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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 362 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.True or false: “Sunny Sips” is a good business name. (a) False (b) True
  2. 2.Which of these is a good business name? (a) “Maths Buddies” (b) “Stuff and More Stuff” (c) “Shop” (d) “Zzkkq Bites”
  3. 3.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Bright Bookmarks” (c) “Qxzrt Plvv” (d) “Maths Buddies”
  4. 4.True or false: “Bright Bookmarks” is a poor business name. (a) False (b) True
  5. 5.🔁 Why use the same colours on posters and the stall? (a) people recognise you (b) no reason (c) to confuse buyers (d) it costs more
  6. 6.Which of these is a good logo idea? (a) copied from a big brand (b) your own drawing (c) too many small details (d) twenty colours
  7. 7.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Paper Petals Cards” (c) “Maths Buddies” (d) “Chai Corner”
  8. 8.Which of these is a poor business name? (a) “Maths Buddies” (b) “Bright Bookmarks” (c) “Green Thumb Saplings” (d) “Things”
  9. 9.🎨 Why not copy a famous logo? (a) copying is smart (b) logos are free (c) it is someone else’s (d) it is too easy
  10. 10.Which of these is a poor logo idea? (a) your own drawing (b) tiny unreadable text (c) a simple lemon shape (d) easy to draw by hand
  11. 11.True or false: “your own drawing” is a poor logo idea. (a) True (b) False
  12. 12.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Shop” (c) “Things” (d) “Sunny Sips”
  13. 13.🎨 Good or poor logo idea: copied from a big brand? (a) a good logo idea (b) a poor logo idea
  14. 14.True or false: “Things” is a poor business name. (a) False (b) True
  15. 15.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Zzkkq Bites” (c) “Bright Bookmarks” (d) “Maths Buddies”
  16. 16.Which of these is a poor business name? (a) “Shop” (b) “Green Thumb Saplings” (c) “Paper Petals Cards” (d) “Maths Buddies”
  17. 17.🎨 Good or poor logo idea: tiny unreadable text? (a) a poor logo idea (b) a good logo idea
  18. 18.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Things” (c) “Sunny Sips” (d) “Qxzrt Plvv”
  19. 19.True or false: “easy to draw by hand” is a good logo idea. (a) True (b) False
  20. 20.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  21. 21.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Green Thumb Saplings” (c) “Shop” (d) “Zzkkq Bites”
  22. 22.True or false: “clear at a small size” is a poor logo idea. (a) True (b) False
  23. 23.Which of these is a poor business name? (a) “Chai Corner” (b) “Sunny Sips” (c) “Paper Petals Cards” (d) “Stuff and More Stuff”
  24. 24.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Maths Buddies” (c) “Chai Corner” (d) “Shop”
  25. 25.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  26. 26.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Shop” (c) “Bright Bookmarks” (d) “The Losers’ Stall”
  27. 27.🏷️ Good or poor business name: “Chai Corner”? (a) a poor business name (b) a good business name
  28. 28.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Qxzrt Plvv” (c) “Stuff and More Stuff” (d) “Shop”
  29. 29.🏷️ What is a brand? (a) how people know you (b) your stall table (c) your cash box (d) a type of loan
  30. 30.🎨 Good or poor logo idea: too many small details? (a) a poor logo idea (b) a good logo idea
  31. 31.Which of these is a poor business name? (a) “Sunny Sips” (b) “Green Thumb Saplings” (c) “Qxzrt Plvv” (d) “Paper Petals Cards”
  32. 32.Which of these is a poor logo idea? (a) too many small details (b) your own drawing (c) clear at a small size (d) two or three colours
  33. 33.🎨 Good or poor logo idea: easy to draw by hand? (a) a poor logo idea (b) a good logo idea
  34. 34.Which of these is a poor logo idea? (a) two or three colours (b) a simple lemon shape (c) a blurry photo (d) easy to draw by hand
  35. 35.✍️ A good business name is… (a) short and easy to say (b) impossible to spell (c) rude (d) very long
  36. 36.True or false: “Bright Bookmarks” is a good business name. (a) True (b) False
  37. 37.True or false: “a blurry photo” is a good logo idea. (a) False (b) True
  38. 38.🏷️ Good or poor business name: “Things”? (a) a good business name (b) a poor business name
  39. 39.True or false: “Things” is a good business name. (a) True (b) False
  40. 40.🎨 Good or poor logo idea: a blurry photo? (a) a poor logo idea (b) a good logo idea

Answer key

  1. True
  2. “Maths Buddies”
  3. “Qxzrt Plvv”
  4. False
  5. people recognise you
  6. your own drawing
  7. “Stuff and More Stuff”
  8. “Things”
  9. it is someone else’s
  10. tiny unreadable text
  11. False
  12. “Sunny Sips”
  13. a poor logo idea
  14. True
  15. “Zzkkq Bites”
  16. “Shop”
  17. a poor logo idea
  18. “Sunny Sips”
  19. True
  20. a poor business name
  21. “Green Thumb Saplings”
  22. False
  23. “Stuff and More Stuff”
  24. “Shop”
  25. a poor business name
  26. “Bright Bookmarks”
  27. a good business name
  28. “Chai Corner”
  29. how people know you
  30. a poor logo idea
  31. “Qxzrt Plvv”
  32. too many small details
  33. a good logo idea
  34. a blurry photo
  35. short and easy to say
  36. True
  37. False
  38. a poor business name
  39. False
  40. a poor logo idea

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