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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 259 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.Which of these is a poor logo idea? (a) two or three colours (b) easy to draw by hand (c) a simple lemon shape (d) too many small details
  2. 2.Which of these is a good logo idea? (a) twenty colours (b) copied from a big brand (c) tiny unreadable text (d) a simple lemon shape
  3. 3.🎨 Good or poor logo idea: tiny unreadable text? (a) a good logo idea (b) a poor logo idea
  4. 4.Which of these is a poor business name? (a) “Maths Buddies” (b) “Sunny Sips” (c) “Stuff and More Stuff” (d) “Green Thumb Saplings”
  5. 5.True or false: “easy to draw by hand” is a poor logo idea. (a) True (b) False
  6. 6.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a poor business name (b) a good business name
  7. 7.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  8. 8.True or false: “twenty colours” is a good logo idea. (a) False (b) True
  9. 9.🏷️ Good or poor business name: “Shop”? (a) a poor business name (b) a good business name
  10. 10.True or false: “a simple lemon shape” is a poor logo idea. (a) False (b) True
  11. 11.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Maths Buddies” (c) “Paper Petals Cards” (d) “Zzkkq Bites”
  12. 12.✍️ A good business name is… (a) very long (b) short and easy to say (c) rude (d) impossible to spell
  13. 13.🏷️ What is a brand? (a) your stall table (b) a type of loan (c) how people know you (d) your cash box
  14. 14.True or false: “two or three colours” is a good logo idea. (a) True (b) False
  15. 15.True or false: “Things” is a good business name. (a) True (b) False
  16. 16.🎨 Good or poor logo idea: a blurry photo? (a) a good logo idea (b) a poor logo idea
  17. 17.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Paper Petals Cards” (c) “Stuff and More Stuff” (d) “Sunny Sips”
  18. 18.Which of these is a good business name? (a) “Shop” (b) “Things” (c) “Qxzrt Plvv” (d) “Chai Corner”
  19. 19.True or false: “your own drawing” is a poor logo idea. (a) False (b) True
  20. 20.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Sunny Sips” (c) “Bright Bookmarks” (d) “Things”
  21. 21.Which of these is a poor business name? (a) “Qxzrt Plvv” (b) “Sunny Sips” (c) “Bright Bookmarks” (d) “Green Thumb Saplings”
  22. 22.🏷️ Good or poor business name: “Sunny Sips”? (a) a good business name (b) a poor business name
  23. 23.🏷️ Good or poor business name: “Maths Buddies”? (a) a poor business name (b) a good business name
  24. 24.🎨 Good or poor logo idea: twenty colours? (a) a good logo idea (b) a poor logo idea
  25. 25.True or false: “two or three colours” is a poor logo idea. (a) True (b) False
  26. 26.True or false: “easy to draw by hand” is a good logo idea. (a) True (b) False
  27. 27.True or false: “Things” is a poor business name. (a) True (b) False
  28. 28.True or false: “a blurry photo” is a poor logo idea. (a) True (b) False
  29. 29.Which of these is a poor business name? (a) “The Losers’ Stall” (b) “Bright Bookmarks” (c) “Chai Corner” (d) “Paper Petals Cards”
  30. 30.True or false: “Sunny Sips” is a good business name. (a) True (b) False
  31. 31.🔁 Why use the same colours on posters and the stall? (a) people recognise you (b) it costs more (c) to confuse buyers (d) no reason
  32. 32.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  33. 33.Which of these is a poor logo idea? (a) a simple lemon shape (b) two or three colours (c) twenty colours (d) clear at a small size
  34. 34.True or false: “Stuff and More Stuff” is a poor business name. (a) False (b) True
  35. 35.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Zzkkq Bites” (c) “Things” (d) “Sunny Sips”
  36. 36.🎨 Good or poor logo idea: too many small details? (a) a good logo idea (b) a poor logo idea
  37. 37.Which of these is a good business name? (a) “Shop” (b) “Zzkkq Bites” (c) “Sunny Sips” (d) “Things”
  38. 38.Which of these is a good business name? (a) “Shop” (b) “Green Thumb Saplings” (c) “Zzkkq Bites” (d) “Things”
  39. 39.🎨 Good or poor logo idea: your own drawing? (a) a good logo idea (b) a poor logo idea
  40. 40.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a good business name (b) a poor business name

Answer key

  1. too many small details
  2. a simple lemon shape
  3. a poor logo idea
  4. “Stuff and More Stuff”
  5. False
  6. a poor business name
  7. a poor business name
  8. False
  9. a poor business name
  10. False
  11. “Zzkkq Bites”
  12. short and easy to say
  13. how people know you
  14. True
  15. False
  16. a poor logo idea
  17. “Stuff and More Stuff”
  18. “Chai Corner”
  19. False
  20. “Things”
  21. “Qxzrt Plvv”
  22. a good business name
  23. a good business name
  24. a poor logo idea
  25. False
  26. True
  27. True
  28. True
  29. “The Losers’ Stall”
  30. True
  31. people recognise you
  32. a good logo idea
  33. twenty colours
  34. True
  35. “Sunny Sips”
  36. a poor logo idea
  37. “Sunny Sips”
  38. “Green Thumb Saplings”
  39. a good logo idea
  40. a good business name

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