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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 297 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “clear at a small size” is a good logo idea. (a) False (b) True
  2. 2.🎨 Why not copy a famous logo? (a) it is too easy (b) it is someone else’s (c) copying is smart (d) logos are free
  3. 3.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a good business name (b) a poor business name
  4. 4.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a poor business name (b) a good business name
  5. 5.🏷️ Good or poor business name: “Chai Corner”? (a) a poor business name (b) a good business name
  6. 6.🎨 Good or poor logo idea: clear at a small size? (a) a good logo idea (b) a poor logo idea
  7. 7.🎨 Good or poor logo idea: too many small details? (a) a good logo idea (b) a poor logo idea
  8. 8.True or false: “Shop” is a poor business name. (a) True (b) False
  9. 9.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Shop” (c) “Chai Corner” (d) “Green Thumb Saplings”
  10. 10.Which of these is a poor logo idea? (a) easy to draw by hand (b) your own drawing (c) clear at a small size (d) a blurry photo
  11. 11.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Shop” (c) “Stuff and More Stuff” (d) “Chai Corner”
  12. 12.True or false: “two or three colours” is a good logo idea. (a) False (b) True
  13. 13.True or false: “easy to draw by hand” is a poor logo idea. (a) False (b) True
  14. 14.True or false: “Qxzrt Plvv” is a poor business name. (a) True (b) False
  15. 15.🎨 Good or poor logo idea: a simple lemon shape? (a) a good logo idea (b) a poor logo idea
  16. 16.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a poor business name (b) a good business name
  17. 17.🎨 Good or poor logo idea: copied from a big brand? (a) a good logo idea (b) a poor logo idea
  18. 18.Which of these is a good business name? (a) “Paper Petals Cards” (b) “Stuff and More Stuff” (c) “Shop” (d) “Qxzrt Plvv”
  19. 19.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Sunny Sips” (c) “Shop” (d) “Maths Buddies”
  20. 20.Which of these is a good logo idea? (a) twenty colours (b) copied from a big brand (c) tiny unreadable text (d) a simple lemon shape
  21. 21.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Stuff and More Stuff” (c) “Green Thumb Saplings” (d) “Zzkkq Bites”
  22. 22.✍️ A good business name is… (a) short and easy to say (b) impossible to spell (c) very long (d) rude
  23. 23.True or false: “two or three colours” is a poor logo idea. (a) True (b) False
  24. 24.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  25. 25.True or false: “Bright Bookmarks” is a good business name. (a) False (b) True
  26. 26.🏷️ Good or poor business name: “Maths Buddies”? (a) a poor business name (b) a good business name
  27. 27.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Stuff and More Stuff” (c) “Qxzrt Plvv” (d) “Sunny Sips”
  28. 28.True or false: “Zzkkq Bites” is a good business name. (a) True (b) False
  29. 29.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Green Thumb Saplings” (c) “Qxzrt Plvv” (d) “Bright Bookmarks”
  30. 30.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Green Thumb Saplings” (c) “The Losers’ Stall” (d) “Paper Petals Cards”
  31. 31.Which of these is a poor business name? (a) “Sunny Sips” (b) “Chai Corner” (c) “Green Thumb Saplings” (d) “Things”
  32. 32.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Things” (c) “Qxzrt Plvv” (d) “Sunny Sips”
  33. 33.Which of these is a poor logo idea? (a) two or three colours (b) easy to draw by hand (c) twenty colours (d) clear at a small size
  34. 34.🎨 Good or poor logo idea: easy to draw by hand? (a) a poor logo idea (b) a good logo idea
  35. 35.🏷️ What is a brand? (a) a type of loan (b) your stall table (c) your cash box (d) how people know you
  36. 36.🏷️ Good or poor business name: “Shop”? (a) a poor business name (b) a good business name
  37. 37.True or false: “a simple lemon shape” is a poor logo idea. (a) False (b) True
  38. 38.True or false: “Things” is a poor business name. (a) True (b) False
  39. 39.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Paper Petals Cards” (c) “Stuff and More Stuff” (d) “Maths Buddies”
  40. 40.🔁 Why use the same colours on posters and the stall? (a) no reason (b) to confuse buyers (c) it costs more (d) people recognise you

Answer key

  1. True
  2. it is someone else’s
  3. a good business name
  4. a good business name
  5. a good business name
  6. a good logo idea
  7. a poor logo idea
  8. True
  9. “Shop”
  10. a blurry photo
  11. “Chai Corner”
  12. True
  13. False
  14. True
  15. a good logo idea
  16. a poor business name
  17. a poor logo idea
  18. “Paper Petals Cards”
  19. “Shop”
  20. a simple lemon shape
  21. “Green Thumb Saplings”
  22. short and easy to say
  23. False
  24. a good business name
  25. True
  26. a good business name
  27. “Sunny Sips”
  28. False
  29. “Qxzrt Plvv”
  30. “The Losers’ Stall”
  31. “Things”
  32. “Sunny Sips”
  33. twenty colours
  34. a good logo idea
  35. how people know you
  36. a poor business name
  37. False
  38. True
  39. “Stuff and More Stuff”
  40. people recognise you

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