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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 422 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.Which of these is a poor logo idea? (a) a blurry photo (b) easy to draw by hand (c) clear at a small size (d) your own drawing
  2. 2.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a good business name (b) a poor business name
  3. 3.Which of these is a poor logo idea? (a) copied from a big brand (b) two or three colours (c) a simple lemon shape (d) your own drawing
  4. 4.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Bright Bookmarks” (c) “Paper Petals Cards” (d) “Zzkkq Bites”
  5. 5.🎨 Good or poor logo idea: clear at a small size? (a) a good logo idea (b) a poor logo idea
  6. 6.🎨 Why not copy a famous logo? (a) logos are free (b) it is too easy (c) it is someone else’s (d) copying is smart
  7. 7.True or false: “two or three colours” is a poor logo idea. (a) False (b) True
  8. 8.🎨 Good or poor logo idea: easy to draw by hand? (a) a poor logo idea (b) a good logo idea
  9. 9.True or false: “a simple lemon shape” is a good logo idea. (a) True (b) False
  10. 10.Which of these is a good logo idea? (a) twenty colours (b) tiny unreadable text (c) a blurry photo (d) two or three colours
  11. 11.Which of these is a poor business name? (a) “The Losers’ Stall” (b) “Sunny Sips” (c) “Paper Petals Cards” (d) “Green Thumb Saplings”
  12. 12.Which of these is a good business name? (a) “Things” (b) “Maths Buddies” (c) “Qxzrt Plvv” (d) “Zzkkq Bites”
  13. 13.True or false: “Sunny Sips” is a good business name. (a) True (b) False
  14. 14.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Qxzrt Plvv” (c) “Paper Petals Cards” (d) “Bright Bookmarks”
  15. 15.🔍 Which is the odd one out? (a) “Shop” (b) “The Losers’ Stall” (c) “Chai Corner” (d) “Things”
  16. 16.True or false: “Stuff and More Stuff” is a good business name. (a) True (b) False
  17. 17.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Paper Petals Cards” (c) “The Losers’ Stall” (d) “Maths Buddies”
  18. 18.🎨 Good or poor logo idea: tiny unreadable text? (a) a poor logo idea (b) a good logo idea
  19. 19.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Sunny Sips” (c) “Stuff and More Stuff” (d) “Chai Corner”
  20. 20.True or false: “tiny unreadable text” is a good logo idea. (a) True (b) False
  21. 21.🏷️ What is a brand? (a) your stall table (b) a type of loan (c) your cash box (d) how people know you
  22. 22.🎨 Good or poor logo idea: a blurry photo? (a) a good logo idea (b) a poor logo idea
  23. 23.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Zzkkq Bites” (c) “Qxzrt Plvv” (d) “Bright Bookmarks”
  24. 24.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Bright Bookmarks” (c) “Chai Corner” (d) “Shop”
  25. 25.True or false: “Maths Buddies” is a poor business name. (a) False (b) True
  26. 26.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Sunny Sips” (c) “Zzkkq Bites” (d) “Bright Bookmarks”
  27. 27.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Paper Petals Cards” (c) “The Losers’ Stall” (d) “Qxzrt Plvv”
  28. 28.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a poor business name (b) a good business name
  29. 29.🏷️ Good or poor business name: “Things”? (a) a poor business name (b) a good business name
  30. 30.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Sunny Sips” (c) “Stuff and More Stuff” (d) “Shop”
  31. 31.✍️ A good business name is… (a) rude (b) impossible to spell (c) short and easy to say (d) very long
  32. 32.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a good business name (b) a poor business name
  33. 33.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Shop” (c) “Paper Petals Cards” (d) “Bright Bookmarks”
  34. 34.Which of these is a good logo idea? (a) a blurry photo (b) too many small details (c) twenty colours (d) a simple lemon shape
  35. 35.🔍 Which is the odd one out? (a) “Things” (b) “Zzkkq Bites” (c) “Shop” (d) “Maths Buddies”
  36. 36.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Sunny Sips” (c) “Qxzrt Plvv” (d) “Paper Petals Cards”
  37. 37.True or false: “tiny unreadable text” is a poor logo idea. (a) True (b) False
  38. 38.🎨 Good or poor logo idea: twenty colours? (a) a poor logo idea (b) a good logo idea
  39. 39.True or false: “The Losers’ Stall” is a good business name. (a) False (b) True
  40. 40.Which of these is a poor logo idea? (a) a simple lemon shape (b) easy to draw by hand (c) your own drawing (d) tiny unreadable text

Answer key

  1. a blurry photo
  2. a good business name
  3. copied from a big brand
  4. “Zzkkq Bites”
  5. a good logo idea
  6. it is someone else’s
  7. False
  8. a good logo idea
  9. True
  10. two or three colours
  11. “The Losers’ Stall”
  12. “Maths Buddies”
  13. True
  14. “Qxzrt Plvv”
  15. “Chai Corner”
  16. False
  17. “The Losers’ Stall”
  18. a poor logo idea
  19. “Stuff and More Stuff”
  20. False
  21. how people know you
  22. a poor logo idea
  23. “Bright Bookmarks”
  24. “Shop”
  25. False
  26. “Zzkkq Bites”
  27. “Paper Petals Cards”
  28. a poor business name
  29. a poor business name
  30. “Sunny Sips”
  31. short and easy to say
  32. a poor business name
  33. “Shop”
  34. a simple lemon shape
  35. “Maths Buddies”
  36. “Qxzrt Plvv”
  37. True
  38. a poor logo idea
  39. False
  40. tiny unreadable text

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