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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 229 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “Qxzrt Plvv” is a good business name. (a) False (b) True
  2. 2.Which of these is a poor business name? (a) “Things” (b) “Paper Petals Cards” (c) “Maths Buddies” (d) “Bright Bookmarks”
  3. 3.True or false: “a simple lemon shape” is a good logo idea. (a) False (b) True
  4. 4.True or false: “too many small details” is a poor logo idea. (a) False (b) True
  5. 5.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Sunny Sips” (c) “Stuff and More Stuff” (d) “Green Thumb Saplings”
  6. 6.Which of these is a good business name? (a) “Sunny Sips” (b) “Qxzrt Plvv” (c) “Shop” (d) “The Losers’ Stall”
  7. 7.🏷️ What is a brand? (a) your stall table (b) a type of loan (c) how people know you (d) your cash box
  8. 8.🎨 Good or poor logo idea: a blurry photo? (a) a good logo idea (b) a poor logo idea
  9. 9.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  10. 10.🎨 Good or poor logo idea: tiny unreadable text? (a) a poor logo idea (b) a good logo idea
  11. 11.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Stuff and More Stuff” (c) “Green Thumb Saplings” (d) “Qxzrt Plvv”
  12. 12.True or false: “two or three colours” is a poor logo idea. (a) True (b) False
  13. 13.Which of these is a poor logo idea? (a) your own drawing (b) easy to draw by hand (c) two or three colours (d) twenty colours
  14. 14.🎨 Good or poor logo idea: two or three colours? (a) a poor logo idea (b) a good logo idea
  15. 15.Which of these is a good business name? (a) “Things” (b) “Maths Buddies” (c) “Qxzrt Plvv” (d) “Shop”
  16. 16.🔍 Which is the odd one out? (a) “Things” (b) “Zzkkq Bites” (c) “Chai Corner” (d) “The Losers’ Stall”
  17. 17.🎨 Good or poor logo idea: too many small details? (a) a good logo idea (b) a poor logo idea
  18. 18.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Shop” (c) “Green Thumb Saplings” (d) “Maths Buddies”
  19. 19.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  20. 20.Which of these is a poor logo idea? (a) a simple lemon shape (b) two or three colours (c) clear at a small size (d) copied from a big brand
  21. 21.Which of these is a good logo idea? (a) tiny unreadable text (b) a blurry photo (c) too many small details (d) a simple lemon shape
  22. 22.🔁 Why use the same colours on posters and the stall? (a) no reason (b) people recognise you (c) it costs more (d) to confuse buyers
  23. 23.True or false: “a simple lemon shape” is a poor logo idea. (a) False (b) True
  24. 24.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Bright Bookmarks” (c) “Chai Corner” (d) “Things”
  25. 25.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Paper Petals Cards” (c) “Sunny Sips” (d) “Green Thumb Saplings”
  26. 26.Which of these is a good logo idea? (a) copied from a big brand (b) tiny unreadable text (c) twenty colours (d) easy to draw by hand
  27. 27.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a good business name (b) a poor business name
  28. 28.🎨 Good or poor logo idea: copied from a big brand? (a) a poor logo idea (b) a good logo idea
  29. 29.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “The Losers’ Stall” (c) “Shop” (d) “Paper Petals Cards”
  30. 30.True or false: “Qxzrt Plvv” is a poor business name. (a) False (b) True
  31. 31.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Qxzrt Plvv” (c) “Sunny Sips” (d) “The Losers’ Stall”
  32. 32.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a poor business name (b) a good business name
  33. 33.True or false: “easy to draw by hand” is a good logo idea. (a) False (b) True
  34. 34.True or false: “The Losers’ Stall” is a poor business name. (a) False (b) True
  35. 35.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Chai Corner” (c) “The Losers’ Stall” (d) “Bright Bookmarks”
  36. 36.Which of these is a poor business name? (a) “Sunny Sips” (b) “Green Thumb Saplings” (c) “Bright Bookmarks” (d) “Qxzrt Plvv”
  37. 37.Which of these is a poor business name? (a) “Sunny Sips” (b) “Zzkkq Bites” (c) “Green Thumb Saplings” (d) “Paper Petals Cards”
  38. 38.🎨 Good or poor logo idea: easy to draw by hand? (a) a poor logo idea (b) a good logo idea
  39. 39.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Zzkkq Bites” (c) “Things” (d) “Maths Buddies”
  40. 40.True or false: “clear at a small size” is a good logo idea. (a) False (b) True

Answer key

  1. False
  2. “Things”
  3. True
  4. True
  5. “Stuff and More Stuff”
  6. “Sunny Sips”
  7. how people know you
  8. a poor logo idea
  9. a good business name
  10. a poor logo idea
  11. “Green Thumb Saplings”
  12. False
  13. twenty colours
  14. a good logo idea
  15. “Maths Buddies”
  16. “Chai Corner”
  17. a poor logo idea
  18. “Shop”
  19. a good logo idea
  20. copied from a big brand
  21. a simple lemon shape
  22. people recognise you
  23. False
  24. “Things”
  25. “Stuff and More Stuff”
  26. easy to draw by hand
  27. a good business name
  28. a poor logo idea
  29. “Paper Petals Cards”
  30. True
  31. “Sunny Sips”
  32. a poor business name
  33. True
  34. True
  35. “The Losers’ Stall”
  36. “Qxzrt Plvv”
  37. “Zzkkq Bites”
  38. a good logo idea
  39. “Maths Buddies”
  40. True

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