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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 194 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.✍️ A good business name is… (a) short and easy to say (b) very long (c) impossible to spell (d) rude
  2. 2.Which of these is a poor logo idea? (a) easy to draw by hand (b) your own drawing (c) two or three colours (d) too many small details
  3. 3.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “The Losers’ Stall” (c) “Things” (d) “Maths Buddies”
  4. 4.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a poor business name (b) a good business name
  5. 5.🔁 Why use the same colours on posters and the stall? (a) it costs more (b) no reason (c) people recognise you (d) to confuse buyers
  6. 6.Which of these is a good logo idea? (a) a blurry photo (b) twenty colours (c) tiny unreadable text (d) two or three colours
  7. 7.Which of these is a good logo idea? (a) too many small details (b) twenty colours (c) tiny unreadable text (d) a simple lemon shape
  8. 8.True or false: “Green Thumb Saplings” is a poor business name. (a) False (b) True
  9. 9.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Sunny Sips” (c) “Shop” (d) “The Losers’ Stall”
  10. 10.Which of these is a poor business name? (a) “Sunny Sips” (b) “Things” (c) “Bright Bookmarks” (d) “Maths Buddies”
  11. 11.Which of these is a poor logo idea? (a) two or three colours (b) tiny unreadable text (c) easy to draw by hand (d) clear at a small size
  12. 12.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Zzkkq Bites” (c) “Things” (d) “Sunny Sips”
  13. 13.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Qxzrt Plvv” (c) “Things” (d) “Shop”
  14. 14.True or false: “clear at a small size” is a poor logo idea. (a) False (b) True
  15. 15.🎨 Good or poor logo idea: too many small details? (a) a poor logo idea (b) a good logo idea
  16. 16.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “The Losers’ Stall” (c) “Chai Corner” (d) “Green Thumb Saplings”
  17. 17.🎨 Good or poor logo idea: tiny unreadable text? (a) a good logo idea (b) a poor logo idea
  18. 18.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a poor business name (b) a good business name
  19. 19.🏷️ Good or poor business name: “Sunny Sips”? (a) a good business name (b) a poor business name
  20. 20.True or false: “tiny unreadable text” is a good logo idea. (a) False (b) True
  21. 21.True or false: “Bright Bookmarks” is a good business name. (a) False (b) True
  22. 22.Which of these is a poor business name? (a) “Stuff and More Stuff” (b) “Chai Corner” (c) “Green Thumb Saplings” (d) “Maths Buddies”
  23. 23.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a good business name (b) a poor business name
  24. 24.Which of these is a good business name? (a) “Shop” (b) “Qxzrt Plvv” (c) “Maths Buddies” (d) “The Losers’ Stall”
  25. 25.True or false: “clear at a small size” is a good logo idea. (a) False (b) True
  26. 26.True or false: “easy to draw by hand” is a poor logo idea. (a) True (b) False
  27. 27.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Qxzrt Plvv” (c) “Sunny Sips” (d) “Green Thumb Saplings”
  28. 28.True or false: “tiny unreadable text” is a poor logo idea. (a) False (b) True
  29. 29.True or false: “your own drawing” is a poor logo idea. (a) False (b) True
  30. 30.🏷️ Good or poor business name: “Shop”? (a) a good business name (b) a poor business name
  31. 31.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Maths Buddies” (c) “Things” (d) “Paper Petals Cards”
  32. 32.🏷️ What is a brand? (a) your stall table (b) a type of loan (c) your cash box (d) how people know you
  33. 33.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  34. 34.Which of these is a poor logo idea? (a) two or three colours (b) your own drawing (c) twenty colours (d) a simple lemon shape
  35. 35.Which of these is a poor logo idea? (a) your own drawing (b) clear at a small size (c) a blurry photo (d) easy to draw by hand
  36. 36.Which of these is a good logo idea? (a) copied from a big brand (b) easy to draw by hand (c) twenty colours (d) tiny unreadable text
  37. 37.Which of these is a good logo idea? (a) a blurry photo (b) twenty colours (c) your own drawing (d) copied from a big brand
  38. 38.True or false: “a simple lemon shape” is a poor logo idea. (a) False (b) True
  39. 39.True or false: “Things” is a good business name. (a) True (b) False
  40. 40.True or false: “Zzkkq Bites” is a poor business name. (a) True (b) False

Answer key

  1. short and easy to say
  2. too many small details
  3. “Maths Buddies”
  4. a good business name
  5. people recognise you
  6. two or three colours
  7. a simple lemon shape
  8. False
  9. “Sunny Sips”
  10. “Things”
  11. tiny unreadable text
  12. “Sunny Sips”
  13. “Bright Bookmarks”
  14. False
  15. a poor logo idea
  16. “The Losers’ Stall”
  17. a poor logo idea
  18. a poor business name
  19. a good business name
  20. False
  21. True
  22. “Stuff and More Stuff”
  23. a good business name
  24. “Maths Buddies”
  25. True
  26. False
  27. “Qxzrt Plvv”
  28. True
  29. False
  30. a poor business name
  31. “Things”
  32. how people know you
  33. a good logo idea
  34. twenty colours
  35. a blurry photo
  36. easy to draw by hand
  37. your own drawing
  38. False
  39. False
  40. True

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