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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 369 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.✍️ A good business name is… (a) very long (b) impossible to spell (c) rude (d) short and easy to say
  2. 2.True or false: “too many small details” is a poor logo idea. (a) False (b) True
  3. 3.Which of these is a good logo idea? (a) twenty colours (b) copied from a big brand (c) tiny unreadable text (d) a simple lemon shape
  4. 4.🔍 Which is the odd one out? (a) “Shop” (b) “Zzkkq Bites” (c) “Green Thumb Saplings” (d) “Qxzrt Plvv”
  5. 5.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “The Losers’ Stall” (c) “Stuff and More Stuff” (d) “Paper Petals Cards”
  6. 6.Which of these is a poor logo idea? (a) easy to draw by hand (b) a blurry photo (c) two or three colours (d) a simple lemon shape
  7. 7.🎨 Good or poor logo idea: a simple lemon shape? (a) a good logo idea (b) a poor logo idea
  8. 8.True or false: “your own drawing” is a poor logo idea. (a) True (b) False
  9. 9.🔁 Why use the same colours on posters and the stall? (a) to confuse buyers (b) no reason (c) people recognise you (d) it costs more
  10. 10.True or false: “easy to draw by hand” is a poor logo idea. (a) False (b) True
  11. 11.Which of these is a poor logo idea? (a) a simple lemon shape (b) your own drawing (c) clear at a small size (d) tiny unreadable text
  12. 12.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Shop” (c) “Maths Buddies” (d) “Paper Petals Cards”
  13. 13.Which of these is a poor logo idea? (a) your own drawing (b) clear at a small size (c) easy to draw by hand (d) too many small details
  14. 14.Which of these is a good business name? (a) “Sunny Sips” (b) “The Losers’ Stall” (c) “Things” (d) “Shop”
  15. 15.True or false: “Zzkkq Bites” is a good business name. (a) True (b) False
  16. 16.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  17. 17.Which of these is a good business name? (a) “Green Thumb Saplings” (b) “Zzkkq Bites” (c) “Things” (d) “The Losers’ Stall”
  18. 18.🏷️ Good or poor business name: “Maths Buddies”? (a) a good business name (b) a poor business name
  19. 19.🏷️ Good or poor business name: “Things”? (a) a poor business name (b) a good business name
  20. 20.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Things” (c) “Shop” (d) “Bright Bookmarks”
  21. 21.True or false: “The Losers’ Stall” is a poor business name. (a) True (b) False
  22. 22.🏷️ Good or poor business name: “Sunny Sips”? (a) a good business name (b) a poor business name
  23. 23.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Shop” (c) “Stuff and More Stuff” (d) “Bright Bookmarks”
  24. 24.🎨 Why not copy a famous logo? (a) it is too easy (b) copying is smart (c) logos are free (d) it is someone else’s
  25. 25.Which of these is a good logo idea? (a) two or three colours (b) a blurry photo (c) tiny unreadable text (d) too many small details
  26. 26.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Things” (c) “Maths Buddies” (d) “Green Thumb Saplings”
  27. 27.🎨 Good or poor logo idea: your own drawing? (a) a good logo idea (b) a poor logo idea
  28. 28.Which of these is a good logo idea? (a) twenty colours (b) copied from a big brand (c) tiny unreadable text (d) clear at a small size
  29. 29.🎨 Good or poor logo idea: twenty colours? (a) a poor logo idea (b) a good logo idea
  30. 30.True or false: “Chai Corner” is a poor business name. (a) False (b) True
  31. 31.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “The Losers’ Stall” (c) “Things” (d) “Maths Buddies”
  32. 32.True or false: “copied from a big brand” is a good logo idea. (a) True (b) False
  33. 33.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Maths Buddies” (c) “Qxzrt Plvv” (d) “Things”
  34. 34.Which of these is a good business name? (a) “Chai Corner” (b) “Stuff and More Stuff” (c) “Shop” (d) “Qxzrt Plvv”
  35. 35.🏷️ What is a brand? (a) your stall table (b) how people know you (c) a type of loan (d) your cash box
  36. 36.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Maths Buddies” (c) “Chai Corner” (d) “Stuff and More Stuff”
  37. 37.🎨 Good or poor logo idea: too many small details? (a) a good logo idea (b) a poor logo idea
  38. 38.True or false: “your own drawing” is a good logo idea. (a) True (b) False
  39. 39.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Sunny Sips” (c) “Qxzrt Plvv” (d) “Bright Bookmarks”
  40. 40.Which of these is a good logo idea? (a) twenty colours (b) copied from a big brand (c) tiny unreadable text (d) easy to draw by hand

Answer key

  1. short and easy to say
  2. True
  3. a simple lemon shape
  4. “Green Thumb Saplings”
  5. “Paper Petals Cards”
  6. a blurry photo
  7. a good logo idea
  8. False
  9. people recognise you
  10. False
  11. tiny unreadable text
  12. “Shop”
  13. too many small details
  14. “Sunny Sips”
  15. False
  16. a good business name
  17. “Green Thumb Saplings”
  18. a good business name
  19. a poor business name
  20. “Bright Bookmarks”
  21. True
  22. a good business name
  23. “Bright Bookmarks”
  24. it is someone else’s
  25. two or three colours
  26. “Things”
  27. a good logo idea
  28. clear at a small size
  29. a poor logo idea
  30. False
  31. “Maths Buddies”
  32. False
  33. “Maths Buddies”
  34. “Chai Corner”
  35. how people know you
  36. “Stuff and More Stuff”
  37. a poor logo idea
  38. True
  39. “Qxzrt Plvv”
  40. easy to draw by hand

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