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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 364 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  2. 2.🏷️ What is a brand? (a) your cash box (b) a type of loan (c) your stall table (d) how people know you
  3. 3.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  4. 4.True or false: “Stuff and More Stuff” is a poor business name. (a) True (b) False
  5. 5.Which of these is a poor logo idea? (a) easy to draw by hand (b) clear at a small size (c) too many small details (d) your own drawing
  6. 6.True or false: “tiny unreadable text” is a poor logo idea. (a) True (b) False
  7. 7.🎨 Good or poor logo idea: clear at a small size? (a) a poor logo idea (b) a good logo idea
  8. 8.🔁 Why use the same colours on posters and the stall? (a) it costs more (b) to confuse buyers (c) no reason (d) people recognise you
  9. 9.Which of these is a good business name? (a) “Sunny Sips” (b) “Qxzrt Plvv” (c) “The Losers’ Stall” (d) “Stuff and More Stuff”
  10. 10.True or false: “too many small details” is a poor logo idea. (a) False (b) True
  11. 11.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a poor business name (b) a good business name
  12. 12.🎨 Why not copy a famous logo? (a) it is too easy (b) logos are free (c) copying is smart (d) it is someone else’s
  13. 13.True or false: “a simple lemon shape” is a poor logo idea. (a) False (b) True
  14. 14.Which of these is a poor business name? (a) “Maths Buddies” (b) “Chai Corner” (c) “Green Thumb Saplings” (d) “Shop”
  15. 15.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Bright Bookmarks” (c) “Qxzrt Plvv” (d) “Paper Petals Cards”
  16. 16.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Paper Petals Cards” (c) “Maths Buddies” (d) “Stuff and More Stuff”
  17. 17.Which of these is a poor logo idea? (a) your own drawing (b) clear at a small size (c) tiny unreadable text (d) easy to draw by hand
  18. 18.True or false: “a blurry photo” is a poor logo idea. (a) False (b) True
  19. 19.True or false: “Green Thumb Saplings” is a poor business name. (a) True (b) False
  20. 20.Which of these is a good business name? (a) “Things” (b) “Paper Petals Cards” (c) “Stuff and More Stuff” (d) “Zzkkq Bites”
  21. 21.✍️ A good business name is… (a) short and easy to say (b) impossible to spell (c) rude (d) very long
  22. 22.🏷️ Good or poor business name: “Sunny Sips”? (a) a good business name (b) a poor business name
  23. 23.True or false: “easy to draw by hand” is a poor logo idea. (a) True (b) False
  24. 24.Which of these is a good logo idea? (a) too many small details (b) copied from a big brand (c) your own drawing (d) twenty colours
  25. 25.True or false: “Shop” is a good business name. (a) False (b) True
  26. 26.Which of these is a good business name? (a) “Chai Corner” (b) “Shop” (c) “Zzkkq Bites” (d) “Things”
  27. 27.True or false: “The Losers’ Stall” is a poor business name. (a) False (b) True
  28. 28.🎨 Good or poor logo idea: copied from a big brand? (a) a poor logo idea (b) a good logo idea
  29. 29.True or false: “a blurry photo” is a good logo idea. (a) True (b) False
  30. 30.True or false: “The Losers’ Stall” is a good business name. (a) False (b) True
  31. 31.True or false: “Things” is a good business name. (a) True (b) False
  32. 32.Which of these is a poor logo idea? (a) your own drawing (b) easy to draw by hand (c) clear at a small size (d) copied from a big brand
  33. 33.True or false: “twenty colours” is a poor logo idea. (a) True (b) False
  34. 34.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a poor business name (b) a good business name
  35. 35.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  36. 36.🎨 Good or poor logo idea: a simple lemon shape? (a) a good logo idea (b) a poor logo idea
  37. 37.Which of these is a good logo idea? (a) easy to draw by hand (b) a blurry photo (c) twenty colours (d) too many small details
  38. 38.🎨 Good or poor logo idea: tiny unreadable text? (a) a good logo idea (b) a poor logo idea
  39. 39.Which of these is a good business name? (a) “Maths Buddies” (b) “The Losers’ Stall” (c) “Stuff and More Stuff” (d) “Things”
  40. 40.Which of these is a poor logo idea? (a) clear at a small size (b) twenty colours (c) two or three colours (d) your own drawing

Answer key

  1. a poor business name
  2. how people know you
  3. a poor business name
  4. True
  5. too many small details
  6. True
  7. a good logo idea
  8. people recognise you
  9. “Sunny Sips”
  10. True
  11. a poor business name
  12. it is someone else’s
  13. False
  14. “Shop”
  15. “Qxzrt Plvv”
  16. “Stuff and More Stuff”
  17. tiny unreadable text
  18. True
  19. False
  20. “Paper Petals Cards”
  21. short and easy to say
  22. a good business name
  23. False
  24. your own drawing
  25. False
  26. “Chai Corner”
  27. True
  28. a poor logo idea
  29. False
  30. False
  31. False
  32. copied from a big brand
  33. True
  34. a poor business name
  35. a good logo idea
  36. a good logo idea
  37. easy to draw by hand
  38. a poor logo idea
  39. “Maths Buddies”
  40. twenty colours

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