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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 345 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🏷️ Good or poor business name: “Things”? (a) a poor business name (b) a good business name
  2. 2.🏷️ What is a brand? (a) your cash box (b) your stall table (c) a type of loan (d) how people know you
  3. 3.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Sunny Sips” (c) “Shop” (d) “Things”
  4. 4.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Sunny Sips” (c) “Stuff and More Stuff” (d) “Bright Bookmarks”
  5. 5.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Maths Buddies” (c) “Green Thumb Saplings” (d) “Things”
  6. 6.🏷️ Good or poor business name: “Shop”? (a) a good business name (b) a poor business name
  7. 7.Which of these is a poor business name? (a) “Stuff and More Stuff” (b) “Bright Bookmarks” (c) “Paper Petals Cards” (d) “Green Thumb Saplings”
  8. 8.True or false: “Paper Petals Cards” is a poor business name. (a) False (b) True
  9. 9.Which of these is a poor logo idea? (a) a simple lemon shape (b) easy to draw by hand (c) twenty colours (d) two or three colours
  10. 10.🎨 Good or poor logo idea: copied from a big brand? (a) a poor logo idea (b) a good logo idea
  11. 11.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Stuff and More Stuff” (c) “The Losers’ Stall” (d) “Maths Buddies”
  12. 12.🎨 Good or poor logo idea: a simple lemon shape? (a) a good logo idea (b) a poor logo idea
  13. 13.🔁 Why use the same colours on posters and the stall? (a) to confuse buyers (b) no reason (c) people recognise you (d) it costs more
  14. 14.🎨 Why not copy a famous logo? (a) it is too easy (b) it is someone else’s (c) copying is smart (d) logos are free
  15. 15.Which of these is a good logo idea? (a) a blurry photo (b) easy to draw by hand (c) copied from a big brand (d) tiny unreadable text
  16. 16.True or false: “your own drawing” is a good logo idea. (a) False (b) True
  17. 17.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a poor business name (b) a good business name
  18. 18.🔍 Which is the odd one out? (a) “Shop” (b) “Green Thumb Saplings” (c) “Chai Corner” (d) “Bright Bookmarks”
  19. 19.True or false: “your own drawing” is a poor logo idea. (a) True (b) False
  20. 20.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Paper Petals Cards” (c) “Green Thumb Saplings” (d) “The Losers’ Stall”
  21. 21.True or false: “Green Thumb Saplings” is a poor business name. (a) True (b) False
  22. 22.True or false: “Things” is a good business name. (a) True (b) False
  23. 23.✍️ A good business name is… (a) very long (b) rude (c) impossible to spell (d) short and easy to say
  24. 24.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  25. 25.True or false: “tiny unreadable text” is a good logo idea. (a) False (b) True
  26. 26.True or false: “two or three colours” is a poor logo idea. (a) True (b) False
  27. 27.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Paper Petals Cards” (c) “Qxzrt Plvv” (d) “Maths Buddies”
  28. 28.🎨 Good or poor logo idea: your own drawing? (a) a poor logo idea (b) a good logo idea
  29. 29.True or false: “Stuff and More Stuff” is a good business name. (a) True (b) False
  30. 30.Which of these is a poor business name? (a) “Chai Corner” (b) “Maths Buddies” (c) “Zzkkq Bites” (d) “Sunny Sips”
  31. 31.True or false: “Zzkkq Bites” is a good business name. (a) False (b) True
  32. 32.Which of these is a poor business name? (a) “Sunny Sips” (b) “Bright Bookmarks” (c) “Chai Corner” (d) “Things”
  33. 33.True or false: “The Losers’ Stall” is a poor business name. (a) False (b) True
  34. 34.True or false: “Maths Buddies” is a good business name. (a) True (b) False
  35. 35.Which of these is a good logo idea? (a) a blurry photo (b) two or three colours (c) copied from a big brand (d) tiny unreadable text
  36. 36.True or false: “Shop” is a poor business name. (a) True (b) False
  37. 37.🎨 Good or poor logo idea: two or three colours? (a) a good logo idea (b) a poor logo idea
  38. 38.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Zzkkq Bites” (c) “Qxzrt Plvv” (d) “Chai Corner”
  39. 39.🏷️ Good or poor business name: “Maths Buddies”? (a) a poor business name (b) a good business name
  40. 40.Which of these is a poor logo idea? (a) two or three colours (b) copied from a big brand (c) easy to draw by hand (d) your own drawing

Answer key

  1. a poor business name
  2. how people know you
  3. “Sunny Sips”
  4. “Stuff and More Stuff”
  5. “Things”
  6. a poor business name
  7. “Stuff and More Stuff”
  8. False
  9. twenty colours
  10. a poor logo idea
  11. “Maths Buddies”
  12. a good logo idea
  13. people recognise you
  14. it is someone else’s
  15. easy to draw by hand
  16. True
  17. a good business name
  18. “Shop”
  19. False
  20. “The Losers’ Stall”
  21. False
  22. False
  23. short and easy to say
  24. a good business name
  25. False
  26. False
  27. “Qxzrt Plvv”
  28. a good logo idea
  29. False
  30. “Zzkkq Bites”
  31. False
  32. “Things”
  33. True
  34. True
  35. two or three colours
  36. True
  37. a good logo idea
  38. “Chai Corner”
  39. a good business name
  40. copied from a big brand

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