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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 404 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Things” (c) “Chai Corner” (d) “Sunny Sips”
  2. 2.Which of these is a poor logo idea? (a) clear at a small size (b) easy to draw by hand (c) tiny unreadable text (d) a simple lemon shape
  3. 3.🎨 Good or poor logo idea: twenty colours? (a) a poor logo idea (b) a good logo idea
  4. 4.True or false: “Shop” is a poor business name. (a) True (b) False
  5. 5.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Shop” (c) “Bright Bookmarks” (d) “Stuff and More Stuff”
  6. 6.🎨 Good or poor logo idea: copied from a big brand? (a) a good logo idea (b) a poor logo idea
  7. 7.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a poor business name (b) a good business name
  8. 8.True or false: “tiny unreadable text” is a poor logo idea. (a) True (b) False
  9. 9.Which of these is a good logo idea? (a) twenty colours (b) a blurry photo (c) copied from a big brand (d) easy to draw by hand
  10. 10.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Sunny Sips” (c) “Bright Bookmarks” (d) “Things”
  11. 11.True or false: “two or three colours” is a poor logo idea. (a) False (b) True
  12. 12.True or false: “Qxzrt Plvv” is a poor business name. (a) True (b) False
  13. 13.Which of these is a poor logo idea? (a) your own drawing (b) a simple lemon shape (c) too many small details (d) two or three colours
  14. 14.🏷️ Good or poor business name: “Sunny Sips”? (a) a good business name (b) a poor business name
  15. 15.True or false: “Sunny Sips” is a poor business name. (a) True (b) False
  16. 16.True or false: “Paper Petals Cards” is a good business name. (a) False (b) True
  17. 17.Which of these is a poor business name? (a) “Maths Buddies” (b) “Bright Bookmarks” (c) “Sunny Sips” (d) “Shop”
  18. 18.True or false: “Paper Petals Cards” is a poor business name. (a) False (b) True
  19. 19.Which of these is a poor logo idea? (a) twenty colours (b) two or three colours (c) easy to draw by hand (d) clear at a small size
  20. 20.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  21. 21.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Stuff and More Stuff” (c) “Zzkkq Bites” (d) “Shop”
  22. 22.True or false: “a simple lemon shape” is a good logo idea. (a) True (b) False
  23. 23.Which of these is a good logo idea? (a) a blurry photo (b) copied from a big brand (c) twenty colours (d) your own drawing
  24. 24.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Qxzrt Plvv” (c) “Green Thumb Saplings” (d) “Stuff and More Stuff”
  25. 25.🏷️ Good or poor business name: “Maths Buddies”? (a) a good business name (b) a poor business name
  26. 26.🏷️ Good or poor business name: “Things”? (a) a good business name (b) a poor business name
  27. 27.Which of these is a good business name? (a) “Chai Corner” (b) “Qxzrt Plvv” (c) “The Losers’ Stall” (d) “Zzkkq Bites”
  28. 28.🎨 Good or poor logo idea: easy to draw by hand? (a) a poor logo idea (b) a good logo idea
  29. 29.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  30. 30.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a poor business name (b) a good business name
  31. 31.🎨 Why not copy a famous logo? (a) copying is smart (b) it is too easy (c) it is someone else’s (d) logos are free
  32. 32.True or false: “Zzkkq Bites” is a poor business name. (a) False (b) True
  33. 33.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a good business name (b) a poor business name
  34. 34.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “The Losers’ Stall” (c) “Maths Buddies” (d) “Zzkkq Bites”
  35. 35.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Qxzrt Plvv” (c) “Zzkkq Bites” (d) “Maths Buddies”
  36. 36.🏷️ What is a brand? (a) a type of loan (b) your stall table (c) how people know you (d) your cash box
  37. 37.Which of these is a good business name? (a) “Sunny Sips” (b) “The Losers’ Stall” (c) “Things” (d) “Qxzrt Plvv”
  38. 38.🎨 Good or poor logo idea: clear at a small size? (a) a good logo idea (b) a poor logo idea
  39. 39.True or false: “a blurry photo” is a good logo idea. (a) True (b) False
  40. 40.🏷️ Good or poor business name: “Chai Corner”? (a) a poor business name (b) a good business name

Answer key

  1. “Things”
  2. tiny unreadable text
  3. a poor logo idea
  4. True
  5. “Bright Bookmarks”
  6. a poor logo idea
  7. a good business name
  8. True
  9. easy to draw by hand
  10. “Things”
  11. False
  12. True
  13. too many small details
  14. a good business name
  15. False
  16. True
  17. “Shop”
  18. False
  19. twenty colours
  20. a poor business name
  21. “Chai Corner”
  22. True
  23. your own drawing
  24. “Green Thumb Saplings”
  25. a good business name
  26. a poor business name
  27. “Chai Corner”
  28. a good logo idea
  29. a poor business name
  30. a poor business name
  31. it is someone else’s
  32. True
  33. a poor business name
  34. “Maths Buddies”
  35. “Maths Buddies”
  36. how people know you
  37. “Sunny Sips”
  38. a good logo idea
  39. False
  40. a good business name

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