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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 414 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.True or false: “twenty colours” is a good logo idea. (a) False (b) True
  2. 2.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  3. 3.Which of these is a good logo idea? (a) tiny unreadable text (b) a blurry photo (c) two or three colours (d) twenty colours
  4. 4.Which of these is a poor logo idea? (a) two or three colours (b) a blurry photo (c) easy to draw by hand (d) clear at a small size
  5. 5.True or false: “Sunny Sips” is a poor business name. (a) True (b) False
  6. 6.🎨 Good or poor logo idea: easy to draw by hand? (a) a poor logo idea (b) a good logo idea
  7. 7.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Things” (c) “Green Thumb Saplings” (d) “Bright Bookmarks”
  8. 8.Which of these is a good logo idea? (a) a blurry photo (b) too many small details (c) your own drawing (d) copied from a big brand
  9. 9.🏷️ Good or poor business name: “Chai Corner”? (a) a poor business name (b) a good business name
  10. 10.Which of these is a good logo idea? (a) tiny unreadable text (b) too many small details (c) copied from a big brand (d) a simple lemon shape
  11. 11.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  12. 12.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Chai Corner” (c) “The Losers’ Stall” (d) “Bright Bookmarks”
  13. 13.Which of these is a good business name? (a) “Sunny Sips” (b) “Things” (c) “The Losers’ Stall” (d) “Stuff and More Stuff”
  14. 14.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a good business name (b) a poor business name
  15. 15.True or false: “Green Thumb Saplings” is a good business name. (a) True (b) False
  16. 16.🎨 Good or poor logo idea: copied from a big brand? (a) a good logo idea (b) a poor logo idea
  17. 17.True or false: “The Losers’ Stall” is a good business name. (a) True (b) False
  18. 18.🎨 Good or poor logo idea: a blurry photo? (a) a good logo idea (b) a poor logo idea
  19. 19.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Chai Corner” (c) “Paper Petals Cards” (d) “Shop”
  20. 20.✍️ A good business name is… (a) impossible to spell (b) rude (c) short and easy to say (d) very long
  21. 21.🔁 Why use the same colours on posters and the stall? (a) it costs more (b) no reason (c) people recognise you (d) to confuse buyers
  22. 22.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a poor business name (b) a good business name
  23. 23.🏷️ What is a brand? (a) your stall table (b) a type of loan (c) your cash box (d) how people know you
  24. 24.🎨 Good or poor logo idea: twenty colours? (a) a good logo idea (b) a poor logo idea
  25. 25.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Sunny Sips” (c) “Zzkkq Bites” (d) “Green Thumb Saplings”
  26. 26.🎨 Good or poor logo idea: tiny unreadable text? (a) a poor logo idea (b) a good logo idea
  27. 27.🎨 Good or poor logo idea: your own drawing? (a) a good logo idea (b) a poor logo idea
  28. 28.Which of these is a poor business name? (a) “Chai Corner” (b) “Things” (c) “Maths Buddies” (d) “Paper Petals Cards”
  29. 29.Which of these is a poor business name? (a) “Sunny Sips” (b) “Green Thumb Saplings” (c) “Bright Bookmarks” (d) “Shop”
  30. 30.Which of these is a poor logo idea? (a) copied from a big brand (b) your own drawing (c) easy to draw by hand (d) a simple lemon shape
  31. 31.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  32. 32.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Qxzrt Plvv” (c) “The Losers’ Stall” (d) “Green Thumb Saplings”
  33. 33.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  34. 34.Which of these is a good business name? (a) “Maths Buddies” (b) “Stuff and More Stuff” (c) “The Losers’ Stall” (d) “Qxzrt Plvv”
  35. 35.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Bright Bookmarks” (c) “Paper Petals Cards” (d) “Stuff and More Stuff”
  36. 36.🎨 Good or poor logo idea: clear at a small size? (a) a poor logo idea (b) a good logo idea
  37. 37.True or false: “easy to draw by hand” is a good logo idea. (a) False (b) True
  38. 38.True or false: “a simple lemon shape” is a poor logo idea. (a) False (b) True
  39. 39.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “The Losers’ Stall” (c) “Maths Buddies” (d) “Qxzrt Plvv”
  40. 40.🎨 Why not copy a famous logo? (a) it is someone else’s (b) copying is smart (c) logos are free (d) it is too easy

Answer key

  1. False
  2. a good logo idea
  3. two or three colours
  4. a blurry photo
  5. False
  6. a good logo idea
  7. “Things”
  8. your own drawing
  9. a good business name
  10. a simple lemon shape
  11. a good business name
  12. “The Losers’ Stall”
  13. “Sunny Sips”
  14. a good business name
  15. True
  16. a poor logo idea
  17. False
  18. a poor logo idea
  19. “Shop”
  20. short and easy to say
  21. people recognise you
  22. a poor business name
  23. how people know you
  24. a poor logo idea
  25. “Zzkkq Bites”
  26. a poor logo idea
  27. a good logo idea
  28. “Things”
  29. “Shop”
  30. copied from a big brand
  31. a good business name
  32. “Green Thumb Saplings”
  33. a poor business name
  34. “Maths Buddies”
  35. “Stuff and More Stuff”
  36. a good logo idea
  37. True
  38. False
  39. “Maths Buddies”
  40. it is someone else’s

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