which of these is a good logo idea? (a) tiny unreadable text (b) two or three colours (c) copied from a big brand (d) twenty colours
  25. 25.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a poor business name (b) a good business name
  26. 26.🎨 Good or poor logo idea: copied from a big brand? (a) a poor logo idea (b) a good logo idea
  27. 27.Which of these is a good logo idea? (a) tiny unreadable text (b) a simple lemon shape (c) copied from a big brand (d) too many small details
  28. 28.True or false: “The Losers’ Stall” is a poor business name. (a) True (b) False
  29. 29.Which of these is a poor logo idea? (a) a blurry photo (b) two or three colours (c) your own drawing (d) clear at a small size
  30. 30.True or false: “Zzkkq Bites” is a good business name. (a) True (b) False
  31. 31.🏷️ What is a brand? (a) your stall table (b) your cash box (c) how people know you (d) a type of loan
  32. 32.True or false: “Shop” is a good business name. (a) True (b) False
  33. 33.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a poor business name (b) a good business name
  34. 34.True or false: “a blurry photo” is a good logo idea. (a) False (b) True
  35. 35.🏷️ Good or poor business name: “Things”? (a) a poor business name (b) a good business name
  36. 36.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Qxzrt Plvv” (c) “Stuff and More Stuff” (d) “Sunny Sips”
  37. 37.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Shop” (c) “Bright Bookmarks” (d) “Chai Corner”
  38. 38.🎨 Good or poor logo idea: too many small details? (a) a poor logo idea (b) a good logo idea
  39. 39.Which of these is a good business name? (a) “Maths Buddies” (b) “Things” (c) “Qxzrt Plvv” (d) “The Losers’ Stall”
  40. 40.True or false: “two or three colours” is a poor logo idea. (a) True (b) False

Answer key

  1. “Paper Petals Cards”
  2. a good logo idea
  3. a poor business name
  4. False
  5. short and easy to say
  6. people recognise you
  7. a good logo idea
  8. your own drawing
  9. a good business name
  10. False
  11. True
  12. “Paper Petals Cards”
  13. True
  14. tiny unreadable text
  15. “Zzkkq Bites”
  16. “The Losers’ Stall”
  17. True
  18. True
  19. a poor logo idea
  20. twenty colours
  21. it is someone else’s
  22. “Bright Bookmarks”
  23. “Qxzrt Plvv”
  24. two or three colours
  25. a good business name
  26. a poor logo idea
  27. a simple lemon shape
  28. True
  29. a blurry photo
  30. False
  31. how people know you
  32. False
  33. a poor business name
  34. False
  35. a poor business name
  36. “Sunny Sips”
  37. “Shop”
  38. a poor logo idea
  39. “Maths Buddies”
  40. False

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