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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 337 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🔁 Why use the same colours on posters and the stall? (a) no reason (b) to confuse buyers (c) people recognise you (d) it costs more
  2. 2.Which of these is a poor logo idea? (a) tiny unreadable text (b) your own drawing (c) easy to draw by hand (d) two or three colours
  3. 3.True or false: “copied from a big brand” is a poor logo idea. (a) True (b) False
  4. 4.🔍 Which is the odd one out? (a) “Shop” (b) “Things” (c) “The Losers’ Stall” (d) “Sunny Sips”
  5. 5.True or false: “Sunny Sips” is a good business name. (a) True (b) False
  6. 6.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Chai Corner” (c) “Shop” (d) “Paper Petals Cards”
  7. 7.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Zzkkq Bites” (c) “The Losers’ Stall” (d) “Maths Buddies”
  8. 8.🔍 Which is the odd one out? (a) “Things” (b) “Green Thumb Saplings” (c) “Sunny Sips” (d) “Maths Buddies”
  9. 9.True or false: “Shop” is a good business name. (a) False (b) True
  10. 10.Which of these is a poor business name? (a) “Chai Corner” (b) “Paper Petals Cards” (c) “Green Thumb Saplings” (d) “Things”
  11. 11.🎨 Good or poor logo idea: clear at a small size? (a) a good logo idea (b) a poor logo idea
  12. 12.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  13. 13.🏷️ What is a brand? (a) your stall table (b) a type of loan (c) your cash box (d) how people know you
  14. 14.🔍 Which is the odd one out? (a) “Things” (b) “Qxzrt Plvv” (c) “Maths Buddies” (d) “The Losers’ Stall”
  15. 15.True or false: “easy to draw by hand” is a good logo idea. (a) False (b) True
  16. 16.🎨 Good or poor logo idea: copied from a big brand? (a) a poor logo idea (b) a good logo idea
  17. 17.True or false: “Bright Bookmarks” is a good business name. (a) False (b) True
  18. 18.🎨 Good or poor logo idea: your own drawing? (a) a poor logo idea (b) a good logo idea
  19. 19.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  20. 20.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  21. 21.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a good business name (b) a poor business name
  22. 22.🏷️ Good or poor business name: “Things”? (a) a good business name (b) a poor business name
  23. 23.🏷️ Good or poor business name: “Chai Corner”? (a) a poor business name (b) a good business name
  24. 24.Which of these is a good business name? (a) “Things” (b) “Bright Bookmarks” (c) “Zzkkq Bites” (d) “Stuff and More Stuff”
  25. 25.Which of these is a poor business name? (a) “Sunny Sips” (b) “Paper Petals Cards” (c) “Green Thumb Saplings” (d) “Qxzrt Plvv”
  26. 26.🎨 Good or poor logo idea: a blurry photo? (a) a poor logo idea (b) a good logo idea
  27. 27.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Maths Buddies” (c) “Stuff and More Stuff” (d) “Paper Petals Cards”
  28. 28.True or false: “Stuff and More Stuff” is a poor business name. (a) True (b) False
  29. 29.True or false: “Maths Buddies” is a poor business name. (a) False (b) True
  30. 30.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a poor business name (b) a good business name
  31. 31.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Maths Buddies” (c) “Green Thumb Saplings” (d) “Zzkkq Bites”
  32. 32.Which of these is a poor business name? (a) “Maths Buddies” (b) “Shop” (c) “Sunny Sips” (d) “Paper Petals Cards”
  33. 33.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Paper Petals Cards” (c) “Qxzrt Plvv” (d) “Things”
  34. 34.True or false: “Paper Petals Cards” is a good business name. (a) True (b) False
  35. 35.Which of these is a good logo idea? (a) copied from a big brand (b) a blurry photo (c) your own drawing (d) tiny unreadable text
  36. 36.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Shop” (c) “Qxzrt Plvv” (d) “Things”
  37. 37.True or false: “The Losers’ Stall” is a poor business name. (a) True (b) False
  38. 38.True or false: “easy to draw by hand” is a poor logo idea. (a) True (b) False
  39. 39.Which of these is a good logo idea? (a) too many small details (b) easy to draw by hand (c) a blurry photo (d) twenty colours
  40. 40.🔍 Which is the odd one out? (a) “Things” (b) “Paper Petals Cards” (c) “Stuff and More Stuff” (d) “Qxzrt Plvv”

Answer key

  1. people recognise you
  2. tiny unreadable text
  3. True
  4. “Sunny Sips”
  5. True
  6. “Shop”
  7. “Maths Buddies”
  8. “Things”
  9. False
  10. “Things”
  11. a good logo idea
  12. a good business name
  13. how people know you
  14. “Maths Buddies”
  15. True
  16. a poor logo idea
  17. True
  18. a good logo idea
  19. a poor business name
  20. a good logo idea
  21. a good business name
  22. a poor business name
  23. a good business name
  24. “Bright Bookmarks”
  25. “Qxzrt Plvv”
  26. a poor logo idea
  27. “Stuff and More Stuff”
  28. True
  29. False
  30. a poor business name
  31. “Zzkkq Bites”
  32. “Shop”
  33. “Paper Petals Cards”
  34. True
  35. your own drawing
  36. “Green Thumb Saplings”
  37. True
  38. False
  39. easy to draw by hand
  40. “Paper Petals Cards”

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