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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 223 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🏷️ What is a brand? (a) your stall table (b) how people know you (c) your cash box (d) a type of loan
  2. 2.Which of these is a poor business name? (a) “Chai Corner” (b) “Green Thumb Saplings” (c) “Sunny Sips” (d) “Stuff and More Stuff”
  3. 3.Which of these is a poor business name? (a) “Chai Corner” (b) “Shop” (c) “Paper Petals Cards” (d) “Maths Buddies”
  4. 4.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a poor business name (b) a good business name
  5. 5.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Things” (c) “Chai Corner” (d) “Maths Buddies”
  6. 6.🔍 Which is the odd one out? (a) “Things” (b) “Zzkkq Bites” (c) “Stuff and More Stuff” (d) “Green Thumb Saplings”
  7. 7.True or false: “Maths Buddies” is a poor business name. (a) True (b) False
  8. 8.🔍 Which is the odd one out? (a) “Things” (b) “Stuff and More Stuff” (c) “Qxzrt Plvv” (d) “Chai Corner”
  9. 9.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Sunny Sips” (c) “Green Thumb Saplings” (d) “Zzkkq Bites”
  10. 10.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Bright Bookmarks” (c) “Zzkkq Bites” (d) “Paper Petals Cards”
  11. 11.True or false: “copied from a big brand” is a poor logo idea. (a) True (b) False
  12. 12.🔍 Which is the odd one out? (a) “Things” (b) “Paper Petals Cards” (c) “Qxzrt Plvv” (d) “The Losers’ Stall”
  13. 13.Which of these is a poor logo idea? (a) a simple lemon shape (b) copied from a big brand (c) easy to draw by hand (d) two or three colours
  14. 14.🔁 Why use the same colours on posters and the stall? (a) it costs more (b) no reason (c) to confuse buyers (d) people recognise you
  15. 15.✍️ A good business name is… (a) impossible to spell (b) very long (c) rude (d) short and easy to say
  16. 16.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  17. 17.True or false: “twenty colours” is a poor logo idea. (a) False (b) True
  18. 18.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Qxzrt Plvv” (c) “Sunny Sips” (d) “Paper Petals Cards”
  19. 19.Which of these is a poor logo idea? (a) your own drawing (b) too many small details (c) a simple lemon shape (d) two or three colours
  20. 20.Which of these is a good business name? (a) “Maths Buddies” (b) “The Losers’ Stall” (c) “Qxzrt Plvv” (d) “Shop”
  21. 21.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a good business name (b) a poor business name
  22. 22.🏷️ Good or poor business name: “Shop”? (a) a good business name (b) a poor business name
  23. 23.Which of these is a good logo idea? (a) your own drawing (b) copied from a big brand (c) a blurry photo (d) too many small details
  24. 24.🎨 Good or poor logo idea: clear at a small size? (a) a poor logo idea (b) a good logo idea
  25. 25.🎨 Good or poor logo idea: a simple lemon shape? (a) a good logo idea (b) a poor logo idea
  26. 26.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a poor business name (b) a good business name
  27. 27.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Green Thumb Saplings” (c) “Qxzrt Plvv” (d) “Stuff and More Stuff”
  28. 28.Which of these is a poor logo idea? (a) a simple lemon shape (b) tiny unreadable text (c) easy to draw by hand (d) two or three colours
  29. 29.Which of these is a good logo idea? (a) easy to draw by hand (b) copied from a big brand (c) too many small details (d) twenty colours
  30. 30.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  31. 31.🎨 Good or poor logo idea: tiny unreadable text? (a) a poor logo idea (b) a good logo idea
  32. 32.🏷️ Good or poor business name: “Chai Corner”? (a) a poor business name (b) a good business name
  33. 33.🎨 Why not copy a famous logo? (a) it is someone else’s (b) logos are free (c) it is too easy (d) copying is smart
  34. 34.True or false: “easy to draw by hand” is a good logo idea. (a) False (b) True
  35. 35.True or false: “Chai Corner” is a good business name. (a) False (b) True
  36. 36.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Zzkkq Bites” (c) “Maths Buddies” (d) “Qxzrt Plvv”
  37. 37.Which of these is a poor logo idea? (a) a simple lemon shape (b) easy to draw by hand (c) twenty colours (d) two or three colours
  38. 38.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “The Losers’ Stall” (c) “Paper Petals Cards” (d) “Sunny Sips”
  39. 39.True or false: “Paper Petals Cards” is a good business name. (a) True (b) False
  40. 40.Which of these is a poor business name? (a) “Qxzrt Plvv” (b) “Maths Buddies” (c) “Bright Bookmarks” (d) “Sunny Sips”

Answer key

  1. how people know you
  2. “Stuff and More Stuff”
  3. “Shop”
  4. a poor business name
  5. “Things”
  6. “Green Thumb Saplings”
  7. False
  8. “Chai Corner”
  9. “Zzkkq Bites”
  10. “Zzkkq Bites”
  11. True
  12. “Paper Petals Cards”
  13. copied from a big brand
  14. people recognise you
  15. short and easy to say
  16. a good business name
  17. True
  18. “Qxzrt Plvv”
  19. too many small details
  20. “Maths Buddies”
  21. a good business name
  22. a poor business name
  23. your own drawing
  24. a good logo idea
  25. a good logo idea
  26. a poor business name
  27. “Green Thumb Saplings”
  28. tiny unreadable text
  29. easy to draw by hand
  30. a poor business name
  31. a poor logo idea
  32. a good business name
  33. it is someone else’s
  34. True
  35. True
  36. “Maths Buddies”
  37. twenty colours
  38. “The Losers’ Stall”
  39. True
  40. “Qxzrt Plvv”

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