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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 378 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “Sunny Sips” is a good business name. (a) True (b) False
  2. 2.🎨 Good or poor logo idea: a blurry photo? (a) a poor logo idea (b) a good logo idea
  3. 3.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a good business name (b) a poor business name
  4. 4.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  5. 5.Which of these is a good business name? (a) “Things” (b) “Paper Petals Cards” (c) “Qxzrt Plvv” (d) “Zzkkq Bites”
  6. 6.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Shop” (c) “Chai Corner” (d) “Maths Buddies”
  7. 7.🔍 Which is the odd one out? (a) “Things” (b) “Qxzrt Plvv” (c) “Zzkkq Bites” (d) “Maths Buddies”
  8. 8.🎨 Why not copy a famous logo? (a) logos are free (b) it is someone else’s (c) copying is smart (d) it is too easy
  9. 9.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Green Thumb Saplings” (c) “Zzkkq Bites” (d) “Bright Bookmarks”
  10. 10.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Things” (c) “Stuff and More Stuff” (d) “Chai Corner”
  11. 11.Which of these is a good logo idea? (a) copied from a big brand (b) tiny unreadable text (c) two or three colours (d) twenty colours
  12. 12.Which of these is a good logo idea? (a) too many small details (b) easy to draw by hand (c) tiny unreadable text (d) twenty colours
  13. 13.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Stuff and More Stuff” (c) “Chai Corner” (d) “Green Thumb Saplings”
  14. 14.Which of these is a poor logo idea? (a) two or three colours (b) a blurry photo (c) a simple lemon shape (d) your own drawing
  15. 15.✍️ A good business name is… (a) rude (b) very long (c) short and easy to say (d) impossible to spell
  16. 16.🏷️ What is a brand? (a) your cash box (b) how people know you (c) your stall table (d) a type of loan
  17. 17.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Sunny Sips” (c) “Qxzrt Plvv” (d) “Shop”
  18. 18.🎨 Good or poor logo idea: too many small details? (a) a poor logo idea (b) a good logo idea
  19. 19.🎨 Good or poor logo idea: copied from a big brand? (a) a good logo idea (b) a poor logo idea
  20. 20.True or false: “too many small details” is a poor logo idea. (a) True (b) False
  21. 21.🔁 Why use the same colours on posters and the stall? (a) to confuse buyers (b) people recognise you (c) it costs more (d) no reason
  22. 22.🏷️ Good or poor business name: “Sunny Sips”? (a) a good business name (b) a poor business name
  23. 23.Which of these is a good business name? (a) “Sunny Sips” (b) “Qxzrt Plvv” (c) “The Losers’ Stall” (d) “Shop”
  24. 24.🎨 Good or poor logo idea: tiny unreadable text? (a) a good logo idea (b) a poor logo idea
  25. 25.🏷️ Good or poor business name: “Things”? (a) a poor business name (b) a good business name
  26. 26.🏷️ Good or poor business name: “Chai Corner”? (a) a poor business name (b) a good business name
  27. 27.🎨 Good or poor logo idea: your own drawing? (a) a poor logo idea (b) a good logo idea
  28. 28.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Maths Buddies” (c) “Sunny Sips” (d) “Shop”
  29. 29.True or false: “Green Thumb Saplings” is a good business name. (a) True (b) False
  30. 30.True or false: “Zzkkq Bites” is a poor business name. (a) True (b) False
  31. 31.🏷️ Good or poor business name: “Maths Buddies”? (a) a poor business name (b) a good business name
  32. 32.🎨 Good or poor logo idea: twenty colours? (a) a good logo idea (b) a poor logo idea
  33. 33.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Zzkkq Bites” (c) “Things” (d) “Chai Corner”
  34. 34.True or false: “Sunny Sips” is a poor business name. (a) False (b) True
  35. 35.Which of these is a good logo idea? (a) a simple lemon shape (b) a blurry photo (c) twenty colours (d) too many small details
  36. 36.Which of these is a good logo idea? (a) a blurry photo (b) too many small details (c) your own drawing (d) copied from a big brand
  37. 37.Which of these is a poor logo idea? (a) tiny unreadable text (b) clear at a small size (c) easy to draw by hand (d) two or three colours
  38. 38.True or false: “tiny unreadable text” is a poor logo idea. (a) True (b) False
  39. 39.True or false: “Chai Corner” is a poor business name. (a) False (b) True
  40. 40.True or false: “Maths Buddies” is a poor business name. (a) True (b) False

Answer key

  1. True
  2. a poor logo idea
  3. a poor business name
  4. a good business name
  5. “Paper Petals Cards”
  6. “Shop”
  7. “Maths Buddies”
  8. it is someone else’s
  9. “Zzkkq Bites”
  10. “Chai Corner”
  11. two or three colours
  12. easy to draw by hand
  13. “Stuff and More Stuff”
  14. a blurry photo
  15. short and easy to say
  16. how people know you
  17. “Sunny Sips”
  18. a poor logo idea
  19. a poor logo idea
  20. True
  21. people recognise you
  22. a good business name
  23. “Sunny Sips”
  24. a poor logo idea
  25. a poor business name
  26. a good business name
  27. a good logo idea
  28. “Shop”
  29. True
  30. True
  31. a good business name
  32. a poor logo idea
  33. “Chai Corner”
  34. False
  35. a simple lemon shape
  36. your own drawing
  37. tiny unreadable text
  38. True
  39. False
  40. False

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