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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 198 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🎨 Why not copy a famous logo? (a) it is someone else’s (b) logos are free (c) copying is smart (d) it is too easy
  2. 2.🏷️ What is a brand? (a) your cash box (b) your stall table (c) a type of loan (d) how people know you
  3. 3.🎨 Good or poor logo idea: tiny unreadable text? (a) a good logo idea (b) a poor logo idea
  4. 4.Which of these is a good business name? (a) “Things” (b) “Stuff and More Stuff” (c) “Paper Petals Cards” (d) “Zzkkq Bites”
  5. 5.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “The Losers’ Stall” (c) “Bright Bookmarks” (d) “Maths Buddies”
  6. 6.True or false: “Maths Buddies” is a good business name. (a) True (b) False
  7. 7.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Sunny Sips” (c) “Qxzrt Plvv” (d) “Bright Bookmarks”
  8. 8.True or false: “two or three colours” is a poor logo idea. (a) True (b) False
  9. 9.True or false: “Zzkkq Bites” is a poor business name. (a) False (b) True
  10. 10.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a poor business name (b) a good business name
  11. 11.True or false: “Stuff and More Stuff” is a good business name. (a) True (b) False
  12. 12.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Sunny Sips” (c) “Green Thumb Saplings” (d) “Zzkkq Bites”
  13. 13.Which of these is a poor logo idea? (a) clear at a small size (b) a blurry photo (c) easy to draw by hand (d) a simple lemon shape
  14. 14.Which of these is a poor business name? (a) “Maths Buddies” (b) “Paper Petals Cards” (c) “Sunny Sips” (d) “Zzkkq Bites”
  15. 15.True or false: “Shop” is a good business name. (a) False (b) True
  16. 16.True or false: “easy to draw by hand” is a poor logo idea. (a) False (b) True
  17. 17.True or false: “two or three colours” is a good logo idea. (a) False (b) True
  18. 18.True or false: “tiny unreadable text” is a good logo idea. (a) False (b) True
  19. 19.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Chai Corner” (c) “Shop” (d) “Green Thumb Saplings”
  20. 20.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  21. 21.🔁 Why use the same colours on posters and the stall? (a) to confuse buyers (b) no reason (c) people recognise you (d) it costs more
  22. 22.True or false: “your own drawing” is a good logo idea. (a) True (b) False
  23. 23.Which of these is a poor business name? (a) “Stuff and More Stuff” (b) “Chai Corner” (c) “Maths Buddies” (d) “Sunny Sips”
  24. 24.Which of these is a poor business name? (a) “Qxzrt Plvv” (b) “Sunny Sips” (c) “Bright Bookmarks” (d) “Chai Corner”
  25. 25.True or false: “The Losers’ Stall” is a good business name. (a) False (b) True
  26. 26.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Bright Bookmarks” (c) “Stuff and More Stuff” (d) “Shop”
  27. 27.Which of these is a poor business name? (a) “Things” (b) “Green Thumb Saplings” (c) “Sunny Sips” (d) “Chai Corner”
  28. 28.🏷️ Good or poor business name: “Shop”? (a) a poor business name (b) a good business name
  29. 29.🎨 Good or poor logo idea: two or three colours? (a) a poor logo idea (b) a good logo idea
  30. 30.🎨 Good or poor logo idea: your own drawing? (a) a good logo idea (b) a poor logo idea
  31. 31.True or false: “a blurry photo” is a good logo idea. (a) False (b) True
  32. 32.🎨 Good or poor logo idea: easy to draw by hand? (a) a poor logo idea (b) a good logo idea
  33. 33.Which of these is a poor logo idea? (a) clear at a small size (b) easy to draw by hand (c) your own drawing (d) tiny unreadable text
  34. 34.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a poor business name (b) a good business name
  35. 35.True or false: “twenty colours” is a poor logo idea. (a) True (b) False
  36. 36.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Shop” (c) “Stuff and More Stuff” (d) “Sunny Sips”
  37. 37.🎨 Good or poor logo idea: too many small details? (a) a poor logo idea (b) a good logo idea
  38. 38.Which of these is a good logo idea? (a) a blurry photo (b) tiny unreadable text (c) twenty colours (d) a simple lemon shape
  39. 39.🎨 Good or poor logo idea: clear at a small size? (a) a good logo idea (b) a poor logo idea
  40. 40.True or false: “Things” is a poor business name. (a) False (b) True

Answer key

  1. it is someone else’s
  2. how people know you
  3. a poor logo idea
  4. “Paper Petals Cards”
  5. “The Losers’ Stall”
  6. True
  7. “Qxzrt Plvv”
  8. False
  9. True
  10. a good business name
  11. False
  12. “Zzkkq Bites”
  13. a blurry photo
  14. “Zzkkq Bites”
  15. False
  16. False
  17. True
  18. False
  19. “Shop”
  20. a good business name
  21. people recognise you
  22. True
  23. “Stuff and More Stuff”
  24. “Qxzrt Plvv”
  25. False
  26. “Bright Bookmarks”
  27. “Things”
  28. a poor business name
  29. a good logo idea
  30. a good logo idea
  31. False
  32. a good logo idea
  33. tiny unreadable text
  34. a good business name
  35. True
  36. “Sunny Sips”
  37. a poor logo idea
  38. a simple lemon shape
  39. a good logo idea
  40. True

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