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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 208 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🎨 Why not copy a famous logo? (a) logos are free (b) it is someone else’s (c) it is too easy (d) copying is smart
  2. 2.True or false: “easy to draw by hand” is a good logo idea. (a) False (b) True
  3. 3.🎨 Good or poor logo idea: two or three colours? (a) a good logo idea (b) a poor logo idea
  4. 4.Which of these is a poor business name? (a) “Sunny Sips” (b) “Paper Petals Cards” (c) “Green Thumb Saplings” (d) “The Losers’ Stall”
  5. 5.True or false: “tiny unreadable text” is a poor logo idea. (a) False (b) True
  6. 6.True or false: “tiny unreadable text” is a good logo idea. (a) False (b) True
  7. 7.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  8. 8.True or false: “Qxzrt Plvv” is a good business name. (a) True (b) False
  9. 9.🎨 Good or poor logo idea: too many small details? (a) a poor logo idea (b) a good logo idea
  10. 10.✍️ A good business name is… (a) very long (b) impossible to spell (c) short and easy to say (d) rude
  11. 11.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Maths Buddies” (c) “Stuff and More Stuff” (d) “Zzkkq Bites”
  12. 12.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Paper Petals Cards” (c) “The Losers’ Stall” (d) “Zzkkq Bites”
  13. 13.🏷️ Good or poor business name: “Chai Corner”? (a) a poor business name (b) a good business name
  14. 14.True or false: “too many small details” is a good logo idea. (a) False (b) True
  15. 15.🎨 Good or poor logo idea: a simple lemon shape? (a) a good logo idea (b) a poor logo idea
  16. 16.Which of these is a poor logo idea? (a) clear at a small size (b) two or three colours (c) a simple lemon shape (d) too many small details
  17. 17.🎨 Good or poor logo idea: copied from a big brand? (a) a good logo idea (b) a poor logo idea
  18. 18.Which of these is a poor logo idea? (a) copied from a big brand (b) two or three colours (c) easy to draw by hand (d) clear at a small size
  19. 19.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a poor business name (b) a good business name
  20. 20.True or false: “Paper Petals Cards” is a good business name. (a) False (b) True
  21. 21.True or false: “too many small details” is a poor logo idea. (a) False (b) True
  22. 22.Which of these is a poor logo idea? (a) a simple lemon shape (b) clear at a small size (c) two or three colours (d) tiny unreadable text
  23. 23.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a poor business name (b) a good business name
  24. 24.True or false: “Things” is a poor business name. (a) True (b) False
  25. 25.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “The Losers’ Stall” (c) “Things” (d) “Paper Petals Cards”
  26. 26.True or false: “a simple lemon shape” is a poor logo idea. (a) True (b) False
  27. 27.🏷️ Good or poor business name: “Shop”? (a) a poor business name (b) a good business name
  28. 28.True or false: “copied from a big brand” is a good logo idea. (a) False (b) True
  29. 29.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Shop” (c) “Chai Corner” (d) “Zzkkq Bites”
  30. 30.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  31. 31.Which of these is a good logo idea? (a) twenty colours (b) a blurry photo (c) too many small details (d) clear at a small size
  32. 32.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Maths Buddies” (c) “Shop” (d) “Sunny Sips”
  33. 33.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Chai Corner” (c) “Stuff and More Stuff” (d) “Paper Petals Cards”
  34. 34.🏷️ What is a brand? (a) your cash box (b) how people know you (c) your stall table (d) a type of loan
  35. 35.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Bright Bookmarks” (c) “Paper Petals Cards” (d) “The Losers’ Stall”
  36. 36.Which of these is a poor business name? (a) “Sunny Sips” (b) “Paper Petals Cards” (c) “Bright Bookmarks” (d) “Zzkkq Bites”
  37. 37.Which of these is a good logo idea? (a) too many small details (b) a blurry photo (c) copied from a big brand (d) two or three colours
  38. 38.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Maths Buddies” (c) “Chai Corner” (d) “Stuff and More Stuff”
  39. 39.True or false: “Paper Petals Cards” is a poor business name. (a) True (b) False
  40. 40.🏷️ Good or poor business name: “Things”? (a) a poor business name (b) a good business name

Answer key

  1. it is someone else’s
  2. True
  3. a good logo idea
  4. “The Losers’ Stall”
  5. True
  6. False
  7. a good business name
  8. False
  9. a poor logo idea
  10. short and easy to say
  11. “Maths Buddies”
  12. “Paper Petals Cards”
  13. a good business name
  14. False
  15. a good logo idea
  16. too many small details
  17. a poor logo idea
  18. copied from a big brand
  19. a good business name
  20. True
  21. True
  22. tiny unreadable text
  23. a poor business name
  24. True
  25. “Paper Petals Cards”
  26. False
  27. a poor business name
  28. False
  29. “Chai Corner”
  30. a good logo idea
  31. clear at a small size
  32. “Shop”
  33. “Stuff and More Stuff”
  34. how people know you
  35. “The Losers’ Stall”
  36. “Zzkkq Bites”
  37. two or three colours
  38. “Stuff and More Stuff”
  39. False
  40. a poor business name

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