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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 393 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “Paper Petals Cards” is a poor business name. (a) True (b) False
  2. 2.True or false: “Sunny Sips” is a poor business name. (a) False (b) True
  3. 3.True or false: “clear at a small size” is a good logo idea. (a) True (b) False
  4. 4.True or false: “Stuff and More Stuff” is a good business name. (a) False (b) True
  5. 5.True or false: “too many small details” is a poor logo idea. (a) True (b) False
  6. 6.🎨 Why not copy a famous logo? (a) it is someone else’s (b) copying is smart (c) it is too easy (d) logos are free
  7. 7.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  8. 8.🔁 Why use the same colours on posters and the stall? (a) no reason (b) people recognise you (c) it costs more (d) to confuse buyers
  9. 9.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Green Thumb Saplings” (c) “Maths Buddies” (d) “Qxzrt Plvv”
  10. 10.✍️ A good business name is… (a) impossible to spell (b) very long (c) rude (d) short and easy to say
  11. 11.🎨 Good or poor logo idea: your own drawing? (a) a poor logo idea (b) a good logo idea
  12. 12.True or false: “a blurry photo” is a good logo idea. (a) False (b) True
  13. 13.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Bright Bookmarks” (c) “Maths Buddies” (d) “Shop”
  14. 14.True or false: “two or three colours” is a good logo idea. (a) False (b) True
  15. 15.🎨 Good or poor logo idea: copied from a big brand? (a) a poor logo idea (b) a good logo idea
  16. 16.🏷️ Good or poor business name: “Chai Corner”? (a) a good business name (b) a poor business name
  17. 17.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a poor business name (b) a good business name
  18. 18.True or false: “Chai Corner” is a good business name. (a) True (b) False
  19. 19.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a good business name (b) a poor business name
  20. 20.Which of these is a good logo idea? (a) tiny unreadable text (b) too many small details (c) easy to draw by hand (d) copied from a big brand
  21. 21.True or false: “Green Thumb Saplings” is a poor business name. (a) False (b) True
  22. 22.Which of these is a poor business name? (a) “Maths Buddies” (b) “Paper Petals Cards” (c) “The Losers’ Stall” (d) “Bright Bookmarks”
  23. 23.Which of these is a good logo idea? (a) a blurry photo (b) twenty colours (c) too many small details (d) two or three colours
  24. 24.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Sunny Sips” (c) “Things” (d) “Maths Buddies”
  25. 25.True or false: “clear at a small size” is a poor logo idea. (a) True (b) False
  26. 26.Which of these is a poor business name? (a) “Sunny Sips” (b) “Qxzrt Plvv” (c) “Paper Petals Cards” (d) “Green Thumb Saplings”
  27. 27.Which of these is a poor logo idea? (a) your own drawing (b) two or three colours (c) clear at a small size (d) too many small details
  28. 28.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  29. 29.🎨 Good or poor logo idea: a blurry photo? (a) a poor logo idea (b) a good logo idea
  30. 30.True or false: “Paper Petals Cards” is a good business name. (a) False (b) True
  31. 31.🎨 Good or poor logo idea: a simple lemon shape? (a) a good logo idea (b) a poor logo idea
  32. 32.True or false: “twenty colours” is a good logo idea. (a) True (b) False
  33. 33.🏷️ What is a brand? (a) how people know you (b) your stall table (c) your cash box (d) a type of loan
  34. 34.🔍 Which is the odd one out? (a) “Shop” (b) “Maths Buddies” (c) “The Losers’ Stall” (d) “Qxzrt Plvv”
  35. 35.🎨 Good or poor logo idea: twenty colours? (a) a good logo idea (b) a poor logo idea
  36. 36.True or false: “your own drawing” is a good logo idea. (a) False (b) True
  37. 37.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a poor business name (b) a good business name
  38. 38.True or false: “Chai Corner” is a poor business name. (a) True (b) False
  39. 39.True or false: “a simple lemon shape” is a poor logo idea. (a) True (b) False
  40. 40.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a poor business name (b) a good business name

Answer key

  1. False
  2. False
  3. True
  4. False
  5. True
  6. it is someone else’s
  7. a good business name
  8. people recognise you
  9. “Qxzrt Plvv”
  10. short and easy to say
  11. a good logo idea
  12. False
  13. “Shop”
  14. True
  15. a poor logo idea
  16. a good business name
  17. a poor business name
  18. True
  19. a good business name
  20. easy to draw by hand
  21. False
  22. “The Losers’ Stall”
  23. two or three colours
  24. “Things”
  25. False
  26. “Qxzrt Plvv”
  27. too many small details
  28. a poor business name
  29. a poor logo idea
  30. True
  31. a good logo idea
  32. False
  33. how people know you
  34. “Maths Buddies”
  35. a poor logo idea
  36. True
  37. a poor business name
  38. False
  39. False
  40. a poor business name

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