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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 240 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “tiny unreadable text” is a good logo idea. (a) True (b) False
  2. 2.Which of these is a poor logo idea? (a) two or three colours (b) a simple lemon shape (c) clear at a small size (d) copied from a big brand
  3. 3.Which of these is a poor logo idea? (a) your own drawing (b) a simple lemon shape (c) easy to draw by hand (d) too many small details
  4. 4.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Things” (c) “Maths Buddies” (d) “Qxzrt Plvv”
  5. 5.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  6. 6.Which of these is a good business name? (a) “Things” (b) “Green Thumb Saplings” (c) “Shop” (d) “Qxzrt Plvv”
  7. 7.🎨 Why not copy a famous logo? (a) copying is smart (b) it is someone else’s (c) it is too easy (d) logos are free
  8. 8.🔁 Why use the same colours on posters and the stall? (a) no reason (b) people recognise you (c) it costs more (d) to confuse buyers
  9. 9.True or false: “two or three colours” is a poor logo idea. (a) False (b) True
  10. 10.True or false: “Bright Bookmarks” is a good business name. (a) True (b) False
  11. 11.🏷️ Good or poor business name: “Chai Corner”? (a) a good business name (b) a poor business name
  12. 12.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a good business name (b) a poor business name
  13. 13.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Stuff and More Stuff” (c) “Zzkkq Bites” (d) “Green Thumb Saplings”
  14. 14.✍️ A good business name is… (a) short and easy to say (b) very long (c) impossible to spell (d) rude
  15. 15.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Zzkkq Bites” (c) “The Losers’ Stall” (d) “Shop”
  16. 16.🎨 Good or poor logo idea: copied from a big brand? (a) a good logo idea (b) a poor logo idea
  17. 17.🎨 Good or poor logo idea: your own drawing? (a) a poor logo idea (b) a good logo idea
  18. 18.True or false: “Maths Buddies” is a poor business name. (a) False (b) True
  19. 19.True or false: “Shop” is a poor business name. (a) True (b) False
  20. 20.True or false: “Stuff and More Stuff” is a good business name. (a) True (b) False
  21. 21.Which of these is a good business name? (a) “Shop” (b) “Stuff and More Stuff” (c) “Things” (d) “Paper Petals Cards”
  22. 22.Which of these is a good logo idea? (a) copied from a big brand (b) twenty colours (c) clear at a small size (d) tiny unreadable text
  23. 23.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Sunny Sips” (c) “The Losers’ Stall” (d) “Paper Petals Cards”
  24. 24.True or false: “two or three colours” is a good logo idea. (a) False (b) True
  25. 25.🎨 Good or poor logo idea: two or three colours? (a) a poor logo idea (b) a good logo idea
  26. 26.True or false: “Qxzrt Plvv” is a good business name. (a) True (b) False
  27. 27.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Stuff and More Stuff” (c) “Zzkkq Bites” (d) “Things”
  28. 28.Which of these is a good logo idea? (a) tiny unreadable text (b) twenty colours (c) a blurry photo (d) two or three colours
  29. 29.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Sunny Sips” (c) “Bright Bookmarks” (d) “Shop”
  30. 30.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Maths Buddies” (c) “Stuff and More Stuff” (d) “Shop”
  31. 31.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  32. 32.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  33. 33.True or false: “copied from a big brand” is a good logo idea. (a) True (b) False
  34. 34.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a poor business name (b) a good business name
  35. 35.🏷️ What is a brand? (a) how people know you (b) your stall table (c) a type of loan (d) your cash box
  36. 36.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Paper Petals Cards” (c) “Chai Corner” (d) “Bright Bookmarks”
  37. 37.Which of these is a good business name? (a) “Things” (b) “The Losers’ Stall” (c) “Qxzrt Plvv” (d) “Sunny Sips”
  38. 38.True or false: “Things” is a good business name. (a) False (b) True
  39. 39.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Green Thumb Saplings” (c) “Bright Bookmarks” (d) “Zzkkq Bites”
  40. 40.True or false: “Green Thumb Saplings” is a poor business name. (a) True (b) False

Answer key

  1. False
  2. copied from a big brand
  3. too many small details
  4. “Maths Buddies”
  5. a good business name
  6. “Green Thumb Saplings”
  7. it is someone else’s
  8. people recognise you
  9. False
  10. True
  11. a good business name
  12. a poor business name
  13. “Green Thumb Saplings”
  14. short and easy to say
  15. “Chai Corner”
  16. a poor logo idea
  17. a good logo idea
  18. False
  19. True
  20. False
  21. “Paper Petals Cards”
  22. clear at a small size
  23. “The Losers’ Stall”
  24. True
  25. a good logo idea
  26. False
  27. “Paper Petals Cards”
  28. two or three colours
  29. “Shop”
  30. “Maths Buddies”
  31. a poor business name
  32. a good business name
  33. False
  34. a poor business name
  35. how people know you
  36. “Qxzrt Plvv”
  37. “Sunny Sips”
  38. False
  39. “Zzkkq Bites”
  40. False

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