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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 212 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “Paper Petals Cards” is a poor business name. (a) False (b) True
  2. 2.True or false: “Stuff and More Stuff” is a poor business name. (a) True (b) False
  3. 3.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a poor business name (b) a good business name
  4. 4.🏷️ Good or poor business name: “Chai Corner”? (a) a good business name (b) a poor business name
  5. 5.🏷️ What is a brand? (a) how people know you (b) a type of loan (c) your cash box (d) your stall table
  6. 6.True or false: “Green Thumb Saplings” is a poor business name. (a) True (b) False
  7. 7.Which of these is a good business name? (a) “Sunny Sips” (b) “The Losers’ Stall” (c) “Qxzrt Plvv” (d) “Things”
  8. 8.True or false: “twenty colours” is a poor logo idea. (a) False (b) True
  9. 9.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Paper Petals Cards” (c) “Shop” (d) “Things”
  10. 10.🔍 Which is the odd one out? (a) “Things” (b) “Maths Buddies” (c) “The Losers’ Stall” (d) “Qxzrt Plvv”
  11. 11.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Paper Petals Cards” (c) “Sunny Sips” (d) “The Losers’ Stall”
  12. 12.True or false: “too many small details” is a good logo idea. (a) False (b) True
  13. 13.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  14. 14.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a poor business name (b) a good business name
  15. 15.🔁 Why use the same colours on posters and the stall? (a) it costs more (b) no reason (c) to confuse buyers (d) people recognise you
  16. 16.🎨 Why not copy a famous logo? (a) it is too easy (b) it is someone else’s (c) logos are free (d) copying is smart
  17. 17.🎨 Good or poor logo idea: too many small details? (a) a poor logo idea (b) a good logo idea
  18. 18.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a good business name (b) a poor business name
  19. 19.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Chai Corner” (c) “Paper Petals Cards” (d) “Zzkkq Bites”
  20. 20.✍️ A good business name is… (a) short and easy to say (b) rude (c) impossible to spell (d) very long
  21. 21.Which of these is a good logo idea? (a) twenty colours (b) tiny unreadable text (c) copied from a big brand (d) two or three colours
  22. 22.True or false: “your own drawing” is a good logo idea. (a) False (b) True
  23. 23.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Maths Buddies” (c) “Qxzrt Plvv” (d) “Sunny Sips”
  24. 24.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Bright Bookmarks” (c) “The Losers’ Stall” (d) “Qxzrt Plvv”
  25. 25.🎨 Good or poor logo idea: clear at a small size? (a) a poor logo idea (b) a good logo idea
  26. 26.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Paper Petals Cards” (c) “Maths Buddies” (d) “Zzkkq Bites”
  27. 27.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a poor business name (b) a good business name
  28. 28.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  29. 29.True or false: “tiny unreadable text” is a good logo idea. (a) False (b) True
  30. 30.True or false: “Green Thumb Saplings” is a good business name. (a) True (b) False
  31. 31.Which of these is a poor logo idea? (a) clear at a small size (b) two or three colours (c) copied from a big brand (d) a simple lemon shape
  32. 32.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Bright Bookmarks” (c) “Paper Petals Cards” (d) “Stuff and More Stuff”
  33. 33.True or false: “Things” is a poor business name. (a) True (b) False
  34. 34.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a good business name (b) a poor business name
  35. 35.True or false: “a blurry photo” is a poor logo idea. (a) False (b) True
  36. 36.🎨 Good or poor logo idea: copied from a big brand? (a) a poor logo idea (b) a good logo idea
  37. 37.True or false: “Sunny Sips” is a poor business name. (a) False (b) True
  38. 38.🏷️ Good or poor business name: “Maths Buddies”? (a) a good business name (b) a poor business name
  39. 39.🏷️ Good or poor business name: “Sunny Sips”? (a) a good business name (b) a poor business name
  40. 40.True or false: “Paper Petals Cards” is a good business name. (a) True (b) False

Answer key

  1. False
  2. True
  3. a poor business name
  4. a good business name
  5. how people know you
  6. False
  7. “Sunny Sips”
  8. True
  9. “Paper Petals Cards”
  10. “Maths Buddies”
  11. “The Losers’ Stall”
  12. False
  13. a good logo idea
  14. a poor business name
  15. people recognise you
  16. it is someone else’s
  17. a poor logo idea
  18. a good business name
  19. “Zzkkq Bites”
  20. short and easy to say
  21. two or three colours
  22. True
  23. “Qxzrt Plvv”
  24. “Bright Bookmarks”
  25. a good logo idea
  26. “Zzkkq Bites”
  27. a poor business name
  28. a good business name
  29. False
  30. True
  31. copied from a big brand
  32. “Stuff and More Stuff”
  33. True
  34. a poor business name
  35. True
  36. a poor logo idea
  37. False
  38. a good business name
  39. a good business name
  40. True

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