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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 291 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Paper Petals Cards” (c) “Stuff and More Stuff” (d) “Maths Buddies”
  2. 2.True or false: “Shop” is a poor business name. (a) True (b) False
  3. 3.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  4. 4.True or false: “Zzkkq Bites” is a poor business name. (a) True (b) False
  5. 5.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Paper Petals Cards” (c) “Green Thumb Saplings” (d) “Zzkkq Bites”
  6. 6.🎨 Good or poor logo idea: too many small details? (a) a good logo idea (b) a poor logo idea
  7. 7.🏷️ Good or poor business name: “Maths Buddies”? (a) a poor business name (b) a good business name
  8. 8.True or false: “The Losers’ Stall” is a good business name. (a) True (b) False
  9. 9.Which of these is a good logo idea? (a) copied from a big brand (b) tiny unreadable text (c) too many small details (d) two or three colours
  10. 10.True or false: “a simple lemon shape” is a good logo idea. (a) True (b) False
  11. 11.🎨 Good or poor logo idea: two or three colours? (a) a good logo idea (b) a poor logo idea
  12. 12.Which of these is a poor logo idea? (a) easy to draw by hand (b) copied from a big brand (c) two or three colours (d) a simple lemon shape
  13. 13.True or false: “clear at a small size” is a good logo idea. (a) False (b) True
  14. 14.✍️ A good business name is… (a) short and easy to say (b) rude (c) impossible to spell (d) very long
  15. 15.True or false: “Sunny Sips” is a good business name. (a) True (b) False
  16. 16.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Shop” (c) “Zzkkq Bites” (d) “Paper Petals Cards”
  17. 17.🎨 Why not copy a famous logo? (a) logos are free (b) it is someone else’s (c) it is too easy (d) copying is smart
  18. 18.🔁 Why use the same colours on posters and the stall? (a) people recognise you (b) it costs more (c) no reason (d) to confuse buyers
  19. 19.🎨 Good or poor logo idea: clear at a small size? (a) a good logo idea (b) a poor logo idea
  20. 20.🏷️ Good or poor business name: “Things”? (a) a good business name (b) a poor business name
  21. 21.🎨 Good or poor logo idea: a simple lemon shape? (a) a good logo idea (b) a poor logo idea
  22. 22.🏷️ What is a brand? (a) a type of loan (b) your stall table (c) how people know you (d) your cash box
  23. 23.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Sunny Sips” (c) “Shop” (d) “Zzkkq Bites”
  24. 24.🎨 Good or poor logo idea: tiny unreadable text? (a) a poor logo idea (b) a good logo idea
  25. 25.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a good business name (b) a poor business name
  26. 26.True or false: “a blurry photo” is a good logo idea. (a) True (b) False
  27. 27.🎨 Good or poor logo idea: a blurry photo? (a) a good logo idea (b) a poor logo idea
  28. 28.True or false: “Bright Bookmarks” is a poor business name. (a) False (b) True
  29. 29.Which of these is a good logo idea? (a) too many small details (b) copied from a big brand (c) twenty colours (d) a simple lemon shape
  30. 30.True or false: “Zzkkq Bites” is a good business name. (a) True (b) False
  31. 31.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Paper Petals Cards” (c) “Qxzrt Plvv” (d) “Chai Corner”
  32. 32.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Stuff and More Stuff” (c) “Maths Buddies” (d) “Qxzrt Plvv”
  33. 33.True or false: “easy to draw by hand” is a poor logo idea. (a) True (b) False
  34. 34.Which of these is a poor logo idea? (a) two or three colours (b) a simple lemon shape (c) easy to draw by hand (d) a blurry photo
  35. 35.True or false: “Paper Petals Cards” is a good business name. (a) False (b) True
  36. 36.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Shop” (c) “Maths Buddies” (d) “Sunny Sips”
  37. 37.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  38. 38.True or false: “tiny unreadable text” is a poor logo idea. (a) False (b) True
  39. 39.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Chai Corner” (c) “Shop” (d) “Stuff and More Stuff”
  40. 40.True or false: “Maths Buddies” is a poor business name. (a) True (b) False

Answer key

  1. “Stuff and More Stuff”
  2. True
  3. a good business name
  4. True
  5. “Zzkkq Bites”
  6. a poor logo idea
  7. a good business name
  8. False
  9. two or three colours
  10. True
  11. a good logo idea
  12. copied from a big brand
  13. True
  14. short and easy to say
  15. True
  16. “Paper Petals Cards”
  17. it is someone else’s
  18. people recognise you
  19. a good logo idea
  20. a poor business name
  21. a good logo idea
  22. how people know you
  23. “Sunny Sips”
  24. a poor logo idea
  25. a poor business name
  26. False
  27. a poor logo idea
  28. False
  29. a simple lemon shape
  30. False
  31. “Qxzrt Plvv”
  32. “Maths Buddies”
  33. False
  34. a blurry photo
  35. True
  36. “Shop”
  37. a good logo idea
  38. True
  39. “Chai Corner”
  40. False

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