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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 32 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.🏷️ Good or poor business name: “Chai Corner”? (a) a poor business name (b) a good business name
  2. 2.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Shop” (c) “The Losers’ Stall” (d) “Maths Buddies”
  3. 3.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Bright Bookmarks” (c) “Maths Buddies” (d) “Qxzrt Plvv”
  4. 4.Which of these is a poor logo idea? (a) a simple lemon shape (b) your own drawing (c) too many small details (d) two or three colours
  5. 5.True or false: “Maths Buddies” is a poor business name. (a) False (b) True
  6. 6.🎨 Good or poor logo idea: a blurry photo? (a) a poor logo idea (b) a good logo idea
  7. 7.True or false: “two or three colours” is a poor logo idea. (a) True (b) False
  8. 8.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a poor business name (b) a good business name
  9. 9.Which of these is a good business name? (a) “Maths Buddies” (b) “Zzkkq Bites” (c) “Qxzrt Plvv” (d) “Stuff and More Stuff”
  10. 10.🔁 Why use the same colours on posters and the stall? (a) people recognise you (b) no reason (c) to confuse buyers (d) it costs more
  11. 11.Which of these is a good business name? (a) “Paper Petals Cards” (b) “Zzkkq Bites” (c) “Stuff and More Stuff” (d) “Things”
  12. 12.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Stuff and More Stuff” (c) “Green Thumb Saplings” (d) “Sunny Sips”
  13. 13.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Things” (c) “Sunny Sips” (d) “Maths Buddies”
  14. 14.Which of these is a good logo idea? (a) two or three colours (b) twenty colours (c) too many small details (d) tiny unreadable text
  15. 15.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Chai Corner” (c) “Stuff and More Stuff” (d) “Zzkkq Bites”
  16. 16.Which of these is a good logo idea? (a) tiny unreadable text (b) too many small details (c) easy to draw by hand (d) a blurry photo
  17. 17.🔍 Which is the odd one out? (a) “Shop” (b) “Green Thumb Saplings” (c) “Things” (d) “Qxzrt Plvv”
  18. 18.Which of these is a poor business name? (a) “Things” (b) “Maths Buddies” (c) “Chai Corner” (d) “Paper Petals Cards”
  19. 19.🏷️ Good or poor business name: “Things”? (a) a good business name (b) a poor business name
  20. 20.🎨 Good or poor logo idea: twenty colours? (a) a poor logo idea (b) a good logo idea
  21. 21.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  22. 22.Which of these is a good logo idea? (a) tiny unreadable text (b) a simple lemon shape (c) a blurry photo (d) twenty colours
  23. 23.🏷️ Good or poor business name: “Shop”? (a) a poor business name (b) a good business name
  24. 24.✍️ A good business name is… (a) short and easy to say (b) very long (c) rude (d) impossible to spell
  25. 25.True or false: “Qxzrt Plvv” is a poor business name. (a) True (b) False
  26. 26.True or false: “Green Thumb Saplings” is a poor business name. (a) False (b) True
  27. 27.🔍 Which is the odd one out? (a) “Things” (b) “Zzkkq Bites” (c) “Paper Petals Cards” (d) “Qxzrt Plvv”
  28. 28.True or false: “Bright Bookmarks” is a good business name. (a) False (b) True
  29. 29.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Sunny Sips” (c) “Chai Corner” (d) “Zzkkq Bites”
  30. 30.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Shop” (c) “Sunny Sips” (d) “Bright Bookmarks”
  31. 31.True or false: “tiny unreadable text” is a poor logo idea. (a) False (b) True
  32. 32.🎨 Why not copy a famous logo? (a) copying is smart (b) logos are free (c) it is someone else’s (d) it is too easy
  33. 33.True or false: “Sunny Sips” is a poor business name. (a) True (b) False
  34. 34.True or false: “tiny unreadable text” is a good logo idea. (a) True (b) False
  35. 35.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a good business name (b) a poor business name
  36. 36.🎨 Good or poor logo idea: easy to draw by hand? (a) a poor logo idea (b) a good logo idea
  37. 37.🎨 Good or poor logo idea: tiny unreadable text? (a) a good logo idea (b) a poor logo idea
  38. 38.🏷️ Good or poor business name: “Maths Buddies”? (a) a good business name (b) a poor business name
  39. 39.True or false: “clear at a small size” is a good logo idea. (a) False (b) True
  40. 40.True or false: “Paper Petals Cards” is a good business name. (a) True (b) False

Answer key

  1. a good business name
  2. “Maths Buddies”
  3. “Qxzrt Plvv”
  4. too many small details
  5. False
  6. a poor logo idea
  7. False
  8. a poor business name
  9. “Maths Buddies”
  10. people recognise you
  11. “Paper Petals Cards”
  12. “Stuff and More Stuff”
  13. “Things”
  14. two or three colours
  15. “Chai Corner”
  16. easy to draw by hand
  17. “Green Thumb Saplings”
  18. “Things”
  19. a poor business name
  20. a poor logo idea
  21. a good business name
  22. a simple lemon shape
  23. a poor business name
  24. short and easy to say
  25. True
  26. False
  27. “Paper Petals Cards”
  28. True
  29. “Zzkkq Bites”
  30. “Shop”
  31. True
  32. it is someone else’s
  33. False
  34. False
  35. a poor business name
  36. a good logo idea
  37. a poor logo idea
  38. a good business name
  39. True
  40. True

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