← Branding: name and logo lesson New set →

Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 333 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.✍️ A good business name is… (a) short and easy to say (b) impossible to spell (c) rude (d) very long
  2. 2.Which of these is a poor business name? (a) “Zzkkq Bites” (b) “Bright Bookmarks” (c) “Chai Corner” (d) “Green Thumb Saplings”
  3. 3.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Things” (c) “Maths Buddies” (d) “Chai Corner”
  4. 4.Which of these is a poor logo idea? (a) clear at a small size (b) your own drawing (c) easy to draw by hand (d) a blurry photo
  5. 5.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Maths Buddies” (c) “Green Thumb Saplings” (d) “Shop”
  6. 6.🔁 Why use the same colours on posters and the stall? (a) no reason (b) to confuse buyers (c) it costs more (d) people recognise you
  7. 7.🏷️ What is a brand? (a) your cash box (b) your stall table (c) a type of loan (d) how people know you
  8. 8.True or false: “Zzkkq Bites” is a poor business name. (a) True (b) False
  9. 9.True or false: “a simple lemon shape” is a poor logo idea. (a) True (b) False
  10. 10.Which of these is a good business name? (a) “Shop” (b) “Things” (c) “Maths Buddies” (d) “Zzkkq Bites”
  11. 11.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  12. 12.True or false: “Bright Bookmarks” is a good business name. (a) True (b) False
  13. 13.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Shop” (c) “Maths Buddies” (d) “Zzkkq Bites”
  14. 14.🎨 Good or poor logo idea: copied from a big brand? (a) a poor logo idea (b) a good logo idea
  15. 15.True or false: “clear at a small size” is a poor logo idea. (a) True (b) False
  16. 16.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Bright Bookmarks” (c) “Green Thumb Saplings” (d) “The Losers’ Stall”
  17. 17.True or false: “The Losers’ Stall” is a poor business name. (a) True (b) False
  18. 18.True or false: “two or three colours” is a poor logo idea. (a) True (b) False
  19. 19.True or false: “Shop” is a good business name. (a) False (b) True
  20. 20.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Shop” (c) “Qxzrt Plvv” (d) “Green Thumb Saplings”
  21. 21.Which of these is a poor logo idea? (a) easy to draw by hand (b) copied from a big brand (c) clear at a small size (d) your own drawing
  22. 22.Which of these is a poor logo idea? (a) a simple lemon shape (b) tiny unreadable text (c) easy to draw by hand (d) two or three colours
  23. 23.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Zzkkq Bites” (c) “Bright Bookmarks” (d) “Stuff and More Stuff”
  24. 24.Which of these is a good logo idea? (a) two or three colours (b) copied from a big brand (c) too many small details (d) tiny unreadable text
  25. 25.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Paper Petals Cards” (c) “Things” (d) “Qxzrt Plvv”
  26. 26.Which of these is a poor business name? (a) “The Losers’ Stall” (b) “Green Thumb Saplings” (c) “Sunny Sips” (d) “Paper Petals Cards”
  27. 27.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a poor business name (b) a good business name
  28. 28.Which of these is a good business name? (a) “Shop” (b) “Qxzrt Plvv” (c) “Zzkkq Bites” (d) “Sunny Sips”
  29. 29.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a poor business name (b) a good business name
  30. 30.🏷️ Good or poor business name: “Chai Corner”? (a) a good business name (b) a poor business name
  31. 31.True or false: “Things” is a good business name. (a) False (b) True
  32. 32.Which of these is a good logo idea? (a) too many small details (b) tiny unreadable text (c) easy to draw by hand (d) copied from a big brand
  33. 33.True or false: “Qxzrt Plvv” is a poor business name. (a) False (b) True
  34. 34.🎨 Good or poor logo idea: too many small details? (a) a poor logo idea (b) a good logo idea
  35. 35.True or false: “Paper Petals Cards” is a poor business name. (a) False (b) True
  36. 36.Which of these is a poor business name? (a) “Maths Buddies” (b) “Paper Petals Cards” (c) “Bright Bookmarks” (d) “Qxzrt Plvv”
  37. 37.True or false: “easy to draw by hand” is a good logo idea. (a) True (b) False
  38. 38.True or false: “Chai Corner” is a good business name. (a) False (b) True
  39. 39.🎨 Good or poor logo idea: twenty colours? (a) a poor logo idea (b) a good logo idea
  40. 40.True or false: “Bright Bookmarks” is a poor business name. (a) True (b) False

Answer key

  1. short and easy to say
  2. “Zzkkq Bites”
  3. “Things”
  4. a blurry photo
  5. “Shop”
  6. people recognise you
  7. how people know you
  8. True
  9. False
  10. “Maths Buddies”
  11. a good logo idea
  12. True
  13. “Maths Buddies”
  14. a poor logo idea
  15. False
  16. “The Losers’ Stall”
  17. True
  18. False
  19. False
  20. “Green Thumb Saplings”
  21. copied from a big brand
  22. tiny unreadable text
  23. “Bright Bookmarks”
  24. two or three colours
  25. “Paper Petals Cards”
  26. “The Losers’ Stall”
  27. a good business name
  28. “Sunny Sips”
  29. a good business name
  30. a good business name
  31. False
  32. easy to draw by hand
  33. True
  34. a poor logo idea
  35. False
  36. “Qxzrt Plvv”
  37. True
  38. True
  39. a poor logo idea
  40. False

Free entrepreneurship lessons, practice and worksheets at talentjr.in/entrepreneurship-for-kids