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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 398 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “twenty colours” is a good logo idea. (a) True (b) False
  2. 2.🔁 Why use the same colours on posters and the stall? (a) to confuse buyers (b) no reason (c) people recognise you (d) it costs more
  3. 3.🏷️ Good or poor business name: “Shop”? (a) a poor business name (b) a good business name
  4. 4.Which of these is a good business name? (a) “Zzkkq Bites” (b) “The Losers’ Stall” (c) “Qxzrt Plvv” (d) “Green Thumb Saplings”
  5. 5.Which of these is a good logo idea? (a) twenty colours (b) copied from a big brand (c) your own drawing (d) too many small details
  6. 6.True or false: “two or three colours” is a poor logo idea. (a) True (b) False
  7. 7.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  8. 8.Which of these is a good logo idea? (a) twenty colours (b) two or three colours (c) tiny unreadable text (d) a blurry photo
  9. 9.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a good business name (b) a poor business name
  10. 10.🎨 Why not copy a famous logo? (a) it is someone else’s (b) it is too easy (c) copying is smart (d) logos are free
  11. 11.Which of these is a poor logo idea? (a) a simple lemon shape (b) clear at a small size (c) your own drawing (d) a blurry photo
  12. 12.Which of these is a poor business name? (a) “Things” (b) “Maths Buddies” (c) “Chai Corner” (d) “Bright Bookmarks”
  13. 13.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a poor business name (b) a good business name
  14. 14.True or false: “too many small details” is a good logo idea. (a) False (b) True
  15. 15.True or false: “Chai Corner” is a poor business name. (a) True (b) False
  16. 16.✍️ A good business name is… (a) very long (b) short and easy to say (c) impossible to spell (d) rude
  17. 17.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Sunny Sips” (c) “Qxzrt Plvv” (d) “Things”
  18. 18.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “The Losers’ Stall” (c) “Maths Buddies” (d) “Zzkkq Bites”
  19. 19.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  20. 20.True or false: “Green Thumb Saplings” is a poor business name. (a) True (b) False
  21. 21.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Green Thumb Saplings” (c) “Stuff and More Stuff” (d) “Shop”
  22. 22.True or false: “Sunny Sips” is a poor business name. (a) True (b) False
  23. 23.🎨 Good or poor logo idea: two or three colours? (a) a good logo idea (b) a poor logo idea
  24. 24.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Stuff and More Stuff” (c) “Qxzrt Plvv” (d) “Bright Bookmarks”
  25. 25.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Things” (c) “Shop” (d) “Paper Petals Cards”
  26. 26.True or false: “two or three colours” is a good logo idea. (a) True (b) False
  27. 27.True or false: “Shop” is a good business name. (a) True (b) False
  28. 28.Which of these is a poor logo idea? (a) easy to draw by hand (b) two or three colours (c) tiny unreadable text (d) clear at a small size
  29. 29.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a good business name (b) a poor business name
  30. 30.🏷️ Good or poor business name: “Maths Buddies”? (a) a good business name (b) a poor business name
  31. 31.🎨 Good or poor logo idea: your own drawing? (a) a good logo idea (b) a poor logo idea
  32. 32.True or false: “clear at a small size” is a good logo idea. (a) False (b) True
  33. 33.Which of these is a poor logo idea? (a) easy to draw by hand (b) clear at a small size (c) copied from a big brand (d) two or three colours
  34. 34.True or false: “Things” is a good business name. (a) False (b) True
  35. 35.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a good business name (b) a poor business name
  36. 36.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Sunny Sips” (c) “The Losers’ Stall” (d) “Chai Corner”
  37. 37.Which of these is a poor logo idea? (a) clear at a small size (b) two or three colours (c) too many small details (d) easy to draw by hand
  38. 38.🔍 Which is the odd one out? (a) “Things” (b) “The Losers’ Stall” (c) “Zzkkq Bites” (d) “Bright Bookmarks”
  39. 39.True or false: “a blurry photo” is a good logo idea. (a) False (b) True
  40. 40.🎨 Good or poor logo idea: a blurry photo? (a) a poor logo idea (b) a good logo idea

Answer key

  1. False
  2. people recognise you
  3. a poor business name
  4. “Green Thumb Saplings”
  5. your own drawing
  6. False
  7. a good logo idea
  8. two or three colours
  9. a poor business name
  10. it is someone else’s
  11. a blurry photo
  12. “Things”
  13. a poor business name
  14. False
  15. False
  16. short and easy to say
  17. “Sunny Sips”
  18. “Maths Buddies”
  19. a good business name
  20. False
  21. “Green Thumb Saplings”
  22. False
  23. a good logo idea
  24. “Bright Bookmarks”
  25. “Paper Petals Cards”
  26. True
  27. False
  28. tiny unreadable text
  29. a good business name
  30. a good business name
  31. a good logo idea
  32. True
  33. copied from a big brand
  34. False
  35. a good business name
  36. “The Losers’ Stall”
  37. too many small details
  38. “Bright Bookmarks”
  39. False
  40. a poor logo idea

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