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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 280 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.True or false: “two or three colours” is a good logo idea. (a) False (b) True
  2. 2.True or false: “Bright Bookmarks” is a good business name. (a) True (b) False
  3. 3.Which of these is a poor business name? (a) “Shop” (b) “Sunny Sips” (c) “Paper Petals Cards” (d) “Chai Corner”
  4. 4.True or false: “a blurry photo” is a good logo idea. (a) False (b) True
  5. 5.Which of these is a good logo idea? (a) easy to draw by hand (b) copied from a big brand (c) too many small details (d) twenty colours
  6. 6.🔁 Why use the same colours on posters and the stall? (a) no reason (b) people recognise you (c) it costs more (d) to confuse buyers
  7. 7.True or false: “Zzkkq Bites” is a poor business name. (a) False (b) True
  8. 8.🏷️ Good or poor business name: “Shop”? (a) a good business name (b) a poor business name
  9. 9.True or false: “Sunny Sips” is a good business name. (a) True (b) False
  10. 10.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  11. 11.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a good business name (b) a poor business name
  12. 12.Which of these is a poor logo idea? (a) easy to draw by hand (b) clear at a small size (c) copied from a big brand (d) two or three colours
  13. 13.True or false: “Things” is a good business name. (a) False (b) True
  14. 14.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Chai Corner” (c) “The Losers’ Stall” (d) “Shop”
  15. 15.🏷️ Good or poor business name: “Maths Buddies”? (a) a good business name (b) a poor business name
  16. 16.Which of these is a good logo idea? (a) twenty colours (b) copied from a big brand (c) too many small details (d) clear at a small size
  17. 17.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Maths Buddies” (c) “Things” (d) “Sunny Sips”
  18. 18.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a poor business name (b) a good business name
  19. 19.Which of these is a poor logo idea? (a) your own drawing (b) clear at a small size (c) two or three colours (d) tiny unreadable text
  20. 20.🎨 Why not copy a famous logo? (a) copying is smart (b) it is too easy (c) it is someone else’s (d) logos are free
  21. 21.True or false: “Chai Corner” is a good business name. (a) False (b) True
  22. 22.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Sunny Sips” (c) “Zzkkq Bites” (d) “Qxzrt Plvv”
  23. 23.Which of these is a poor business name? (a) “Qxzrt Plvv” (b) “Bright Bookmarks” (c) “Chai Corner” (d) “Maths Buddies”
  24. 24.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Qxzrt Plvv” (c) “Chai Corner” (d) “Maths Buddies”
  25. 25.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  26. 26.🎨 Good or poor logo idea: easy to draw by hand? (a) a poor logo idea (b) a good logo idea
  27. 27.🎨 Good or poor logo idea: your own drawing? (a) a good logo idea (b) a poor logo idea
  28. 28.Which of these is a good business name? (a) “Bright Bookmarks” (b) “The Losers’ Stall” (c) “Qxzrt Plvv” (d) “Zzkkq Bites”
  29. 29.True or false: “Green Thumb Saplings” is a good business name. (a) True (b) False
  30. 30.True or false: “easy to draw by hand” is a poor logo idea. (a) False (b) True
  31. 31.🎨 Good or poor logo idea: a blurry photo? (a) a good logo idea (b) a poor logo idea
  32. 32.🔍 Which is the odd one out? (a) “Shop” (b) “Chai Corner” (c) “Qxzrt Plvv” (d) “Stuff and More Stuff”
  33. 33.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Zzkkq Bites” (c) “Things” (d) “Paper Petals Cards”
  34. 34.Which of these is a good logo idea? (a) a blurry photo (b) a simple lemon shape (c) twenty colours (d) copied from a big brand
  35. 35.Which of these is a good logo idea? (a) tiny unreadable text (b) copied from a big brand (c) a blurry photo (d) two or three colours
  36. 36.True or false: “twenty colours” is a good logo idea. (a) True (b) False
  37. 37.🎨 Good or poor logo idea: too many small details? (a) a poor logo idea (b) a good logo idea
  38. 38.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Shop” (c) “The Losers’ Stall” (d) “Things”
  39. 39.True or false: “Chai Corner” is a poor business name. (a) True (b) False
  40. 40.True or false: “Green Thumb Saplings” is a poor business name. (a) False (b) True

Answer key

  1. True
  2. True
  3. “Shop”
  4. False
  5. easy to draw by hand
  6. people recognise you
  7. True
  8. a poor business name
  9. True
  10. a good logo idea
  11. a good business name
  12. copied from a big brand
  13. False
  14. “Chai Corner”
  15. a good business name
  16. clear at a small size
  17. “Things”
  18. a poor business name
  19. tiny unreadable text
  20. it is someone else’s
  21. True
  22. “Sunny Sips”
  23. “Qxzrt Plvv”
  24. “Qxzrt Plvv”
  25. a good business name
  26. a good logo idea
  27. a good logo idea
  28. “Bright Bookmarks”
  29. True
  30. False
  31. a poor logo idea
  32. “Chai Corner”
  33. “Paper Petals Cards”
  34. a simple lemon shape
  35. two or three colours
  36. False
  37. a poor logo idea
  38. “Maths Buddies”
  39. False
  40. False

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