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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 390 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.True or false: “easy to draw by hand” is a poor logo idea. (a) False (b) True
  2. 2.True or false: “a simple lemon shape” is a good logo idea. (a) False (b) True
  3. 3.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Bright Bookmarks” (c) “Qxzrt Plvv” (d) “Stuff and More Stuff”
  4. 4.🔁 Why use the same colours on posters and the stall? (a) to confuse buyers (b) it costs more (c) people recognise you (d) no reason
  5. 5.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a poor business name (b) a good business name
  6. 6.🎨 Why not copy a famous logo? (a) it is someone else’s (b) logos are free (c) copying is smart (d) it is too easy
  7. 7.True or false: “clear at a small size” is a poor logo idea. (a) False (b) True
  8. 8.Which of these is a good logo idea? (a) too many small details (b) copied from a big brand (c) a blurry photo (d) a simple lemon shape
  9. 9.✍️ A good business name is… (a) short and easy to say (b) very long (c) rude (d) impossible to spell
  10. 10.Which of these is a good business name? (a) “Things” (b) “The Losers’ Stall” (c) “Shop” (d) “Chai Corner”
  11. 11.True or false: “two or three colours” is a good logo idea. (a) False (b) True
  12. 12.True or false: “Stuff and More Stuff” is a poor business name. (a) False (b) True
  13. 13.🏷️ Good or poor business name: “Things”? (a) a good business name (b) a poor business name
  14. 14.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a poor business name (b) a good business name
  15. 15.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Sunny Sips” (c) “Chai Corner” (d) “The Losers’ Stall”
  16. 16.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Bright Bookmarks” (c) “Qxzrt Plvv” (d) “Sunny Sips”
  17. 17.True or false: “tiny unreadable text” is a poor logo idea. (a) False (b) True
  18. 18.🎨 Good or poor logo idea: your own drawing? (a) a good logo idea (b) a poor logo idea
  19. 19.Which of these is a good business name? (a) “Things” (b) “Qxzrt Plvv” (c) “The Losers’ Stall” (d) “Green Thumb Saplings”
  20. 20.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Bright Bookmarks” (c) “Stuff and More Stuff” (d) “Sunny Sips”
  21. 21.True or false: “Chai Corner” is a poor business name. (a) True (b) False
  22. 22.True or false: “Qxzrt Plvv” is a good business name. (a) True (b) False
  23. 23.🎨 Good or poor logo idea: twenty colours? (a) a good logo idea (b) a poor logo idea
  24. 24.True or false: “copied from a big brand” is a good logo idea. (a) True (b) False
  25. 25.True or false: “two or three colours” is a poor logo idea. (a) False (b) True
  26. 26.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  27. 27.Which of these is a good logo idea? (a) too many small details (b) tiny unreadable text (c) a blurry photo (d) easy to draw by hand
  28. 28.Which of these is a poor business name? (a) “Sunny Sips” (b) “Green Thumb Saplings” (c) “Maths Buddies” (d) “Zzkkq Bites”
  29. 29.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “The Losers’ Stall” (c) “Shop” (d) “Stuff and More Stuff”
  30. 30.🏷️ What is a brand? (a) how people know you (b) your cash box (c) your stall table (d) a type of loan
  31. 31.Which of these is a good logo idea? (a) clear at a small size (b) tiny unreadable text (c) too many small details (d) a blurry photo
  32. 32.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  33. 33.True or false: “Green Thumb Saplings” is a good business name. (a) False (b) True
  34. 34.Which of these is a poor logo idea? (a) your own drawing (b) easy to draw by hand (c) a blurry photo (d) two or three colours
  35. 35.Which of these is a good business name? (a) “Sunny Sips” (b) “Things” (c) “Stuff and More Stuff” (d) “Qxzrt Plvv”
  36. 36.🔍 Which is the odd one out? (a) “Things” (b) “The Losers’ Stall” (c) “Green Thumb Saplings” (d) “Stuff and More Stuff”
  37. 37.Which of these is a good business name? (a) “Things” (b) “Stuff and More Stuff” (c) “Paper Petals Cards” (d) “Qxzrt Plvv”
  38. 38.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Shop” (c) “Chai Corner” (d) “Green Thumb Saplings”
  39. 39.🎨 Good or poor logo idea: copied from a big brand? (a) a good logo idea (b) a poor logo idea
  40. 40.True or false: “Sunny Sips” is a good business name. (a) True (b) False

Answer key

  1. False
  2. True
  3. “Bright Bookmarks”
  4. people recognise you
  5. a poor business name
  6. it is someone else’s
  7. False
  8. a simple lemon shape
  9. short and easy to say
  10. “Chai Corner”
  11. True
  12. True
  13. a poor business name
  14. a poor business name
  15. “The Losers’ Stall”
  16. “Qxzrt Plvv”
  17. True
  18. a good logo idea
  19. “Green Thumb Saplings”
  20. “Stuff and More Stuff”
  21. False
  22. False
  23. a poor logo idea
  24. False
  25. False
  26. a good business name
  27. easy to draw by hand
  28. “Zzkkq Bites”
  29. “Sunny Sips”
  30. how people know you
  31. clear at a small size
  32. a good logo idea
  33. True
  34. a blurry photo
  35. “Sunny Sips”
  36. “Green Thumb Saplings”
  37. “Paper Petals Cards”
  38. “Shop”
  39. a poor logo idea
  40. True

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