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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 187 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a good business name (b) a poor business name
  2. 2.True or false: “tiny unreadable text” is a good logo idea. (a) True (b) False
  3. 3.🎨 Good or poor logo idea: a blurry photo? (a) a poor logo idea (b) a good logo idea
  4. 4.🏷️ What is a brand? (a) your stall table (b) your cash box (c) a type of loan (d) how people know you
  5. 5.🎨 Good or poor logo idea: your own drawing? (a) a poor logo idea (b) a good logo idea
  6. 6.Which of these is a good business name? (a) “Shop” (b) “Zzkkq Bites” (c) “The Losers’ Stall” (d) “Bright Bookmarks”
  7. 7.True or false: “Stuff and More Stuff” is a poor business name. (a) False (b) True
  8. 8.Which of these is a good logo idea? (a) too many small details (b) copied from a big brand (c) a blurry photo (d) your own drawing
  9. 9.True or false: “Paper Petals Cards” is a poor business name. (a) False (b) True
  10. 10.True or false: “Paper Petals Cards” is a good business name. (a) False (b) True
  11. 11.True or false: “two or three colours” is a poor logo idea. (a) True (b) False
  12. 12.Which of these is a good business name? (a) “Things” (b) “Sunny Sips” (c) “Shop” (d) “Qxzrt Plvv”
  13. 13.Which of these is a good logo idea? (a) copied from a big brand (b) two or three colours (c) twenty colours (d) too many small details
  14. 14.True or false: “twenty colours” is a good logo idea. (a) True (b) False
  15. 15.Which of these is a good business name? (a) “Things” (b) “Qxzrt Plvv” (c) “Chai Corner” (d) “The Losers’ Stall”
  16. 16.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a good business name (b) a poor business name
  17. 17.Which of these is a poor logo idea? (a) a simple lemon shape (b) easy to draw by hand (c) your own drawing (d) copied from a big brand
  18. 18.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Things” (c) “The Losers’ Stall” (d) “Paper Petals Cards”
  19. 19.Which of these is a good logo idea? (a) a blurry photo (b) clear at a small size (c) copied from a big brand (d) twenty colours
  20. 20.True or false: “The Losers’ Stall” is a good business name. (a) False (b) True
  21. 21.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Paper Petals Cards” (c) “Zzkkq Bites” (d) “Sunny Sips”
  22. 22.Which of these is a poor business name? (a) “Chai Corner” (b) “Qxzrt Plvv” (c) “Maths Buddies” (d) “Green Thumb Saplings”
  23. 23.True or false: “copied from a big brand” is a poor logo idea. (a) True (b) False
  24. 24.🎨 Why not copy a famous logo? (a) copying is smart (b) it is too easy (c) it is someone else’s (d) logos are free
  25. 25.True or false: “Shop” is a poor business name. (a) False (b) True
  26. 26.True or false: “Maths Buddies” is a poor business name. (a) False (b) True
  27. 27.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Sunny Sips” (c) “Green Thumb Saplings” (d) “Chai Corner”
  28. 28.🔁 Why use the same colours on posters and the stall? (a) people recognise you (b) no reason (c) it costs more (d) to confuse buyers
  29. 29.🎨 Good or poor logo idea: tiny unreadable text? (a) a poor logo idea (b) a good logo idea
  30. 30.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Maths Buddies” (c) “Paper Petals Cards” (d) “Bright Bookmarks”
  31. 31.🎨 Good or poor logo idea: two or three colours? (a) a poor logo idea (b) a good logo idea
  32. 32.🏷️ Good or poor business name: “Things”? (a) a good business name (b) a poor business name
  33. 33.Which of these is a poor logo idea? (a) easy to draw by hand (b) a simple lemon shape (c) too many small details (d) clear at a small size
  34. 34.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a good business name (b) a poor business name
  35. 35.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a poor business name (b) a good business name
  36. 36.True or false: “Bright Bookmarks” is a poor business name. (a) True (b) False
  37. 37.True or false: “Stuff and More Stuff” is a good business name. (a) False (b) True
  38. 38.🎨 Good or poor logo idea: copied from a big brand? (a) a good logo idea (b) a poor logo idea
  39. 39.True or false: “copied from a big brand” is a good logo idea. (a) False (b) True
  40. 40.True or false: “Chai Corner” is a good business name. (a) False (b) True

Answer key

  1. a good business name
  2. False
  3. a poor logo idea
  4. how people know you
  5. a good logo idea
  6. “Bright Bookmarks”
  7. True
  8. your own drawing
  9. False
  10. True
  11. False
  12. “Sunny Sips”
  13. two or three colours
  14. False
  15. “Chai Corner”
  16. a good business name
  17. copied from a big brand
  18. “Paper Petals Cards”
  19. clear at a small size
  20. False
  21. “Zzkkq Bites”
  22. “Qxzrt Plvv”
  23. True
  24. it is someone else’s
  25. True
  26. False
  27. “Qxzrt Plvv”
  28. people recognise you
  29. a poor logo idea
  30. “Stuff and More Stuff”
  31. a good logo idea
  32. a poor business name
  33. too many small details
  34. a poor business name
  35. a good business name
  36. False
  37. False
  38. a poor logo idea
  39. False
  40. True

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