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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 29 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.Which of these is a poor business name? (a) “Sunny Sips” (b) “Green Thumb Saplings” (c) “Maths Buddies” (d) “Stuff and More Stuff”
  2. 2.True or false: “The Losers’ Stall” is a poor business name. (a) True (b) False
  3. 3.Which of these is a good business name? (a) “Things” (b) “The Losers’ Stall” (c) “Shop” (d) “Paper Petals Cards”
  4. 4.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a good business name (b) a poor business name
  5. 5.True or false: “Chai Corner” is a poor business name. (a) False (b) True
  6. 6.True or false: “Sunny Sips” is a poor business name. (a) False (b) True
  7. 7.🎨 Good or poor logo idea: twenty colours? (a) a poor logo idea (b) a good logo idea
  8. 8.Which of these is a good logo idea? (a) easy to draw by hand (b) tiny unreadable text (c) copied from a big brand (d) too many small details
  9. 9.True or false: “Green Thumb Saplings” is a good business name. (a) True (b) False
  10. 10.True or false: “easy to draw by hand” is a poor logo idea. (a) False (b) True
  11. 11.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a good business name (b) a poor business name
  12. 12.Which of these is a poor logo idea? (a) two or three colours (b) clear at a small size (c) a simple lemon shape (d) too many small details
  13. 13.🏷️ What is a brand? (a) a type of loan (b) your cash box (c) your stall table (d) how people know you
  14. 14.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Paper Petals Cards” (c) “Qxzrt Plvv” (d) “Shop”
  15. 15.🔁 Why use the same colours on posters and the stall? (a) no reason (b) people recognise you (c) it costs more (d) to confuse buyers
  16. 16.🎨 Good or poor logo idea: copied from a big brand? (a) a poor logo idea (b) a good logo idea
  17. 17.🎨 Good or poor logo idea: two or three colours? (a) a good logo idea (b) a poor logo idea
  18. 18.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Sunny Sips” (c) “Green Thumb Saplings” (d) “The Losers’ Stall”
  19. 19.True or false: “Shop” is a poor business name. (a) False (b) True
  20. 20.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Bright Bookmarks” (c) “Things” (d) “Qxzrt Plvv”
  21. 21.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  22. 22.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Bright Bookmarks” (c) “Sunny Sips” (d) “Zzkkq Bites”
  23. 23.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  24. 24.True or false: “Things” is a poor business name. (a) True (b) False
  25. 25.Which of these is a poor business name? (a) “Things” (b) “Chai Corner” (c) “Paper Petals Cards” (d) “Bright Bookmarks”
  26. 26.Which of these is a poor logo idea? (a) a simple lemon shape (b) clear at a small size (c) twenty colours (d) easy to draw by hand
  27. 27.True or false: “two or three colours” is a poor logo idea. (a) False (b) True
  28. 28.True or false: “Sunny Sips” is a good business name. (a) True (b) False
  29. 29.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Bright Bookmarks” (c) “Sunny Sips” (d) “Paper Petals Cards”
  30. 30.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Green Thumb Saplings” (c) “Zzkkq Bites” (d) “Maths Buddies”
  31. 31.🔍 Which is the odd one out? (a) “Chai Corner” (b) “The Losers’ Stall” (c) “Zzkkq Bites” (d) “Shop”
  32. 32.🏷️ Good or poor business name: “Shop”? (a) a good business name (b) a poor business name
  33. 33.🎨 Good or poor logo idea: a blurry photo? (a) a poor logo idea (b) a good logo idea
  34. 34.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Qxzrt Plvv” (c) “Zzkkq Bites” (d) “Green Thumb Saplings”
  35. 35.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  36. 36.🔍 Which is the odd one out? (a) “Shop” (b) “Green Thumb Saplings” (c) “Maths Buddies” (d) “Paper Petals Cards”
  37. 37.True or false: “Bright Bookmarks” is a poor business name. (a) True (b) False
  38. 38.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Maths Buddies” (c) “Stuff and More Stuff” (d) “Sunny Sips”
  39. 39.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a good business name (b) a poor business name
  40. 40.True or false: “a blurry photo” is a good logo idea. (a) False (b) True

Answer key

  1. “Stuff and More Stuff”
  2. True
  3. “Paper Petals Cards”
  4. a good business name
  5. False
  6. False
  7. a poor logo idea
  8. easy to draw by hand
  9. True
  10. False
  11. a good business name
  12. too many small details
  13. how people know you
  14. “Paper Petals Cards”
  15. people recognise you
  16. a poor logo idea
  17. a good logo idea
  18. “The Losers’ Stall”
  19. True
  20. “Bright Bookmarks”
  21. a good logo idea
  22. “Zzkkq Bites”
  23. a poor business name
  24. True
  25. “Things”
  26. twenty colours
  27. False
  28. True
  29. “Qxzrt Plvv”
  30. “Zzkkq Bites”
  31. “Chai Corner”
  32. a poor business name
  33. a poor logo idea
  34. “Green Thumb Saplings”
  35. a good business name
  36. “Shop”
  37. False
  38. “Stuff and More Stuff”
  39. a poor business name
  40. False

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