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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 181 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a good business name (b) a poor business name
  2. 2.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  3. 3.True or false: “tiny unreadable text” is a good logo idea. (a) True (b) False
  4. 4.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Zzkkq Bites” (c) “The Losers’ Stall” (d) “Sunny Sips”
  5. 5.🎨 Good or poor logo idea: twenty colours? (a) a poor logo idea (b) a good logo idea
  6. 6.Which of these is a poor business name? (a) “Zzkkq Bites” (b) “Chai Corner” (c) “Paper Petals Cards” (d) “Green Thumb Saplings”
  7. 7.Which of these is a good logo idea? (a) tiny unreadable text (b) clear at a small size (c) a blurry photo (d) twenty colours
  8. 8.🎨 Good or poor logo idea: clear at a small size? (a) a poor logo idea (b) a good logo idea
  9. 9.True or false: “twenty colours” is a poor logo idea. (a) False (b) True
  10. 10.True or false: “two or three colours” is a poor logo idea. (a) False (b) True
  11. 11.Which of these is a good logo idea? (a) a blurry photo (b) too many small details (c) your own drawing (d) copied from a big brand
  12. 12.True or false: “a simple lemon shape” is a poor logo idea. (a) False (b) True
  13. 13.Which of these is a poor logo idea? (a) too many small details (b) a simple lemon shape (c) clear at a small size (d) your own drawing
  14. 14.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a poor business name (b) a good business name
  15. 15.True or false: “Zzkkq Bites” is a poor business name. (a) False (b) True
  16. 16.🏷️ Good or poor business name: “Shop”? (a) a poor business name (b) a good business name
  17. 17.True or false: “The Losers’ Stall” is a good business name. (a) True (b) False
  18. 18.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Qxzrt Plvv” (c) “Stuff and More Stuff” (d) “Shop”
  19. 19.🔁 Why use the same colours on posters and the stall? (a) it costs more (b) no reason (c) to confuse buyers (d) people recognise you
  20. 20.True or false: “clear at a small size” is a poor logo idea. (a) False (b) True
  21. 21.True or false: “Maths Buddies” is a good business name. (a) True (b) False
  22. 22.🎨 Good or poor logo idea: a blurry photo? (a) a poor logo idea (b) a good logo idea
  23. 23.🏷️ Good or poor business name: “Chai Corner”? (a) a poor business name (b) a good business name
  24. 24.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a poor business name (b) a good business name
  25. 25.🎨 Good or poor logo idea: too many small details? (a) a good logo idea (b) a poor logo idea
  26. 26.🏷️ What is a brand? (a) a type of loan (b) how people know you (c) your cash box (d) your stall table
  27. 27.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  28. 28.True or false: “two or three colours” is a good logo idea. (a) False (b) True
  29. 29.🏷️ Good or poor business name: “Maths Buddies”? (a) a poor business name (b) a good business name
  30. 30.True or false: “easy to draw by hand” is a good logo idea. (a) False (b) True
  31. 31.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Maths Buddies” (c) “Green Thumb Saplings” (d) “Bright Bookmarks”
  32. 32.Which of these is a poor logo idea? (a) a simple lemon shape (b) your own drawing (c) easy to draw by hand (d) tiny unreadable text
  33. 33.True or false: “The Losers’ Stall” is a poor business name. (a) False (b) True
  34. 34.🔍 Which is the odd one out? (a) “Things” (b) “Qxzrt Plvv” (c) “Shop” (d) “Bright Bookmarks”
  35. 35.🎨 Good or poor logo idea: your own drawing? (a) a good logo idea (b) a poor logo idea
  36. 36.True or false: “Chai Corner” is a poor business name. (a) True (b) False
  37. 37.✍️ A good business name is… (a) impossible to spell (b) rude (c) short and easy to say (d) very long
  38. 38.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Qxzrt Plvv” (c) “Bright Bookmarks” (d) “Chai Corner”
  39. 39.🔍 Which is the odd one out? (a) “Things” (b) “Sunny Sips” (c) “The Losers’ Stall” (d) “Zzkkq Bites”
  40. 40.🎨 Good or poor logo idea: tiny unreadable text? (a) a good logo idea (b) a poor logo idea

Answer key

  1. a poor business name
  2. a good logo idea
  3. False
  4. “Sunny Sips”
  5. a poor logo idea
  6. “Zzkkq Bites”
  7. clear at a small size
  8. a good logo idea
  9. True
  10. False
  11. your own drawing
  12. False
  13. too many small details
  14. a good business name
  15. True
  16. a poor business name
  17. False
  18. “Green Thumb Saplings”
  19. people recognise you
  20. False
  21. True
  22. a poor logo idea
  23. a good business name
  24. a good business name
  25. a poor logo idea
  26. how people know you
  27. a good logo idea
  28. True
  29. a good business name
  30. True
  31. “Zzkkq Bites”
  32. tiny unreadable text
  33. True
  34. “Bright Bookmarks”
  35. a good logo idea
  36. False
  37. short and easy to say
  38. “Qxzrt Plvv”
  39. “Sunny Sips”
  40. a poor logo idea

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