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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 430 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  2. 2.🏷️ Good or poor business name: “Shop”? (a) a poor business name (b) a good business name
  3. 3.Which of these is a good logo idea? (a) copied from a big brand (b) twenty colours (c) a simple lemon shape (d) tiny unreadable text
  4. 4.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Chai Corner” (c) “Green Thumb Saplings” (d) “Stuff and More Stuff”
  5. 5.True or false: “a simple lemon shape” is a poor logo idea. (a) False (b) True
  6. 6.True or false: “Stuff and More Stuff” is a good business name. (a) True (b) False
  7. 7.🎨 Good or poor logo idea: clear at a small size? (a) a poor logo idea (b) a good logo idea
  8. 8.True or false: “Green Thumb Saplings” is a good business name. (a) False (b) True
  9. 9.🏷️ What is a brand? (a) how people know you (b) your cash box (c) a type of loan (d) your stall table
  10. 10.True or false: “Green Thumb Saplings” is a poor business name. (a) True (b) False
  11. 11.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Things” (c) “Chai Corner” (d) “Zzkkq Bites”
  12. 12.True or false: “a blurry photo” is a good logo idea. (a) False (b) True
  13. 13.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a good business name (b) a poor business name
  14. 14.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Sunny Sips” (c) “Paper Petals Cards” (d) “Stuff and More Stuff”
  15. 15.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Sunny Sips” (c) “Maths Buddies” (d) “Qxzrt Plvv”
  16. 16.🎨 Why not copy a famous logo? (a) it is someone else’s (b) copying is smart (c) logos are free (d) it is too easy
  17. 17.True or false: “Chai Corner” is a poor business name. (a) True (b) False
  18. 18.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Qxzrt Plvv” (c) “Stuff and More Stuff” (d) “Chai Corner”
  19. 19.🎨 Good or poor logo idea: two or three colours? (a) a poor logo idea (b) a good logo idea
  20. 20.Which of these is a good logo idea? (a) tiny unreadable text (b) too many small details (c) clear at a small size (d) copied from a big brand
  21. 21.🏷️ Good or poor business name: “Maths Buddies”? (a) a good business name (b) a poor business name
  22. 22.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Maths Buddies” (c) “Sunny Sips” (d) “Zzkkq Bites”
  23. 23.🔁 Why use the same colours on posters and the stall? (a) no reason (b) people recognise you (c) to confuse buyers (d) it costs more
  24. 24.Which of these is a poor logo idea? (a) two or three colours (b) too many small details (c) your own drawing (d) a simple lemon shape
  25. 25.🎨 Good or poor logo idea: easy to draw by hand? (a) a poor logo idea (b) a good logo idea
  26. 26.True or false: “The Losers’ Stall” is a poor business name. (a) True (b) False
  27. 27.True or false: “The Losers’ Stall” is a good business name. (a) False (b) True
  28. 28.True or false: “tiny unreadable text” is a poor logo idea. (a) True (b) False
  29. 29.Which of these is a poor logo idea? (a) two or three colours (b) tiny unreadable text (c) easy to draw by hand (d) a simple lemon shape
  30. 30.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Chai Corner” (c) “The Losers’ Stall” (d) “Paper Petals Cards”
  31. 31.True or false: “twenty colours” is a good logo idea. (a) False (b) True
  32. 32.True or false: “Paper Petals Cards” is a poor business name. (a) True (b) False
  33. 33.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a good business name (b) a poor business name
  34. 34.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Things” (c) “Bright Bookmarks” (d) “Maths Buddies”
  35. 35.True or false: “Bright Bookmarks” is a good business name. (a) True (b) False
  36. 36.Which of these is a poor logo idea? (a) two or three colours (b) a simple lemon shape (c) copied from a big brand (d) easy to draw by hand
  37. 37.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  38. 38.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Shop” (c) “Paper Petals Cards” (d) “Stuff and More Stuff”
  39. 39.Which of these is a good logo idea? (a) copied from a big brand (b) tiny unreadable text (c) twenty colours (d) your own drawing
  40. 40.✍️ A good business name is… (a) very long (b) short and easy to say (c) rude (d) impossible to spell

Answer key

  1. a good logo idea
  2. a poor business name
  3. a simple lemon shape
  4. “Stuff and More Stuff”
  5. False
  6. False
  7. a good logo idea
  8. True
  9. how people know you
  10. False
  11. “Chai Corner”
  12. False
  13. a good business name
  14. “Stuff and More Stuff”
  15. “Qxzrt Plvv”
  16. it is someone else’s
  17. False
  18. “Chai Corner”
  19. a good logo idea
  20. clear at a small size
  21. a good business name
  22. “Zzkkq Bites”
  23. people recognise you
  24. too many small details
  25. a good logo idea
  26. True
  27. False
  28. True
  29. tiny unreadable text
  30. “The Losers’ Stall”
  31. False
  32. False
  33. a poor business name
  34. “Things”
  35. True
  36. copied from a big brand
  37. a good business name
  38. “Paper Petals Cards”
  39. your own drawing
  40. short and easy to say

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