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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 375 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.True or false: “a simple lemon shape” is a poor logo idea. (a) True (b) False
  2. 2.🎨 Why not copy a famous logo? (a) logos are free (b) copying is smart (c) it is someone else’s (d) it is too easy
  3. 3.Which of these is a poor logo idea? (a) tiny unreadable text (b) easy to draw by hand (c) your own drawing (d) two or three colours
  4. 4.True or false: “Qxzrt Plvv” is a poor business name. (a) True (b) False
  5. 5.Which of these is a good business name? (a) “Zzkkq Bites” (b) “The Losers’ Stall” (c) “Stuff and More Stuff” (d) “Sunny Sips”
  6. 6.True or false: “easy to draw by hand” is a good logo idea. (a) True (b) False
  7. 7.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a poor business name (b) a good business name
  8. 8.True or false: “Bright Bookmarks” is a poor business name. (a) True (b) False
  9. 9.🔁 Why use the same colours on posters and the stall? (a) to confuse buyers (b) it costs more (c) people recognise you (d) no reason
  10. 10.Which of these is a poor business name? (a) “Sunny Sips” (b) “Zzkkq Bites” (c) “Bright Bookmarks” (d) “Paper Petals Cards”
  11. 11.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a good business name (b) a poor business name
  12. 12.True or false: “Sunny Sips” is a poor business name. (a) True (b) False
  13. 13.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a poor business name (b) a good business name
  14. 14.🏷️ Good or poor business name: “Sunny Sips”? (a) a good business name (b) a poor business name
  15. 15.Which of these is a poor logo idea? (a) easy to draw by hand (b) copied from a big brand (c) your own drawing (d) a simple lemon shape
  16. 16.True or false: “tiny unreadable text” is a good logo idea. (a) True (b) False
  17. 17.🎨 Good or poor logo idea: your own drawing? (a) a good logo idea (b) a poor logo idea
  18. 18.True or false: “twenty colours” is a poor logo idea. (a) False (b) True
  19. 19.True or false: “two or three colours” is a good logo idea. (a) True (b) False
  20. 20.True or false: “two or three colours” is a poor logo idea. (a) True (b) False
  21. 21.🏷️ Good or poor business name: “Shop”? (a) a poor business name (b) a good business name
  22. 22.🎨 Good or poor logo idea: copied from a big brand? (a) a good logo idea (b) a poor logo idea
  23. 23.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  24. 24.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Chai Corner” (c) “Maths Buddies” (d) “Stuff and More Stuff”
  25. 25.Which of these is a good logo idea? (a) copied from a big brand (b) twenty colours (c) too many small details (d) easy to draw by hand
  26. 26.Which of these is a good logo idea? (a) twenty colours (b) a simple lemon shape (c) copied from a big brand (d) tiny unreadable text
  27. 27.🏷️ What is a brand? (a) your stall table (b) a type of loan (c) how people know you (d) your cash box
  28. 28.Which of these is a good business name? (a) “Shop” (b) “The Losers’ Stall” (c) “Things” (d) “Green Thumb Saplings”
  29. 29.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Shop” (c) “Qxzrt Plvv” (d) “Chai Corner”
  30. 30.True or false: “Sunny Sips” is a good business name. (a) True (b) False
  31. 31.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Sunny Sips” (c) “Zzkkq Bites” (d) “Bright Bookmarks”
  32. 32.✍️ A good business name is… (a) impossible to spell (b) very long (c) short and easy to say (d) rude
  33. 33.True or false: “Paper Petals Cards” is a poor business name. (a) True (b) False
  34. 34.Which of these is a good business name? (a) “Bright Bookmarks” (b) “Stuff and More Stuff” (c) “Qxzrt Plvv” (d) “Shop”
  35. 35.Which of these is a poor business name? (a) “Qxzrt Plvv” (b) “Maths Buddies” (c) “Sunny Sips” (d) “Paper Petals Cards”
  36. 36.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Sunny Sips” (c) “Green Thumb Saplings” (d) “Chai Corner”
  37. 37.True or false: “Maths Buddies” is a poor business name. (a) True (b) False
  38. 38.🎨 Good or poor logo idea: twenty colours? (a) a poor logo idea (b) a good logo idea
  39. 39.True or false: “Bright Bookmarks” is a good business name. (a) True (b) False
  40. 40.🎨 Good or poor logo idea: tiny unreadable text? (a) a poor logo idea (b) a good logo idea

Answer key

  1. False
  2. it is someone else’s
  3. tiny unreadable text
  4. True
  5. “Sunny Sips”
  6. True
  7. a good business name
  8. False
  9. people recognise you
  10. “Zzkkq Bites”
  11. a poor business name
  12. False
  13. a poor business name
  14. a good business name
  15. copied from a big brand
  16. False
  17. a good logo idea
  18. True
  19. True
  20. False
  21. a poor business name
  22. a poor logo idea
  23. a poor business name
  24. “Stuff and More Stuff”
  25. easy to draw by hand
  26. a simple lemon shape
  27. how people know you
  28. “Green Thumb Saplings”
  29. “Chai Corner”
  30. True
  31. “Zzkkq Bites”
  32. short and easy to say
  33. False
  34. “Bright Bookmarks”
  35. “Qxzrt Plvv”
  36. “Qxzrt Plvv”
  37. False
  38. a poor logo idea
  39. True
  40. a poor logo idea

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