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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 407 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “Zzkkq Bites” is a good business name. (a) True (b) False
  2. 2.🎨 Good or poor logo idea: clear at a small size? (a) a poor logo idea (b) a good logo idea
  3. 3.Which of these is a poor business name? (a) “Sunny Sips” (b) “Green Thumb Saplings” (c) “Stuff and More Stuff” (d) “Bright Bookmarks”
  4. 4.🎨 Good or poor logo idea: a blurry photo? (a) a poor logo idea (b) a good logo idea
  5. 5.Which of these is a good logo idea? (a) tiny unreadable text (b) easy to draw by hand (c) copied from a big brand (d) twenty colours
  6. 6.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  7. 7.Which of these is a poor logo idea? (a) clear at a small size (b) easy to draw by hand (c) a blurry photo (d) two or three colours
  8. 8.Which of these is a poor logo idea? (a) two or three colours (b) easy to draw by hand (c) your own drawing (d) copied from a big brand
  9. 9.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a good business name (b) a poor business name
  10. 10.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Stuff and More Stuff” (c) “Shop” (d) “Qxzrt Plvv”
  11. 11.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Qxzrt Plvv” (c) “Sunny Sips” (d) “Green Thumb Saplings”
  12. 12.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a poor business name (b) a good business name
  13. 13.🔁 Why use the same colours on posters and the stall? (a) people recognise you (b) to confuse buyers (c) no reason (d) it costs more
  14. 14.True or false: “Chai Corner” is a poor business name. (a) False (b) True
  15. 15.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Sunny Sips” (c) “The Losers’ Stall” (d) “Stuff and More Stuff”
  16. 16.True or false: “Stuff and More Stuff” is a good business name. (a) False (b) True
  17. 17.Which of these is a good business name? (a) “Paper Petals Cards” (b) “Zzkkq Bites” (c) “Stuff and More Stuff” (d) “The Losers’ Stall”
  18. 18.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Sunny Sips” (c) “Chai Corner” (d) “Shop”
  19. 19.Which of these is a good logo idea? (a) tiny unreadable text (b) a blurry photo (c) clear at a small size (d) copied from a big brand
  20. 20.True or false: “a blurry photo” is a good logo idea. (a) True (b) False
  21. 21.Which of these is a good logo idea? (a) twenty colours (b) copied from a big brand (c) too many small details (d) your own drawing
  22. 22.Which of these is a good logo idea? (a) a blurry photo (b) copied from a big brand (c) two or three colours (d) too many small details
  23. 23.True or false: “a blurry photo” is a poor logo idea. (a) False (b) True
  24. 24.🏷️ What is a brand? (a) your stall table (b) your cash box (c) how people know you (d) a type of loan
  25. 25.🎨 Good or poor logo idea: tiny unreadable text? (a) a good logo idea (b) a poor logo idea
  26. 26.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Green Thumb Saplings” (c) “Things” (d) “Bright Bookmarks”
  27. 27.🎨 Good or poor logo idea: twenty colours? (a) a good logo idea (b) a poor logo idea
  28. 28.✍️ A good business name is… (a) rude (b) impossible to spell (c) very long (d) short and easy to say
  29. 29.True or false: “Maths Buddies” is a poor business name. (a) False (b) True
  30. 30.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Maths Buddies” (c) “Bright Bookmarks” (d) “Zzkkq Bites”
  31. 31.True or false: “The Losers’ Stall” is a poor business name. (a) True (b) False
  32. 32.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a poor business name (b) a good business name
  33. 33.🎨 Good or poor logo idea: too many small details? (a) a good logo idea (b) a poor logo idea
  34. 34.True or false: “Maths Buddies” is a good business name. (a) True (b) False
  35. 35.Which of these is a poor logo idea? (a) a simple lemon shape (b) too many small details (c) two or three colours (d) your own drawing
  36. 36.True or false: “Paper Petals Cards” is a poor business name. (a) True (b) False
  37. 37.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  38. 38.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Paper Petals Cards” (c) “Chai Corner” (d) “Qxzrt Plvv”
  39. 39.Which of these is a poor business name? (a) “Maths Buddies” (b) “Sunny Sips” (c) “Chai Corner” (d) “Shop”
  40. 40.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Stuff and More Stuff” (c) “Zzkkq Bites” (d) “Maths Buddies”

Answer key

  1. False
  2. a good logo idea
  3. “Stuff and More Stuff”
  4. a poor logo idea
  5. easy to draw by hand
  6. a good business name
  7. a blurry photo
  8. copied from a big brand
  9. a good business name
  10. “Bright Bookmarks”
  11. “Qxzrt Plvv”
  12. a poor business name
  13. people recognise you
  14. False
  15. “Sunny Sips”
  16. False
  17. “Paper Petals Cards”
  18. “Shop”
  19. clear at a small size
  20. False
  21. your own drawing
  22. two or three colours
  23. True
  24. how people know you
  25. a poor logo idea
  26. “Things”
  27. a poor logo idea
  28. short and easy to say
  29. False
  30. “Zzkkq Bites”
  31. True
  32. a good business name
  33. a poor logo idea
  34. True
  35. too many small details
  36. False
  37. a poor business name
  38. “Qxzrt Plvv”
  39. “Shop”
  40. “Maths Buddies”

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