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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 425 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🎨 Good or poor logo idea: clear at a small size? (a) a poor logo idea (b) a good logo idea
  2. 2.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Shop” (c) “Things” (d) “Green Thumb Saplings”
  3. 3.🏷️ Good or poor business name: “Chai Corner”? (a) a poor business name (b) a good business name
  4. 4.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Green Thumb Saplings” (c) “Shop” (d) “Bright Bookmarks”
  5. 5.True or false: “Paper Petals Cards” is a poor business name. (a) False (b) True
  6. 6.True or false: “two or three colours” is a poor logo idea. (a) False (b) True
  7. 7.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Maths Buddies” (c) “Chai Corner” (d) “Green Thumb Saplings”
  8. 8.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a good business name (b) a poor business name
  9. 9.Which of these is a good logo idea? (a) a simple lemon shape (b) twenty colours (c) tiny unreadable text (d) copied from a big brand
  10. 10.True or false: “your own drawing” is a good logo idea. (a) False (b) True
  11. 11.True or false: “easy to draw by hand” is a good logo idea. (a) False (b) True
  12. 12.True or false: “Sunny Sips” is a good business name. (a) False (b) True
  13. 13.✍️ A good business name is… (a) short and easy to say (b) impossible to spell (c) rude (d) very long
  14. 14.🎨 Good or poor logo idea: a simple lemon shape? (a) a good logo idea (b) a poor logo idea
  15. 15.True or false: “a blurry photo” is a good logo idea. (a) False (b) True
  16. 16.Which of these is a poor business name? (a) “Shop” (b) “Maths Buddies” (c) “Sunny Sips” (d) “Green Thumb Saplings”
  17. 17.Which of these is a good business name? (a) “Chai Corner” (b) “Zzkkq Bites” (c) “Shop” (d) “Qxzrt Plvv”
  18. 18.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Green Thumb Saplings” (c) “Stuff and More Stuff” (d) “Things”
  19. 19.Which of these is a good logo idea? (a) tiny unreadable text (b) a blurry photo (c) easy to draw by hand (d) twenty colours
  20. 20.Which of these is a good logo idea? (a) clear at a small size (b) a blurry photo (c) twenty colours (d) copied from a big brand
  21. 21.🔍 Which is the odd one out? (a) “Shop” (b) “Things” (c) “The Losers’ Stall” (d) “Paper Petals Cards”
  22. 22.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  23. 23.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  24. 24.Which of these is a poor logo idea? (a) two or three colours (b) too many small details (c) easy to draw by hand (d) a simple lemon shape
  25. 25.🔍 Which is the odd one out? (a) “Things” (b) “Stuff and More Stuff” (c) “Sunny Sips” (d) “Zzkkq Bites”
  26. 26.Which of these is a good business name? (a) “Maths Buddies” (b) “Things” (c) “Shop” (d) “Zzkkq Bites”
  27. 27.🔁 Why use the same colours on posters and the stall? (a) to confuse buyers (b) it costs more (c) no reason (d) people recognise you
  28. 28.Which of these is a good logo idea? (a) twenty colours (b) copied from a big brand (c) tiny unreadable text (d) two or three colours
  29. 29.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  30. 30.Which of these is a poor logo idea? (a) copied from a big brand (b) easy to draw by hand (c) a simple lemon shape (d) two or three colours
  31. 31.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Things” (c) “Stuff and More Stuff” (d) “Bright Bookmarks”
  32. 32.Which of these is a poor logo idea? (a) a simple lemon shape (b) your own drawing (c) tiny unreadable text (d) easy to draw by hand
  33. 33.🎨 Good or poor logo idea: a blurry photo? (a) a good logo idea (b) a poor logo idea
  34. 34.🎨 Good or poor logo idea: your own drawing? (a) a good logo idea (b) a poor logo idea
  35. 35.🏷️ Good or poor business name: “Maths Buddies”? (a) a good business name (b) a poor business name
  36. 36.🏷️ What is a brand? (a) how people know you (b) your stall table (c) a type of loan (d) your cash box
  37. 37.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a poor business name (b) a good business name
  38. 38.True or false: “Zzkkq Bites” is a good business name. (a) False (b) True
  39. 39.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a poor business name (b) a good business name
  40. 40.True or false: “too many small details” is a poor logo idea. (a) True (b) False

Answer key

  1. a good logo idea
  2. “Green Thumb Saplings”
  3. a good business name
  4. “Shop”
  5. False
  6. False
  7. “The Losers’ Stall”
  8. a good business name
  9. a simple lemon shape
  10. True
  11. True
  12. True
  13. short and easy to say
  14. a good logo idea
  15. False
  16. “Shop”
  17. “Chai Corner”
  18. “Green Thumb Saplings”
  19. easy to draw by hand
  20. clear at a small size
  21. “Paper Petals Cards”
  22. a good business name
  23. a poor business name
  24. too many small details
  25. “Sunny Sips”
  26. “Maths Buddies”
  27. people recognise you
  28. two or three colours
  29. a good business name
  30. copied from a big brand
  31. “Bright Bookmarks”
  32. tiny unreadable text
  33. a poor logo idea
  34. a good logo idea
  35. a good business name
  36. how people know you
  37. a poor business name
  38. False
  39. a good business name
  40. True

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