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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 245 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a poor business name (b) a good business name
  2. 2.Which of these is a poor business name? (a) “Sunny Sips” (b) “Bright Bookmarks” (c) “Green Thumb Saplings” (d) “The Losers’ Stall”
  3. 3.Which of these is a poor logo idea? (a) a simple lemon shape (b) your own drawing (c) tiny unreadable text (d) easy to draw by hand
  4. 4.Which of these is a good logo idea? (a) clear at a small size (b) too many small details (c) a blurry photo (d) twenty colours
  5. 5.🎨 Why not copy a famous logo? (a) copying is smart (b) it is someone else’s (c) logos are free (d) it is too easy
  6. 6.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Maths Buddies” (c) “Stuff and More Stuff” (d) “Things”
  7. 7.🏷️ Good or poor business name: “Shop”? (a) a good business name (b) a poor business name
  8. 8.Which of these is a poor business name? (a) “Qxzrt Plvv” (b) “Maths Buddies” (c) “Paper Petals Cards” (d) “Chai Corner”
  9. 9.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Things” (c) “Maths Buddies” (d) “Zzkkq Bites”
  10. 10.True or false: “twenty colours” is a good logo idea. (a) True (b) False
  11. 11.True or false: “Sunny Sips” is a poor business name. (a) True (b) False
  12. 12.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Shop” (c) “Sunny Sips” (d) “Things”
  13. 13.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Sunny Sips” (c) “Things” (d) “Shop”
  14. 14.🎨 Good or poor logo idea: tiny unreadable text? (a) a good logo idea (b) a poor logo idea
  15. 15.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a good business name (b) a poor business name
  16. 16.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Stuff and More Stuff” (c) “Green Thumb Saplings” (d) “Shop”
  17. 17.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a poor business name (b) a good business name
  18. 18.Which of these is a poor logo idea? (a) your own drawing (b) a simple lemon shape (c) two or three colours (d) copied from a big brand
  19. 19.Which of these is a good logo idea? (a) too many small details (b) tiny unreadable text (c) a blurry photo (d) your own drawing
  20. 20.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “The Losers’ Stall” (c) “Sunny Sips” (d) “Chai Corner”
  21. 21.🎨 Good or poor logo idea: easy to draw by hand? (a) a poor logo idea (b) a good logo idea
  22. 22.🏷️ What is a brand? (a) your stall table (b) a type of loan (c) your cash box (d) how people know you
  23. 23.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a good business name (b) a poor business name
  24. 24.✍️ A good business name is… (a) impossible to spell (b) very long (c) short and easy to say (d) rude
  25. 25.True or false: “Stuff and More Stuff” is a poor business name. (a) False (b) True
  26. 26.True or false: “Stuff and More Stuff” is a good business name. (a) False (b) True
  27. 27.🎨 Good or poor logo idea: your own drawing? (a) a poor logo idea (b) a good logo idea
  28. 28.🔁 Why use the same colours on posters and the stall? (a) no reason (b) it costs more (c) people recognise you (d) to confuse buyers
  29. 29.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Paper Petals Cards” (c) “Maths Buddies” (d) “Qxzrt Plvv”
  30. 30.Which of these is a good logo idea? (a) too many small details (b) two or three colours (c) tiny unreadable text (d) a blurry photo
  31. 31.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Things” (c) “Shop” (d) “Paper Petals Cards”
  32. 32.True or false: “Sunny Sips” is a good business name. (a) False (b) True
  33. 33.Which of these is a poor business name? (a) “Chai Corner” (b) “Things” (c) “Sunny Sips” (d) “Paper Petals Cards”
  34. 34.True or false: “Chai Corner” is a poor business name. (a) False (b) True
  35. 35.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Shop” (c) “Bright Bookmarks” (d) “Qxzrt Plvv”
  36. 36.Which of these is a poor logo idea? (a) your own drawing (b) easy to draw by hand (c) a simple lemon shape (d) too many small details
  37. 37.Which of these is a good business name? (a) “Shop” (b) “Zzkkq Bites” (c) “Chai Corner” (d) “The Losers’ Stall”
  38. 38.Which of these is a poor business name? (a) “Sunny Sips” (b) “Chai Corner” (c) “Green Thumb Saplings” (d) “Shop”
  39. 39.Which of these is a poor business name? (a) “Stuff and More Stuff” (b) “Green Thumb Saplings” (c) “Chai Corner” (d) “Sunny Sips”
  40. 40.True or false: “two or three colours” is a good logo idea. (a) False (b) True

Answer key

  1. a poor business name
  2. “The Losers’ Stall”
  3. tiny unreadable text
  4. clear at a small size
  5. it is someone else’s
  6. “Maths Buddies”
  7. a poor business name
  8. “Qxzrt Plvv”
  9. “Maths Buddies”
  10. False
  11. False
  12. “Sunny Sips”
  13. “Sunny Sips”
  14. a poor logo idea
  15. a good business name
  16. “Green Thumb Saplings”
  17. a poor business name
  18. copied from a big brand
  19. your own drawing
  20. “The Losers’ Stall”
  21. a good logo idea
  22. how people know you
  23. a good business name
  24. short and easy to say
  25. True
  26. False
  27. a good logo idea
  28. people recognise you
  29. “Qxzrt Plvv”
  30. two or three colours
  31. “Paper Petals Cards”
  32. True
  33. “Things”
  34. False
  35. “Bright Bookmarks”
  36. too many small details
  37. “Chai Corner”
  38. “Shop”
  39. “Stuff and More Stuff”
  40. True

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