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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 439 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Stuff and More Stuff” (c) “The Losers’ Stall” (d) “Things”
  2. 2.🎨 Good or poor logo idea: too many small details? (a) a good logo idea (b) a poor logo idea
  3. 3.Which of these is a good logo idea? (a) copied from a big brand (b) tiny unreadable text (c) two or three colours (d) too many small details
  4. 4.🏷️ Good or poor business name: “Maths Buddies”? (a) a poor business name (b) a good business name
  5. 5.Which of these is a good business name? (a) “Things” (b) “The Losers’ Stall” (c) “Bright Bookmarks” (d) “Shop”
  6. 6.True or false: “Qxzrt Plvv” is a poor business name. (a) False (b) True
  7. 7.Which of these is a poor business name? (a) “Maths Buddies” (b) “Green Thumb Saplings” (c) “Shop” (d) “Bright Bookmarks”
  8. 8.🎨 Good or poor logo idea: a simple lemon shape? (a) a good logo idea (b) a poor logo idea
  9. 9.🔁 Why use the same colours on posters and the stall? (a) it costs more (b) no reason (c) people recognise you (d) to confuse buyers
  10. 10.Which of these is a good logo idea? (a) twenty colours (b) copied from a big brand (c) a blurry photo (d) your own drawing
  11. 11.🏷️ Good or poor business name: “Sunny Sips”? (a) a good business name (b) a poor business name
  12. 12.🎨 Why not copy a famous logo? (a) logos are free (b) it is too easy (c) copying is smart (d) it is someone else’s
  13. 13.True or false: “easy to draw by hand” is a poor logo idea. (a) False (b) True
  14. 14.Which of these is a good business name? (a) “Things” (b) “The Losers’ Stall” (c) “Maths Buddies” (d) “Stuff and More Stuff”
  15. 15.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Sunny Sips” (c) “Things” (d) “Bright Bookmarks”
  16. 16.Which of these is a poor logo idea? (a) your own drawing (b) two or three colours (c) clear at a small size (d) tiny unreadable text
  17. 17.True or false: “copied from a big brand” is a poor logo idea. (a) True (b) False
  18. 18.🎨 Good or poor logo idea: easy to draw by hand? (a) a poor logo idea (b) a good logo idea
  19. 19.True or false: “Sunny Sips” is a good business name. (a) True (b) False
  20. 20.True or false: “Things” is a good business name. (a) False (b) True
  21. 21.🎨 Good or poor logo idea: tiny unreadable text? (a) a good logo idea (b) a poor logo idea
  22. 22.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a good business name (b) a poor business name
  23. 23.True or false: “tiny unreadable text” is a good logo idea. (a) False (b) True
  24. 24.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a good business name (b) a poor business name
  25. 25.True or false: “a simple lemon shape” is a poor logo idea. (a) False (b) True
  26. 26.True or false: “The Losers’ Stall” is a poor business name. (a) False (b) True
  27. 27.Which of these is a poor logo idea? (a) clear at a small size (b) too many small details (c) a simple lemon shape (d) easy to draw by hand
  28. 28.True or false: “Stuff and More Stuff” is a good business name. (a) False (b) True
  29. 29.🏷️ Good or poor business name: “Things”? (a) a poor business name (b) a good business name
  30. 30.🎨 Good or poor logo idea: copied from a big brand? (a) a poor logo idea (b) a good logo idea
  31. 31.🎨 Good or poor logo idea: clear at a small size? (a) a good logo idea (b) a poor logo idea
  32. 32.Which of these is a good logo idea? (a) too many small details (b) easy to draw by hand (c) twenty colours (d) a blurry photo
  33. 33.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a poor business name (b) a good business name
  34. 34.🎨 Good or poor logo idea: twenty colours? (a) a poor logo idea (b) a good logo idea
  35. 35.True or false: “Maths Buddies” is a good business name. (a) False (b) True
  36. 36.🏷️ Good or poor business name: “Shop”? (a) a good business name (b) a poor business name
  37. 37.🏷️ Good or poor business name: “Chai Corner”? (a) a good business name (b) a poor business name
  38. 38.True or false: “clear at a small size” is a poor logo idea. (a) False (b) True
  39. 39.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Paper Petals Cards” (c) “Shop” (d) “Sunny Sips”
  40. 40.Which of these is a good logo idea? (a) clear at a small size (b) copied from a big brand (c) too many small details (d) tiny unreadable text

Answer key

  1. “Sunny Sips”
  2. a poor logo idea
  3. two or three colours
  4. a good business name
  5. “Bright Bookmarks”
  6. True
  7. “Shop”
  8. a good logo idea
  9. people recognise you
  10. your own drawing
  11. a good business name
  12. it is someone else’s
  13. False
  14. “Maths Buddies”
  15. “Things”
  16. tiny unreadable text
  17. True
  18. a good logo idea
  19. True
  20. False
  21. a poor logo idea
  22. a poor business name
  23. False
  24. a good business name
  25. False
  26. True
  27. too many small details
  28. False
  29. a poor business name
  30. a poor logo idea
  31. a good logo idea
  32. easy to draw by hand
  33. a good business name
  34. a poor logo idea
  35. True
  36. a poor business name
  37. a good business name
  38. False
  39. “Shop”
  40. clear at a small size

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