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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 340 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.Which of these is a good business name? (a) “Shop” (b) “Zzkkq Bites” (c) “Bright Bookmarks” (d) “Stuff and More Stuff”
  2. 2.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Maths Buddies” (c) “Shop” (d) “Sunny Sips”
  3. 3.True or false: “two or three colours” is a poor logo idea. (a) False (b) True
  4. 4.True or false: “two or three colours” is a good logo idea. (a) True (b) False
  5. 5.True or false: “Paper Petals Cards” is a good business name. (a) False (b) True
  6. 6.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Maths Buddies” (c) “Things” (d) “Shop”
  7. 7.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a good business name (b) a poor business name
  8. 8.True or false: “your own drawing” is a poor logo idea. (a) False (b) True
  9. 9.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Bright Bookmarks” (c) “Chai Corner” (d) “The Losers’ Stall”
  10. 10.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Bright Bookmarks” (c) “Chai Corner” (d) “Zzkkq Bites”
  11. 11.Which of these is a good business name? (a) “Chai Corner” (b) “Qxzrt Plvv” (c) “Zzkkq Bites” (d) “Things”
  12. 12.🎨 Good or poor logo idea: copied from a big brand? (a) a good logo idea (b) a poor logo idea
  13. 13.🎨 Good or poor logo idea: a blurry photo? (a) a good logo idea (b) a poor logo idea
  14. 14.🏷️ Good or poor business name: “Chai Corner”? (a) a good business name (b) a poor business name
  15. 15.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a poor business name (b) a good business name
  16. 16.True or false: “a simple lemon shape” is a poor logo idea. (a) True (b) False
  17. 17.🏷️ Good or poor business name: “Maths Buddies”? (a) a poor business name (b) a good business name
  18. 18.True or false: “too many small details” is a good logo idea. (a) False (b) True
  19. 19.🎨 Why not copy a famous logo? (a) logos are free (b) it is someone else’s (c) it is too easy (d) copying is smart
  20. 20.Which of these is a good logo idea? (a) easy to draw by hand (b) a blurry photo (c) copied from a big brand (d) tiny unreadable text
  21. 21.True or false: “easy to draw by hand” is a poor logo idea. (a) False (b) True
  22. 22.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Green Thumb Saplings” (c) “Shop” (d) “Things”
  23. 23.🏷️ Good or poor business name: “Things”? (a) a poor business name (b) a good business name
  24. 24.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Qxzrt Plvv” (c) “The Losers’ Stall” (d) “Zzkkq Bites”
  25. 25.🎨 Good or poor logo idea: a simple lemon shape? (a) a good logo idea (b) a poor logo idea
  26. 26.Which of these is a poor logo idea? (a) a simple lemon shape (b) too many small details (c) easy to draw by hand (d) clear at a small size
  27. 27.Which of these is a good business name? (a) “Shop” (b) “The Losers’ Stall” (c) “Stuff and More Stuff” (d) “Paper Petals Cards”
  28. 28.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Things” (c) “Green Thumb Saplings” (d) “Chai Corner”
  29. 29.Which of these is a good logo idea? (a) too many small details (b) clear at a small size (c) copied from a big brand (d) tiny unreadable text
  30. 30.🎨 Good or poor logo idea: too many small details? (a) a poor logo idea (b) a good logo idea
  31. 31.🏷️ Good or poor business name: “Shop”? (a) a poor business name (b) a good business name
  32. 32.🏷️ What is a brand? (a) your cash box (b) how people know you (c) your stall table (d) a type of loan
  33. 33.True or false: “Green Thumb Saplings” is a poor business name. (a) True (b) False
  34. 34.🔁 Why use the same colours on posters and the stall? (a) no reason (b) people recognise you (c) it costs more (d) to confuse buyers
  35. 35.🎨 Good or poor logo idea: your own drawing? (a) a poor logo idea (b) a good logo idea
  36. 36.🎨 Good or poor logo idea: twenty colours? (a) a poor logo idea (b) a good logo idea
  37. 37.True or false: “Zzkkq Bites” is a good business name. (a) False (b) True
  38. 38.✍️ A good business name is… (a) very long (b) rude (c) short and easy to say (d) impossible to spell
  39. 39.Which of these is a good business name? (a) “Sunny Sips” (b) “The Losers’ Stall” (c) “Qxzrt Plvv” (d) “Things”
  40. 40.True or false: “Sunny Sips” is a good business name. (a) True (b) False

Answer key

  1. “Bright Bookmarks”
  2. “Shop”
  3. False
  4. True
  5. True
  6. “Maths Buddies”
  7. a poor business name
  8. False
  9. “The Losers’ Stall”
  10. “Zzkkq Bites”
  11. “Chai Corner”
  12. a poor logo idea
  13. a poor logo idea
  14. a good business name
  15. a good business name
  16. False
  17. a good business name
  18. False
  19. it is someone else’s
  20. easy to draw by hand
  21. False
  22. “Green Thumb Saplings”
  23. a poor business name
  24. “Green Thumb Saplings”
  25. a good logo idea
  26. too many small details
  27. “Paper Petals Cards”
  28. “Things”
  29. clear at a small size
  30. a poor logo idea
  31. a poor business name
  32. how people know you
  33. False
  34. people recognise you
  35. a good logo idea
  36. a poor logo idea
  37. False
  38. short and easy to say
  39. “Sunny Sips”
  40. True

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