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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 433 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a good business name (b) a poor business name
  2. 2.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  3. 3.🎨 Good or poor logo idea: tiny unreadable text? (a) a poor logo idea (b) a good logo idea
  4. 4.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Shop” (c) “Sunny Sips” (d) “Things”
  5. 5.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Sunny Sips” (c) “Zzkkq Bites” (d) “Things”
  6. 6.🔁 Why use the same colours on posters and the stall? (a) no reason (b) people recognise you (c) to confuse buyers (d) it costs more
  7. 7.True or false: “your own drawing” is a good logo idea. (a) False (b) True
  8. 8.True or false: “Chai Corner” is a good business name. (a) True (b) False
  9. 9.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  10. 10.True or false: “a blurry photo” is a good logo idea. (a) True (b) False
  11. 11.True or false: “a blurry photo” is a poor logo idea. (a) True (b) False
  12. 12.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Chai Corner” (c) “Green Thumb Saplings” (d) “Zzkkq Bites”
  13. 13.True or false: “two or three colours” is a good logo idea. (a) False (b) True
  14. 14.🏷️ What is a brand? (a) your cash box (b) a type of loan (c) how people know you (d) your stall table
  15. 15.Which of these is a good logo idea? (a) too many small details (b) copied from a big brand (c) a blurry photo (d) clear at a small size
  16. 16.✍️ A good business name is… (a) rude (b) very long (c) impossible to spell (d) short and easy to say
  17. 17.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Paper Petals Cards” (c) “The Losers’ Stall” (d) “Green Thumb Saplings”
  18. 18.🏷️ Good or poor business name: “Shop”? (a) a good business name (b) a poor business name
  19. 19.True or false: “Bright Bookmarks” is a poor business name. (a) True (b) False
  20. 20.Which of these is a good logo idea? (a) copied from a big brand (b) too many small details (c) tiny unreadable text (d) a simple lemon shape
  21. 21.True or false: “Maths Buddies” is a good business name. (a) False (b) True
  22. 22.True or false: “your own drawing” is a poor logo idea. (a) True (b) False
  23. 23.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Bright Bookmarks” (c) “Stuff and More Stuff” (d) “Maths Buddies”
  24. 24.True or false: “copied from a big brand” is a poor logo idea. (a) False (b) True
  25. 25.Which of these is a good business name? (a) “Shop” (b) “The Losers’ Stall” (c) “Things” (d) “Maths Buddies”
  26. 26.🔍 Which is the odd one out? (a) “Things” (b) “Stuff and More Stuff” (c) “Qxzrt Plvv” (d) “Chai Corner”
  27. 27.🎨 Good or poor logo idea: your own drawing? (a) a poor logo idea (b) a good logo idea
  28. 28.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a good business name (b) a poor business name
  29. 29.Which of these is a poor logo idea? (a) easy to draw by hand (b) copied from a big brand (c) two or three colours (d) a simple lemon shape
  30. 30.Which of these is a poor logo idea? (a) tiny unreadable text (b) clear at a small size (c) your own drawing (d) easy to draw by hand
  31. 31.Which of these is a poor logo idea? (a) clear at a small size (b) your own drawing (c) too many small details (d) a simple lemon shape
  32. 32.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “The Losers’ Stall” (c) “Maths Buddies” (d) “Qxzrt Plvv”
  33. 33.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Green Thumb Saplings” (c) “Qxzrt Plvv” (d) “Sunny Sips”
  34. 34.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Paper Petals Cards” (c) “Qxzrt Plvv” (d) “The Losers’ Stall”
  35. 35.🏷️ Good or poor business name: “Chai Corner”? (a) a poor business name (b) a good business name
  36. 36.Which of these is a poor business name? (a) “Maths Buddies” (b) “Chai Corner” (c) “Qxzrt Plvv” (d) “Bright Bookmarks”
  37. 37.True or false: “Shop” is a poor business name. (a) False (b) True
  38. 38.True or false: “The Losers’ Stall” is a good business name. (a) True (b) False
  39. 39.True or false: “two or three colours” is a poor logo idea. (a) False (b) True
  40. 40.Which of these is a poor logo idea? (a) a simple lemon shape (b) clear at a small size (c) two or three colours (d) a blurry photo

Answer key

  1. a good business name
  2. a good business name
  3. a poor logo idea
  4. “Sunny Sips”
  5. “Sunny Sips”
  6. people recognise you
  7. True
  8. True
  9. a good logo idea
  10. False
  11. True
  12. “Zzkkq Bites”
  13. True
  14. how people know you
  15. clear at a small size
  16. short and easy to say
  17. “The Losers’ Stall”
  18. a poor business name
  19. False
  20. a simple lemon shape
  21. True
  22. False
  23. “Stuff and More Stuff”
  24. True
  25. “Maths Buddies”
  26. “Chai Corner”
  27. a good logo idea
  28. a good business name
  29. copied from a big brand
  30. tiny unreadable text
  31. too many small details
  32. “Maths Buddies”
  33. “Qxzrt Plvv”
  34. “Paper Petals Cards”
  35. a good business name
  36. “Qxzrt Plvv”
  37. True
  38. False
  39. False
  40. a blurry photo

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