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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 269 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🎨 Good or poor logo idea: too many small details? (a) a poor logo idea (b) a good logo idea
  2. 2.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Zzkkq Bites” (c) “Sunny Sips” (d) “Paper Petals Cards”
  3. 3.Which of these is a good business name? (a) “Paper Petals Cards” (b) “The Losers’ Stall” (c) “Shop” (d) “Qxzrt Plvv”
  4. 4.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Paper Petals Cards” (c) “The Losers’ Stall” (d) “Zzkkq Bites”
  5. 5.Which of these is a good logo idea? (a) copied from a big brand (b) easy to draw by hand (c) tiny unreadable text (d) twenty colours
  6. 6.True or false: “Paper Petals Cards” is a good business name. (a) True (b) False
  7. 7.Which of these is a poor logo idea? (a) a simple lemon shape (b) tiny unreadable text (c) easy to draw by hand (d) two or three colours
  8. 8.🎨 Good or poor logo idea: a simple lemon shape? (a) a good logo idea (b) a poor logo idea
  9. 9.🔍 Which is the odd one out? (a) “Shop” (b) “Maths Buddies” (c) “Chai Corner” (d) “Paper Petals Cards”
  10. 10.🎨 Good or poor logo idea: copied from a big brand? (a) a poor logo idea (b) a good logo idea
  11. 11.✍️ A good business name is… (a) very long (b) impossible to spell (c) rude (d) short and easy to say
  12. 12.🏷️ Good or poor business name: “Maths Buddies”? (a) a good business name (b) a poor business name
  13. 13.🏷️ Good or poor business name: “Chai Corner”? (a) a poor business name (b) a good business name
  14. 14.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a good business name (b) a poor business name
  15. 15.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a poor business name (b) a good business name
  16. 16.Which of these is a good logo idea? (a) too many small details (b) tiny unreadable text (c) two or three colours (d) a blurry photo
  17. 17.True or false: “two or three colours” is a poor logo idea. (a) False (b) True
  18. 18.🔁 Why use the same colours on posters and the stall? (a) no reason (b) people recognise you (c) to confuse buyers (d) it costs more
  19. 19.True or false: “Qxzrt Plvv” is a good business name. (a) False (b) True
  20. 20.True or false: “Green Thumb Saplings” is a poor business name. (a) False (b) True
  21. 21.🏷️ Good or poor business name: “Sunny Sips”? (a) a good business name (b) a poor business name
  22. 22.🎨 Why not copy a famous logo? (a) copying is smart (b) logos are free (c) it is someone else’s (d) it is too easy
  23. 23.True or false: “a simple lemon shape” is a good logo idea. (a) False (b) True
  24. 24.True or false: “tiny unreadable text” is a good logo idea. (a) True (b) False
  25. 25.True or false: “Bright Bookmarks” is a poor business name. (a) False (b) True
  26. 26.True or false: “Stuff and More Stuff” is a good business name. (a) False (b) True
  27. 27.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a good business name (b) a poor business name
  28. 28.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  29. 29.🏷️ Good or poor business name: “Shop”? (a) a poor business name (b) a good business name
  30. 30.Which of these is a good logo idea? (a) twenty colours (b) copied from a big brand (c) a simple lemon shape (d) tiny unreadable text
  31. 31.🏷️ What is a brand? (a) your cash box (b) your stall table (c) a type of loan (d) how people know you
  32. 32.Which of these is a poor business name? (a) “Maths Buddies” (b) “Bright Bookmarks” (c) “Sunny Sips” (d) “Stuff and More Stuff”
  33. 33.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Qxzrt Plvv” (c) “Maths Buddies” (d) “Paper Petals Cards”
  34. 34.True or false: “Shop” is a good business name. (a) False (b) True
  35. 35.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Maths Buddies” (c) “Sunny Sips” (d) “Shop”
  36. 36.True or false: “Maths Buddies” is a poor business name. (a) True (b) False
  37. 37.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  38. 38.True or false: “Maths Buddies” is a good business name. (a) True (b) False
  39. 39.True or false: “The Losers’ Stall” is a poor business name. (a) True (b) False
  40. 40.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Qxzrt Plvv” (c) “Shop” (d) “Green Thumb Saplings”

Answer key

  1. a poor logo idea
  2. “Zzkkq Bites”
  3. “Paper Petals Cards”
  4. “Paper Petals Cards”
  5. easy to draw by hand
  6. True
  7. tiny unreadable text
  8. a good logo idea
  9. “Shop”
  10. a poor logo idea
  11. short and easy to say
  12. a good business name
  13. a good business name
  14. a poor business name
  15. a good business name
  16. two or three colours
  17. False
  18. people recognise you
  19. False
  20. False
  21. a good business name
  22. it is someone else’s
  23. True
  24. False
  25. False
  26. False
  27. a good business name
  28. a poor business name
  29. a poor business name
  30. a simple lemon shape
  31. how people know you
  32. “Stuff and More Stuff”
  33. “Qxzrt Plvv”
  34. False
  35. “Shop”
  36. False
  37. a good business name
  38. True
  39. True
  40. “Green Thumb Saplings”

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