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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 418 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Paper Petals Cards” (c) “Chai Corner” (d) “Bright Bookmarks”
  2. 2.🎨 Good or poor logo idea: too many small details? (a) a good logo idea (b) a poor logo idea
  3. 3.🎨 Good or poor logo idea: your own drawing? (a) a good logo idea (b) a poor logo idea
  4. 4.Which of these is a good logo idea? (a) twenty colours (b) tiny unreadable text (c) a blurry photo (d) easy to draw by hand
  5. 5.Which of these is a good business name? (a) “Paper Petals Cards” (b) “Stuff and More Stuff” (c) “Qxzrt Plvv” (d) “Shop”
  6. 6.🏷️ Good or poor business name: “Maths Buddies”? (a) a good business name (b) a poor business name
  7. 7.Which of these is a good business name? (a) “Shop” (b) “Green Thumb Saplings” (c) “Qxzrt Plvv” (d) “Things”
  8. 8.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a good business name (b) a poor business name
  9. 9.True or false: “Shop” is a good business name. (a) False (b) True
  10. 10.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Maths Buddies” (c) “Chai Corner” (d) “Zzkkq Bites”
  11. 11.🎨 Why not copy a famous logo? (a) logos are free (b) copying is smart (c) it is someone else’s (d) it is too easy
  12. 12.Which of these is a poor business name? (a) “The Losers’ Stall” (b) “Paper Petals Cards” (c) “Chai Corner” (d) “Bright Bookmarks”
  13. 13.True or false: “Sunny Sips” is a poor business name. (a) True (b) False
  14. 14.✍️ A good business name is… (a) short and easy to say (b) rude (c) very long (d) impossible to spell
  15. 15.True or false: “Chai Corner” is a poor business name. (a) False (b) True
  16. 16.🎨 Good or poor logo idea: tiny unreadable text? (a) a poor logo idea (b) a good logo idea
  17. 17.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Zzkkq Bites” (c) “Things” (d) “The Losers’ Stall”
  18. 18.Which of these is a good logo idea? (a) a simple lemon shape (b) too many small details (c) twenty colours (d) copied from a big brand
  19. 19.Which of these is a poor business name? (a) “Qxzrt Plvv” (b) “Green Thumb Saplings” (c) “Sunny Sips” (d) “Paper Petals Cards”
  20. 20.Which of these is a poor logo idea? (a) clear at a small size (b) your own drawing (c) a blurry photo (d) easy to draw by hand
  21. 21.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Maths Buddies” (c) “Things” (d) “Qxzrt Plvv”
  22. 22.True or false: “copied from a big brand” is a good logo idea. (a) True (b) False
  23. 23.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  24. 24.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a poor business name (b) a good business name
  25. 25.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Zzkkq Bites” (c) “Bright Bookmarks” (d) “Shop”
  26. 26.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Paper Petals Cards” (c) “Zzkkq Bites” (d) “Bright Bookmarks”
  27. 27.🎨 Good or poor logo idea: easy to draw by hand? (a) a poor logo idea (b) a good logo idea
  28. 28.True or false: “Stuff and More Stuff” is a good business name. (a) False (b) True
  29. 29.🔁 Why use the same colours on posters and the stall? (a) people recognise you (b) to confuse buyers (c) it costs more (d) no reason
  30. 30.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Things” (c) “Bright Bookmarks” (d) “Chai Corner”
  31. 31.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Stuff and More Stuff” (c) “Sunny Sips” (d) “Qxzrt Plvv”
  32. 32.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  33. 33.True or false: “Bright Bookmarks” is a poor business name. (a) False (b) True
  34. 34.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Chai Corner” (c) “Qxzrt Plvv” (d) “Sunny Sips”
  35. 35.True or false: “Maths Buddies” is a poor business name. (a) True (b) False
  36. 36.True or false: “The Losers’ Stall” is a poor business name. (a) True (b) False
  37. 37.Which of these is a poor business name? (a) “Stuff and More Stuff” (b) “Bright Bookmarks” (c) “Maths Buddies” (d) “Green Thumb Saplings”
  38. 38.Which of these is a good logo idea? (a) tiny unreadable text (b) too many small details (c) two or three colours (d) copied from a big brand
  39. 39.Which of these is a poor logo idea? (a) a simple lemon shape (b) too many small details (c) clear at a small size (d) two or three colours
  40. 40.True or false: “The Losers’ Stall” is a good business name. (a) True (b) False

Answer key

  1. “Stuff and More Stuff”
  2. a poor logo idea
  3. a good logo idea
  4. easy to draw by hand
  5. “Paper Petals Cards”
  6. a good business name
  7. “Green Thumb Saplings”
  8. a good business name
  9. False
  10. “Zzkkq Bites”
  11. it is someone else’s
  12. “The Losers’ Stall”
  13. False
  14. short and easy to say
  15. False
  16. a poor logo idea
  17. “Paper Petals Cards”
  18. a simple lemon shape
  19. “Qxzrt Plvv”
  20. a blurry photo
  21. “Maths Buddies”
  22. False
  23. a poor business name
  24. a good business name
  25. “Bright Bookmarks”
  26. “Zzkkq Bites”
  27. a good logo idea
  28. False
  29. people recognise you
  30. “Things”
  31. “Sunny Sips”
  32. a good business name
  33. False
  34. “Qxzrt Plvv”
  35. False
  36. True
  37. “Stuff and More Stuff”
  38. two or three colours
  39. too many small details
  40. False

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